[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-baby-products-cradle-cap-oil":3,"research-sidebar-rollups":817},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":90,"demand":95,"seasonality":404,"brandShare":417,"products":439,"feedback":573,"searchTerms":733,"related":783,"lastUpdated":36},"62fc9fa8-171a-4cc5-98c8-cceb62014370","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":31,"top20BrandShare":31,"primePct":31,"oosRate":42},170454,76572,1.3186,-0.136,0.1252,0.7522,0.8776,4.58,4774,17.78,2.89,42.63,13,10000,0.8462,0.0104,1,"cradle cap oil","cradle-cap-oil","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fcradle-cap-oil","Baby Care","2026-07-10T04:11:54.730975+00:00",10,5,42,[],71,0,8000,500,750,142240,177800,88,142,{"score":51,"verdict":52,"components":53},45,"skip",[54,59,62,66,69,72,75,80,83,86],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",35,0.15,170453.56,{"key":60,"score":61,"weight":57,"raw":18},"growth",18,{"key":63,"score":64,"weight":65,"raw":19},"conversion",95,0.1,{"key":67,"score":68,"weight":57,"raw":20},"competition",21,{"key":70,"score":71,"weight":65,"raw":21},"brandShare",29,{"key":73,"score":74,"weight":65,"raw":22},"qualityGap",28,{"key":76,"score":77,"weight":78,"raw":79},"reviewMoat",25,0.05,4774.08,{"key":81,"score":82,"weight":65,"raw":30},"returns",94,{"key":84,"score":85,"weight":78,"raw":24},"avgPrice",82,{"key":87,"score":88,"weight":78,"raw":89},"priceRange",70,0.6952692501258179,{"avgRating":91,"medianPrice":92,"medianReturnRate":93,"nichesTracked":94},4.42,24.38,0.0215,115062,{"points":96,"droppedPartialWeek":403},[97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,219,222,225,228,230,233,236,239,242,245,248,251,254,256,259,261,264,267,270,273,275,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397,400],{"week":98,"volume":99},"2024-07-14",1196,{"week":101,"volume":102},"2024-07-21",1613,{"week":104,"volume":105},"2024-07-28",1299,{"week":107,"volume":108},"2024-08-04",1077,{"week":110,"volume":111},"2024-08-11",1043,{"week":113,"volume":114},"2024-08-18",977,{"week":116,"volume":117},"2024-08-25",855,{"week":119,"volume":120},"2024-09-01",854,{"week":122,"volume":123},"2024-09-08",758,{"week":125,"volume":126},"2024-09-15",880,{"week":128,"volume":129},"2024-09-22",923,{"week":131,"volume":132},"2024-09-29",791,{"week":134,"volume":135},"2024-10-06",635,{"week":137,"volume":138},"2024-10-13",838,{"week":140,"volume":141},"2024-10-20",834,{"week":143,"volume":144},"2024-10-27",783,{"week":146,"volume":147},"2024-11-03",1048,{"week":149,"volume":150},"2024-11-10",1156,{"week":152,"volume":153},"2024-11-17",1219,{"week":155,"volume":156},"2024-11-24",1182,{"week":158,"volume":159},"2024-12-01",1144,{"week":161,"volume":162},"2024-12-08",896,{"week":164,"volume":165},"2024-12-15",724,{"week":167,"volume":168},"2024-12-22",708,{"week":170,"volume":171},"2024-12-29",653,{"week":173,"volume":174},"2025-01-05",1100,{"week":176,"volume":177},"2025-01-12",1290,{"week":179,"volume":180},"2025-01-19",1531,{"week":182,"volume":183},"2025-01-26",1252,{"week":185,"volume":186},"2025-02-02",1307,{"week":188,"volume":189},"2025-02-09",583,{"week":191,"volume":192},"2025-02-16",582,{"week":194,"volume":195},"2025-02-23",682,{"week":197,"volume":198},"2025-03-02",630,{"week":200,"volume":201},"2025-03-09",666,{"week":203,"volume":204},"2025-03-16",505,{"week":206,"volume":207},"2025-03-23",572,{"week":209,"volume":210},"2025-03-30",596,{"week":212,"volume":213},"2025-04-06",987,{"week":215,"volume":216},"2025-04-13",1079,{"week":218,"volume":147},"2025-04-20",{"week":220,"volume":221},"2025-04-27",1142,{"week":223,"volume":224},"2025-05-04",890,{"week":226,"volume":227},"2025-05-11",820,{"week":229,"volume":138},"2025-05-18",{"week":231,"volume":232},"2025-05-25",814,{"week":234,"volume":235},"2025-06-01",907,{"week":237,"volume":238},"2025-06-08",1670,{"week":240,"volume":241},"2025-06-15",1212,{"week":243,"volume":244},"2025-06-22",1379,{"week":246,"volume":247},"2025-06-29",1330,{"week":249,"volume":250},"2025-07-06",1153,{"week":252,"volume":253},"2025-07-13",1515,{"week":255,"volume":129},"2025-07-20",{"week":257,"volume":258},"2025-07-27",1151,{"week":260,"volume":114},"2025-08-03",{"week":262,"volume":263},"2025-08-10",887,{"week":265,"volume":266},"2025-08-17",816,{"week":268,"volume":269},"2025-08-24",993,{"week":271,"volume":272},"2025-08-31",875,{"week":274,"volume":162},"2025-09-07",{"week":276,"volume":138},"2025-09-14",{"week":278,"volume":279},"2025-09-21",860,{"week":281,"volume":282},"2025-09-28",827,{"week":284,"volume":285},"2025-10-05",1164,{"week":287,"volume":288},"2025-10-12",1234,{"week":290,"volume":291},"2025-10-19",1289,{"week":293,"volume":294},"2025-10-26",1220,{"week":296,"volume":297},"2025-11-02",1163,{"week":299,"volume":300},"2025-11-09",1456,{"week":302,"volume":303},"2025-11-16",1365,{"week":305,"volume":306},"2025-11-23",1265,{"week":308,"volume":309},"2025-11-30",1241,{"week":311,"volume":312},"2025-12-07",1369,{"week":314,"volume":315},"2025-12-14",1426,{"week":317,"volume":318},"2025-12-21",1347,{"week":320,"volume":321},"2025-12-28",1138,{"week":323,"volume":324},"2026-01-04",1257,{"week":326,"volume":327},"2026-01-11",1285,{"week":329,"volume":330},"2026-01-18",1259,{"week":332,"volume":333},"2026-01-25",1474,{"week":335,"volume":336},"2026-02-01",1712,{"week":338,"volume":339},"2026-02-08",1689,{"week":341,"volume":342},"2026-02-15",1598,{"week":344,"volume":345},"2026-02-22",1448,{"week":347,"volume":348},"2026-03-01",1957,{"week":350,"volume":351},"2026-03-08",1591,{"week":353,"volume":354},"2026-03-15",1487,{"week":356,"volume":357},"2026-03-22",1544,{"week":359,"volume":360},"2026-03-29",1386,{"week":362,"volume":363},"2026-04-05",1438,{"week":365,"volume":366},"2026-04-12",1631,{"week":368,"volume":369},"2026-04-19",1459,{"week":371,"volume":372},"2026-04-26",1508,{"week":374,"volume":375},"2026-05-03",1353,{"week":377,"volume":378},"2026-05-10",1436,{"week":380,"volume":381},"2026-05-17",1582,{"week":383,"volume":384},"2026-05-24",1406,{"week":386,"volume":387},"2026-05-31",1548,{"week":389,"volume":390},"2026-06-07",1455,{"week":392,"volume":393},"2026-06-14",1483,{"week":395,"volume":396},"2026-06-21",1478,{"week":398,"volume":399},"2026-06-28",1765,{"week":401,"volume":402},"2026-07-05",1286,false,[405,406,407,408,409,410,411,412,413,414,415,416],1.1375449116841567,1.0453262535489651,0.9523672331052504,1.1205601293121497,1.0342813060378238,1.2270658444141078,1.1035753469401428,0.8226247872481991,0.7381363826284723,0.8706878501855092,1.0737672958257376,0.9102101322434485,{"top":418,"otherBrandCount":437,"otherClickShare":438},[419,422,425,428,431,434],{"brand":420,"clickShare":421},"Earth Mama",0.46509999999999996,{"brand":423,"clickShare":424},"Mustela",0.26139999999999997,{"brand":426,"clickShare":427},"Frida",0.059,{"brand":429,"clickShare":430},"TUBBY TODD",0.0564,{"brand":432,"clickShare":433},"Coconut Essentials",0.0356,{"brand":435,"clickShare":436},"Johnson's Baby",0.0299,4,0.09260000000000013,[440,451,462,473,482,490,500,510,519,528,539,550,561],{"asin":441,"title":442,"brand":420,"imageUrl":443,"price":444,"rating":445,"reviews":446,"clickShare90":447,"clickShare360":448,"launchDate":449,"amazonUrl":450},"B000HLEZ6W","Earth Mama Calendula Baby Oil - Body and Massage Oil for Newborns and Infants - 4 fl oz - Fragrance-Free - Dry Skin & Scalp Moisturizer","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31+XAUGqJBL.jpg",14.39,4.6,2478,0.3852,0.3851,"2007-02-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000HLEZ6W",{"asin":452,"title":453,"brand":423,"imageUrl":454,"price":455,"rating":456,"reviews":457,"clickShare90":458,"clickShare360":459,"launchDate":460,"amazonUrl":461},"B08289SWK1","Mustela Cradle Cap Cream for Newborn - Fragrance-Free Baby Moisturizer for Seborrheic Dermatitis - Helps to minimize Scalp Flakes - Clinically & Dermatologist Tested - 1.35 fl. oz.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41c2zzh3+9L.jpg",15.29,4.5,4367,0.1716,0.2021,"2019-12-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08289SWK1",{"asin":463,"title":464,"brand":420,"imageUrl":465,"price":466,"rating":467,"reviews":468,"clickShare90":469,"clickShare360":470,"launchDate":471,"amazonUrl":472},"B0GKHW4M58","Earth Mama Cradle Cap Cream - 2 oz - Gentle Cream for Babies - Scalp Moisturizer to Help Soften Flakes - Cradle Cap Kit Essential","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Dt+VtTqRL.jpg",14.58,4.4,73,0.0799,0.0254,"2026-01-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GKHW4M58",{"asin":474,"title":475,"brand":426,"imageUrl":476,"price":477,"rating":445,"reviews":478,"clickShare90":427,"clickShare360":479,"launchDate":480,"amazonUrl":481},"B099FLWJCT","Frida Baby Cradle Cap Treatment Cradle Cap Shampoo for Babies + Flake Fixer Scalp Spray Cradle Cap Kit Soothes Babys Scalp Prevents Dryness and Flakes","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4142mMNBsEL.jpg",19.02,5997,0.0794,"2021-07-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB099FLWJCT",{"asin":483,"title":484,"brand":429,"imageUrl":485,"price":26,"rating":445,"reviews":486,"clickShare90":430,"clickShare360":487,"launchDate":488,"amazonUrl":489},"B0DR3CJXQD","TUBBY TODD Cradle Cap Baby Hair Treatment Kit - Includes Bye-Bye Cradle Cap Gel Cradle Cap Silicone Brush & 3.5oz All Over Ointment - Gentle for Babies Sensitive Skin","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31S4PlUpJkL.jpg",901,0.0445,"2024-12-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DR3CJXQD",{"asin":491,"title":492,"brand":423,"imageUrl":493,"price":494,"rating":445,"reviews":495,"clickShare90":496,"clickShare360":497,"launchDate":498,"amazonUrl":499},"B08RTJ3BYJ","Mustela Baby Oil - Moisturizing Oil for Massage - with Natural Avocado Pomegranate & Sunflower Oil - From birth on - 3.38 fl. Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ya5IqTmDL.jpg",15.41,2646,0.0497,0.0673,"2021-01-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08RTJ3BYJ",{"asin":501,"title":502,"brand":423,"imageUrl":503,"price":504,"rating":445,"reviews":505,"clickShare90":506,"clickShare360":507,"launchDate":508,"amazonUrl":509},"B07NT4F8DG","Mustela Cradle Cap Fragrance-Free Baby Shampoo & Cream for Baby & Newborn for Seborrheic Dermatitis - Helps to minimize Scalp Flakes - Clinically & Dermatologist Tested - 2 Items Set","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41TImyB0Z1L.jpg",29.09,5121,0.0401,0.0534,"2019-02-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07NT4F8DG",{"asin":511,"title":512,"brand":432,"imageUrl":513,"price":514,"rating":467,"reviews":515,"clickShare90":433,"clickShare360":516,"launchDate":517,"amazonUrl":518},"B07JH2V3PP","Coconut Baby Oil for Hair & Skin Care Natural & Organic Coconut Oil for Cradle Cap Eczema Infant Scalp Relief Hair Oil for Curly Hair - Newborn Moisturizer for Sensitive Skin Unscented - 2 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41EjlzeDVVL.jpg",15.11,6444,0.0438,"2018-10-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07JH2V3PP",{"asin":520,"title":521,"brand":435,"imageUrl":522,"price":25,"rating":523,"reviews":524,"clickShare90":436,"clickShare360":525,"launchDate":526,"amazonUrl":527},"B001BKPL1Q","Johnsons Baby Oil Pure Mineral Oil to Prevent Moisture Loss for Newborn Kids & Adults