---
title: "Fravita Night Light — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/fravita-night-light"
last_updated: "2026-08-09T20:16:00.596Z"
locale: en
meta:
description: "Niche score 39/100 · $64K/yr market · 54K searches/yr · $26.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $64K/yr market · 54K searches/yr · $26.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fravita Night Light — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **fravita night light**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 16Growth 37Conversion 54Competition 0Returns 62Price range 95Avg price 95Brand share 0Review moat 55Quality gap 75
**Avg price**
**Incredible****$26.17**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$22.59–$29.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,300**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+9.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$64K**
$64K/yr · 54K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, fravita night light is a $64K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fravita night light market data**
- **Units sold / yr**
- **3K–4K**
- avg 750–1,000/product
- **Revenue / yr**
- **$79K–$105K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#153**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**10**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- EASZZZ63% - MediAcous12% - TOZING11% - Anico10% - Geecent5% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 19 weeks — +9.4% search growth over the last 90 days.
1K750Spike '26Mar '26Mar '26Apr '26May '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/baby-products/fravita-night-light/trend)
## **Top fravita night light search terms**
- **easzzz baby night light**7K/yr+39.7%9.5% conv. - **egg light tap**3K/yr+552.2%3.9% conv. - **fravita night light**9K/yr+0.0%3.9% conv. - **flip light**6K/yr+21.2%3.6% conv. - **flip night light baby**5K/yr+12.5%4.5% conv. - **anico easzzz baby night light**8K/yr-20.3%3.2% conv. - **easzzz**4K/yr-0.2%2.8% conv. - **flip night light**4K/yr-37.1%3.7% conv. - **flip over night light for baby**3K/yr-1.2%5.6% conv. - **anico**3K/yr-53.3%1.3% conv. [**All search terms **](https://flapen.com/research/us/baby-products/fravita-night-light/search-terms)
## **Top fravita night light products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$13K40%$26K60%$38K80%$51K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**EASZZZ Baby Night Light Nursery Night Lights for Breastfeeding Soft BPA Free Silicone Touch Night Lamp Eye Caring Easy Flip Design Stepless Dimming 1-Pack**EASZZZ**$29.50**4.3★2,248 rev](https://www.amazon.com/dp/B09B1B6J9S) [2**MediAcous Night Light for Kids Baby Egg Light for Nursery 7 Colors Changing & Stepless Dimming Soft Silicone Touch Night Lamp with 1 Hour Timer Rechargeable Nursery Night for Breastfeeding**MediAcous**$22.86**4.6★4,047 rev](https://www.amazon.com/dp/B09JGJ5ND6) [3**TOZING Egg Light for Nursery Portable Baby Night Light for Breastfeeding Rechargeable Baby Nightlight with Timer Dimmable Battery Powered Red Lamp Ultra-Long Battery Life for Bedside**TOZING**$22.59**4.0★52 rev](https://www.amazon.com/dp/B0FX8KF7QD) [4**Anico Flip & Touch Baby Night Light Small Portable Egg Light for Nursery**Anico**$28.52**4.3★127 rev](https://www.amazon.com/dp/B0DZD6G5F5) [5**Geecent Baby Night Light 0 Blue-Light Nursery Egg Light for Breastfeeding Flip Design Soft BPA Free 3 Colors & Dimming Rechargeable Portable Touch Nightlight for Kids Toddler**Geecent**$27.39**4.3★26 rev](https://www.amazon.com/dp/B0GKBP1WHG)
### **Newest**
by launch date
[**Geecent Baby Night Light 0 Blue-Light Nursery Egg Light for Breastfeeding Flip Design Soft BPA Free 3 Colors & Dimming Rechargeable Portable Touch Nightlight for Kids Toddler**Geecent**$27.39**26 rev4mo ago](https://www.amazon.com/dp/B0GKBP1WHG) [**TOZING Egg Light for Nursery Portable Baby Night Light for Breastfeeding Rechargeable Baby Nightlight with Timer Dimmable Battery Powered Red Lamp Ultra-Long Battery Life for Bedside**TOZING**$22.59**52 rev8mo ago](https://www.amazon.com/dp/B0FX8KF7QD) [**Anico Flip & Touch Baby Night Light Small Portable Egg Light for Nursery**Anico**$28.52**127 rev1y ago](https://www.amazon.com/dp/B0DZD6G5F5) [**MediAcous Night Light for Kids Baby Egg Light for Nursery 7 Colors Changing & Stepless Dimming Soft Silicone Touch Night Lamp with 1 Hour Timer Rechargeable Nursery Night for Breastfeeding**MediAcous**$22.86**4,047 rev4y ago](https://www.amazon.com/dp/B09JGJ5ND6) [**EASZZZ Baby Night Light Nursery Night Lights for Breastfeeding Soft BPA Free Silicone Touch Night Lamp Eye Caring Easy Flip Design Stepless Dimming 1-Pack**EASZZZ**$29.50**2,248 rev4y ago](https://www.amazon.com/dp/B09B1B6J9S)
### **Trending**
90-day click momentum
[**Geecent Baby Night Light 0 Blue-Light Nursery Egg Light for Breastfeeding Flip Design Soft BPA Free 3 Colors & Dimming Rechargeable Portable Touch Nightlight for Kids Toddler**Geecent**$27.39**4.3★**▲ 228%**](https://www.amazon.com/dp/B0GKBP1WHG) [**MediAcous Night Light for Kids Baby Egg Light for Nursery 7 Colors Changing & Stepless Dimming Soft Silicone Touch Night Lamp with 1 Hour Timer Rechargeable Nursery Night for Breastfeeding**MediAcous**$22.86**4.6★**▲ 116%**](https://www.amazon.com/dp/B09JGJ5ND6) [**TOZING Egg Light for Nursery Portable Baby Night Light for Breastfeeding Rechargeable Baby Nightlight with Timer Dimmable Battery Powered Red Lamp Ultra-Long Battery Life for Bedside**TOZING**$22.59**4.0★**▲ 55%**](https://www.amazon.com/dp/B0FX8KF7QD) [**EASZZZ Baby Night Light Nursery Night Lights for Breastfeeding Soft BPA Free Silicone Touch Night Lamp Eye Caring Easy Flip Design Stepless Dimming 1-Pack**EASZZZ**$29.50**4.3★**▼ 12%**](https://www.amazon.com/dp/B09B1B6J9S) [**Anico Flip & Touch Baby Night Light Small Portable Egg Light for Nursery**Anico**$28.52**4.3★**▼ 33%**](https://www.amazon.com/dp/B0DZD6G5F5)
## **What buyers say about fravita night light**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**28%
*“Great little light”*
**Ease Of Use**9%
*“Easy peasy”*
**Charging**7%
*“charging is easy”*
**Sleep Quality**6%
*“Good for kids rooms to fall asleep with”*
**Battery Life**6%
*“Battery life great”*
**Quality-Overall**5%
*“No complaints”*
**Night Vision**4%
*“Great night light”*
**Portability**3%
*“portable”*
**Color**3%
*“the color is nice”*
**Soft Feel**2%
*“It is so soft”*
### **What buyers complain about **
**Durability**21%
*“Didnt last”*
**Charging**16%
*“Takes hours to charge”*
**Functionality-Overall**11%
*“Stopped working”*
**Brightness/Shine/Glow**9%
*“not very bright”*
**Size-Overall**4%
*“I was disappointed in the size when it arrived”*
**Value For Money**3%
*“I do think the price is a little expensive for what you get”*
**Battery Life**3%
*“also kills the battery life”*
**Quality-Overall**2%
*“Quality is poor”*
**Ease Of Use**2%
*“Not user friendly”*
**Touch/Button Controls**2%
*“The buttons dont pop back out”*
### **Top return reasons **
**Brightness/Shine/Glow**27%
**Charging**13%
**Size-Overall**13%
**Functionality-Overall**12%
**Value For Money**8%
**Advertised Vs Actual Product**3%
**Ease Of Use**3%
**Touch/Button Controls**3%
**Defective Material/Parts**3%
**Color**3%
## **Common questions**
- **Is fravita night light profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 5 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +9.4%. Flapen's verdict: Skip it (39/100).
- **How competitive is the fravita night light niche?**
- 5 brands and 10 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in fravita night light?**
- Top complaints mined from reviews: Durability, Charging, Functionality-Overall. The return rate is 2.5%.
- **What does it cost to enter the fravita night light niche?**
- Listings span $22.59–$29.50; the average listing price is $26.17 (sweet spot $15–$100). The average incumbent carries 1,300 reviews — the moat a new listing must climb.
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