---
title: "Search terms — infantino my first tumbler - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/infantino-my-first-tumbler/search-terms"
last_updated: "2026-08-09T16:28:41.173Z"
locale: en
meta:
  description: "Niche score 33/100 · $154K/yr market · 476K searches/yr · $11.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $154K/yr market · 476K searches/yr · $11.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — infantino my first tumbler - Flapen"
---

# **infantino my first tumbler**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 33Growth 13Conversion 34Competition 28Returns 75Price range 37Avg price 49Brand share 8Review moat 25Quality gap 52

**Returns**

**Good****2.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$11.84**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.45–$20.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$154K**

$154K/yr · 476K searches

**Competition**

**Okay****68%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****4,007.41**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-24.3%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Search terms