---
title: "Search terms — bassinet - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/bassinet/search-terms"
last_updated: "2026-08-09T12:58:25.301Z"
locale: en
meta:
  description: "Niche score 54/100 · $7.4M/yr market · 13.3M searches/yr · $126.35 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $7.4M/yr market · 13.3M searches/yr · $126.35 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — bassinet - Flapen"
---

# **bassinet**

**Worth a look**

Shows a $7.4M/yr market, but weak search conversion (0.4%) keeps it on the watch list.

Market size 99Growth 23Conversion 6Competition 85Returns 34Price range 22Avg price 66Brand share 95Review moat 47Quality gap 25

**Market size**

**Incredible****$7.4M**

$7.4M/yr · 13.3M searches

**Brand share**

**Incredible****38%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Avg price**

**Good****$126.35**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,807.53**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****4.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-3.6%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$24.62–$363.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms