---
title: "Trunk Latch — $84K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/trunk-latch"
last_updated: "2026-08-09T13:04:48.048Z"
locale: en
meta:
  description: "Niche score 50/100 · $84K/yr market · 111K searches/yr · $21.09 avg price. Soft demand (-13.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $84K/yr market · 111K searches/yr · $21.09 avg price. Soft demand (-13.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trunk Latch — $84K/yr Amazon US Niche (2026) - Flapen"
---

# **trunk latch**

**Worth a look**

Shows a sweet-spot price point ($21.09 avg), but soft demand (-13.6% this quarter) keeps it on the watch list.

Market size 21Growth 18Conversion 45Competition 73Returns 62Price range 82Avg price 90Brand share 61Review moat 45Quality gap 53

**Avg price**

**Great****$21.09**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.36–$58.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****1,959.02**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$84K**

$84K/yr · 111K searches

**Growth**

**Bad****-13.6%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, trunk latch is a $84K/yr Amazon United States market (111K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **trunk latch market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$84K–$105K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#482**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**87%**</dd>

<dt>**Out of stock**</dt><dd>**2.0%**</dd>

<dt>**Avg brand age**</dt><dd>**43 months**</dd>

<dt>**Avg seller age**</dt><dd>**171 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**29 **▼falling

**Sellers**

**51**

**Top-5 brand share**

**68%**

Top 20: 94%

**Top-5 click share**

**41%**

Top 20: 71%

**Open market**

**29%**

- A-Premium40% - Blycorul19% - ApplianPar4% - NewYall3% - TVM TRAVERMAN3% - HZEL3%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -13.6% search growth over the last 90 days.

3K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

[**Open Trend **](https://flapen.com/research/us/automotive/trunk-latch/trend)

## **Top trunk latch search terms**

- **trunk latch**50K/yr-18.4%1.6% conv. - **trunk latch replacement**18K/yr-8.2%1.6% conv. - **trunk lock**13K/yr-18.5%1.7% conv. - **trunk actuator**9K/yr-11.1%2.0% conv. - **trunk lock actuator**8K/yr-10.9%1.0% conv. - **trunk latch actuator**7K/yr-7.1%1.6% conv. - **trunk latch assembly**4K/yr+6.3%0.6% conv. [**All search terms **](https://flapen.com/research/us/automotive/trunk-latch/search-terms)