Gentle Soothing Baby Massage Oil Dry Skin Relief Hypoallergenic Original Scent Baby Essentials 3 fl. oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31+KF1-FthL.jpg",4.8,19391,0.0207,"2011-09-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB001BKPL1Q",{"asin":529,"title":530,"brand":531,"imageUrl":532,"price":533,"rating":445,"reviews":534,"clickShare90":535,"clickShare360":536,"launchDate":537,"amazonUrl":538},"B07XHNVL8W","HobaCare Jojoba Baby Oil with Pump Dispenser 100% Pure Natural Unrefined Unscented Cold-Pressed Jojoba Oil for Baby Hair Infant Skin Cradle Care & Body Moisture (4.22 fl oz)","HobaCare","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31zO3yBRMtL.jpg",9.75,358,0.0268,0.0202,"2019-09-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07XHNVL8W",{"asin":540,"title":541,"brand":542,"imageUrl":543,"price":544,"rating":445,"reviews":545,"clickShare90":546,"clickShare360":547,"launchDate":548,"amazonUrl":549},"B07857W8MS","Happy Cappy Medicated Shampoo and Body Wash- Baby Dandruff Shampoo Helps Cradle Cap and Seborrheic Dermatitis Reduces Flakes and Redness Dermatologist Tested Fragrance-Free - 8 Fl Oz","Happy Cappy","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F316FNA40CsL.jpg",12.89,11986,0.0234,0.0228,"2018-02-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07857W8MS",{"asin":551,"title":552,"brand":553,"imageUrl":554,"price":555,"rating":445,"reviews":556,"clickShare90":557,"clickShare360":558,"launchDate":559,"amazonUrl":560},"B085K925JW","Ladibugs Baby Care 2-Step Cradle Cap Remedy Kit 3oz | Includes Cradle Cap Serum & Fine-Toothed Comb | Effectively Removes Scales & Flakes | Soothes & Softens Scalp","LADIBUGS","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411Fnh6yaYL.jpg",15.97,2135,0.022,0.0214,"2020-03-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB085K925JW",{"asin":562,"title":563,"brand":564,"imageUrl":565,"price":566,"rating":567,"reviews":568,"clickShare90":569,"clickShare360":570,"launchDate":571,"amazonUrl":572},"B0BSMJ4NM5","Roe Wellness Baby Hair Scalp & Body Oil Unscented | Massage Soothe & Hydrates Irritated Skin | All Natural Non-Greasy Hydrating | Moisturize Full Body","Roe Wellness","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41P4M-Lw+RL.jpg",24.06,4.7,166,0.0203,0.0139,"2023-01-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BSMJ4NM5",{"love":574,"hate":645,"returnReasons":709},[575,582,589,596,603,610,617,624,631,638],{"topic":576,"percentOfMentions":577,"verbatims":578},"Quality-Overall",0.13,[579,580,581],"Good quality","Overall, its a reliable and affordable product that I would definitely recommend","Great quality bottle",{"topic":583,"percentOfMentions":584,"verbatims":585},"Smell",0.1216,[586,587,588],"Fragrance free","Smells fresh","It is fragrance free",{"topic":590,"percentOfMentions":591,"verbatims":592},"Value For Money",0.0875,[593,594,595],"Great price","Worth the price point","Worth buying",{"topic":597,"percentOfMentions":598,"verbatims":599},"Moist\u002FDry",0.07980000000000001,[600,601,602],"Gentle and moisturizing","Very good moisturizer","Very Moisturizing",{"topic":604,"percentOfMentions":605,"verbatims":606},"Soft Feel",0.07690000000000001,[607,608,609],"Softens skin","Soft, Gentle and Effective","I really like how smooth",{"topic":611,"percentOfMentions":612,"verbatims":613},"Allergies",0.0604,[614,615,616],"No irritation","It also didnt cause any irritation","doesnt irritate sensitive skin",{"topic":618,"percentOfMentions":619,"verbatims":620},"Ease Of Use",0.0508,[621,622,623],"Easy to open","easier to remove","Easy to use",{"topic":625,"percentOfMentions":626,"verbatims":627},"Efficiency",0.0398,[628,629,630],"Effective","It works great","Works great for my