---
title: "Search terms — breast pump - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/breast-pump/search-terms"
last_updated: "2026-08-09T13:13:17.036Z"
locale: en
meta:
  description: "Niche score 49/100 · $18.8M/yr market · 10.4M searches/yr · $131.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $18.8M/yr market · 10.4M searches/yr · $131.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — breast pump - Flapen"
---

# **breast pump**

**Skip it**

Weak search conversion (1.4%) — this niche doesn't clear our bar today.

Market size 100Growth 21Conversion 17Competition 64Returns 23Price range 29Avg price 64Brand share 38Review moat 25Quality gap 78

**Market size**

**Incredible****$18.8M**

$18.8M/yr · 10.4M searches

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Good****$131.99**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$12.59–$307.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Bad****4,476.78**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Bad****5.5%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-7.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms