---
title: "Search terms — bluey keychain - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/bluey-keychain/search-terms"
last_updated: "2026-08-09T18:43:58.491Z"
locale: en
meta:
  description: "Niche score 49/100 · $414K/yr market · 598K searches/yr · $16.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $414K/yr market · 598K searches/yr · $16.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — bluey keychain - Flapen"
---

# **bluey keychain**

**Skip it**

Soft demand (-19.1% this quarter) — this niche doesn't clear our bar today.

Market size 56Growth 15Conversion 52Competition 74Returns 87Price range 67Avg price 78Brand share 20Review moat 23Quality gap 23

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$16.29**

avg listing price — sweet spot $15–$100

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$6.93–$31.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$414K**

$414K/yr · 598K searches

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****7,311.35**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-19.1%**

90-day search growth — must beat 0% to launch

## Search terms