grandkids",{"topic":632,"percentOfMentions":633,"verbatims":634},"Size-Overall",0.0232,[635,636,637],"fits in the hand comfortably","The tube itself is a nice size","Love this product size",{"topic":639,"percentOfMentions":640,"verbatims":641},"Ingredients-Overall",0.019799999999999998,[642,643,644],"Love the safe ingredients","has clean ingredients","The ingredients are clean, simple, and highly effective",[646,652,659,665,671,677,683,689,696,702],{"topic":611,"percentOfMentions":647,"verbatims":648},0.2,[649,650,651],"irritated at times","However on my skin it becomes very annoying","Caused a rash",{"topic":653,"percentOfMentions":654,"verbatims":655},"Functionality-Overall",0.09269999999999999,[656,657,658],"we didn't see much of an improvement","Didn't work","Doesnt work as quickly as I would have liked",{"topic":583,"percentOfMentions":660,"verbatims":661},0.0774,[662,663,664],"Its not fragrance free","It doesnt smell good","Scent too strong",{"topic":632,"percentOfMentions":666,"verbatims":667},0.0753,[668,669,670],"Bottle was extremely small","The containers are small","Smaller than expected",{"topic":590,"percentOfMentions":672,"verbatims":673},0.0599,[674,675,676],"Overpriced","Waste of money","Way over priced",{"topic":597,"percentOfMentions":678,"verbatims":679},0.0453,[680,681,682],"not moisturizing","But doesn't moisturize well","Not sooo much hydrating",{"topic":684,"percentOfMentions":685,"verbatims":686},"Oily\u002FGreasy",0.026600000000000002,[687,687,688],"It goes on oily","Its very oily",{"topic":690,"percentOfMentions":691,"verbatims":692},"Washability",0.0233,[693,694,695],"after the 2ND WASH it was mostly gone","washed it with soap","washing it less often. still using this shampoo",{"topic":697,"percentOfMentions":93,"verbatims":698},"Advertised Vs Actual Product",[699,700,701],"They lied in the description","This is not a paid advertisement","Very misleading",{"topic":703,"percentOfMentions":704,"verbatims":705},"Durability",0.018799999999999997,[706,707,708],"the cradle cap is completely gone","Cradle Cap Gone After ONE Use","All the deep imbedded cradle cap came off with EASE",[710,712,714,716,718,721,723,726,728,731],{"reason":653,"pct":711},0.2206,{"reason":632,"pct":713},0.138,{"reason":583,"pct":715},0.1276,{"reason":697,"pct":717},0.08560000000000001,{"reason":719,"pct":720},"Leak-Proof",0.0802,{"reason":590,"pct":722},0.0562,{"reason":724,"pct":725},"Product Condition",0.055099999999999996,{"reason":684,"pct":727},0.0335,{"reason":729,"pct":730},"Defective Material\u002FParts",0.028399999999999998,{"reason":597,"pct":732},0.0222,[734,739,744,748,753,758,763,768,773,778],{"term":735,"volume":736,"growthQoq":737,"conversionRate":738},"earth mama baby oil",9644,-0.0844,0.1464,{"term":740,"volume":741,"growthQoq":742,"conversionRate":743},"mustela cradle cap cream",8526,-0.1043,0.1667,{"term":32,"volume":745,"growthQoq":746,"conversionRate":747},7992,0.018,0.0943,{"term":749,"volume":750,"growthQoq":751,"conversionRate":752},"baby scalp oil",7037,-0.0126,0.0576,{"term":754,"volume":755,"growthQoq":756,"conversionRate":757},"cradle cap cream",7575,0.0252,0.095,{"term":759,"volume":760,"growthQoq":761,"conversionRate":762},"baby oil for cradle cap",6043,0.0099,0.1094,{"term":764,"volume":765,"growthQoq":766,"conversionRate":767},"earth mama calendula baby oil",5518,-0.0311,0.186,{"term":769,"volume":770,"growthQoq":771,"conversionRate":772},"baby dry scalp",6045,-0.3582,0.0596,{"term":774,"volume":775,"growthQoq":776,"conversionRate":777},"baby scalp moisturizer",5684,-0.3007,0.0493,{"term":779,"volume":780,"growthQoq":781,"conversionRate":782},"infant dry scalp moisturizer",3653,-0.4155,0.0482,[784,791,796,801,806,812],{"title":785,"href":786,"score":787,"verdict":788,"marketSize":789,"growth90":790},"baby car seat fan","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fbaby-car-seat-fan",65,"watch",30562.67,1.5192,{"title":792,"href":793,"score":787,"verdict":788,"marketSize":794,"growth90":795},"tummy time toys","\u002Fresearch\u002Fus\u002Fbaby-products\u002Ftummy-time-toys",11759060.27,-0.0946,{"title":797,"href":798,"score":787,"verdict":788,"marketSize":799,"growth90":800},"sunscreen brush","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fsunscreen-brush",615353.66,3.1466,{"title":802,"href":803,"score":787,"verdict":788,"marketSize":804,"growth90":805},"toddler step stool","\u002Fresearch\u002Fus\u002Fbaby-products\u002Ftoddler-step-stool",4107576.91,-0.0792,{"title":807,"href":808,"score":787,"verdict":809,"marketSize":810,"growth90":811},"training diapers 2t-3t","\u002Fresearch\u002Fus\u002Fbaby-products\u002Ftraining-diapers-2t-3t","launch",6054874.93,0.087,{"title":813,"href":814,"score":787,"verdict":788,"marketSize":815,"growth90":816},"water baby carrier","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fwater-baby-carrier",430616.67,1.7652,[818,825,832,839,846,853,860,867,874,881,888,891,898,905,912,919,926,933,940,947],{"nodeId":819,"label":820,"slug":821,"href":822,"nichesTracked":823,"marketSizeTotal":824},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":826,"label":827,"slug":828,"href":829,"nichesTracked":830,"marketSizeTotal":831},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":833,"label":834,"slug":835,"href":836,"nichesTracked":837,"marketSizeTotal":838},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":840,"label":841,"slug":842,"href":843,"nichesTracked":844,"marketSizeTotal":845},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":847,"label":848,"slug":849,"href":850,"nichesTracked":851,"marketSizeTotal":852},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":854,"label":855,"slug":856,"href":857,"nichesTracked":858,"marketSizeTotal":859},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":861,"label":862,"slug":863,"href":864,"nichesTracked":865,"marketSizeTotal":866},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":868,"label":869,"slug":870,"href":871,"nichesTracked":872,"marketSizeTotal":873},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":875,"label":876,"slug":877,"href":878,"nichesTracked":879,"marketSizeTotal":880},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":882,"label":883,"slug":884,"href":885,"nichesTracked":886,"marketSizeTotal":887},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":889,"marketSizeTotal":890},2473,1858793879,{"nodeId":892,"label":893,"slug":894,"href":895,"nichesTracked":896,"marketSizeTotal":897},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":899,"label":900,"slug":901,"href":902,"nichesTracked":903,"marketSizeTotal":904},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":906,"label":907,"slug":908,"href":909,"nichesTracked":910,"marketSizeTotal":911},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":913,"label":914,"slug":915,"href":916,"nichesTracked":917,"marketSizeTotal":918},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":920,"label":921,"slug":922,"href":923,"nichesTracked":924,"marketSizeTotal":925},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":927,"label":928,"slug":929,"href":930,"nichesTracked":931,"marketSizeTotal":932},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":934,"label":935,"slug":936,"href":937,"nichesTracked":938,"marketSizeTotal":939},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":941,"label":942,"slug":943,"href":944,"nichesTracked":945,"marketSizeTotal":946},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":948,"label":949,"slug":950,"href":951,"nichesTracked":952,"marketSizeTotal":953},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]