## **Top trunk latch products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$7K12%$10K16%$13K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![A-Premium Trunk Latch Lock Actuator for Chevrolet Chevy Impala Cruze Malibu Sonic Corvette Camaro & Buick Regal Lacrosse Cascada Verano Allure & Cadillac CTS ATS XTS ELR 13501988 99905279](https://m.media-amazon.com/images/I/41U94GG-f5L.jpg)**A-Premium Trunk Latch Lock Actuator for Chevrolet Chevy Impala Cruze Malibu Sonic Corvette Camaro & Buick Regal Lacrosse Cascada Verano Allure & Cadillac CTS ATS XTS ELR 13501988 99905279**A-Premium**$19.92**4.6★456 rev](https://www.amazon.com/dp/B07SVDH2PH) [2![A-Premium Trunk Latch Compatible with Chrysler 300 2005-2018 200 2011-2014 & Dodge Charger 2006-2018 Avenger 2008-2014 Challenger 2008-2018 Dart 2013-2016 Rear Tailgate Lock Latch Actuator](https://m.media-amazon.com/images/I/41Kn9Q-K5KL.jpg)**A-Premium Trunk Latch Compatible with Chrysler 300 2005-2018 200 2011-2014 & Dodge Charger 2006-2018 Avenger 2008-2014 Challenger 2008-2018 Dart 2013-2016 Rear Tailgate Lock Latch Actuator**A-Premium**$20.11**4.6★332 rev](https://www.amazon.com/dp/B08PP74R4Y) [3![Blycorul Rear Trunk Latch Actuator Compatible with 2007-2011 Toyota Camry Rear Tailgate Hatch Lock Actuator Replaces 64600-06010 931-860](https://m.media-amazon.com/images/I/41eN3UjdlSL.jpg)**Blycorul Rear Trunk Latch Actuator Compatible with 2007-2011 Toyota Camry Rear Tailgate Hatch Lock Actuator Replaces 64600-06010 931-860**Blycorul**$19.59**4.6★88 rev](https://www.amazon.com/dp/B0DR5JNQLJ) [4![Blycorul Rear Trunk Latch Actuator Compatible with 2006-2018 Dodge 2005-2018 Chrysler Rear Tailgate Hatch Lock Actuator Replaces 931-714 5056244AA](https://m.media-amazon.com/images/I/41g+nivAYbL.jpg)**Blycorul Rear Trunk Latch Actuator Compatible with 2006-2018 Dodge 2005-2018 Chrysler Rear Tailgate Hatch Lock Actuator Replaces 931-714 5056244AA**Blycorul**$19.26**4.6★52 rev](https://www.amazon.com/dp/B0DR5KJ1LC) [5![Blycorul Rear Trunk Latch Actuator Compatible with 2016-2020 Kia Optima Rear Tailgate Hatch Lock Actuator Replaces 81230-D4000 81230D4000](https://m.media-amazon.com/images/I/41-OKyNd+6L.jpg)**Blycorul Rear Trunk Latch Actuator Compatible with 2016-2020 Kia Optima Rear Tailgate Hatch Lock Actuator Replaces 81230-D4000 81230D4000**Blycorul**$17.48**4.8★80 rev](https://www.amazon.com/dp/B0DR5K636G)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SWQS Hatch Button Trunk Latch Trunk Lid Release Opener Switch Button for Subaru Crosstrek 2016-2017 Impreza 2012-2016 XV Crosstrek 2013-2015 Rear Liftgate Switches Buttons Replace #63270-FJ000](https://m.media-amazon.com/images/I/31lQipKLDYL.jpg)**SWQS Hatch Button Trunk Latch Trunk Lid Release Opener Switch Button for Subaru Crosstrek 2016-2017 Impreza 2012-2016 XV Crosstrek 2013-2015 Rear Liftgate Switches Buttons Replace #63270-FJ000**SWQS**$8.95**30 rev8mo ago](https://www.amazon.com/dp/B0G1FMDT62) [![HZEL Car Hatch Release Button Trunk Latch with Camera Vehicle Rear Trunk Hatch Lock Release Switch Button Tailgate Latch Replaces OEM#81260-2V010 Compatible with 2012-2017 V-eloster](https://m.media-amazon.com/images/I/31h-zzH3ICL.jpg)**HZEL Car Hatch Release Button Trunk Latch with Camera Vehicle Rear Trunk Hatch Lock Release Switch Button Tailgate Latch Replaces OEM#81260-2V010 Compatible with 2012-2017 V-eloster**HZEL**$6.36**1 rev8mo ago](https://www.amazon.com/dp/B0FX3QT12D) [![Blycorul Trunk Latch Actuator Compatible with Cadillac CTS XTS ATS Chevrolet Chevy Cruze Malibu Camaro Impala Buick Lacrosse Replaces 940-108 13501988](https://m.media-amazon.com/images/I/41wWGGsMaPL.jpg)**Blycorul Trunk Latch Actuator Compatible with Cadillac CTS XTS ATS Chevrolet Chevy Cruze Malibu Camaro Impala Buick Lacrosse Replaces 940-108 13501988**Blycorul**$19.46**18 rev1y ago](https://www.amazon.com/dp/B0FGHFDVW5) [![Blycorul Rear Trunk Latch Actuator Compatible with 2007-2011 Toyota Camry Rear Tailgate Hatch Lock Actuator Replaces 64600-06010 931-860](https://m.media-amazon.com/images/I/41eN3UjdlSL.jpg)**Blycorul Rear Trunk Latch Actuator Compatible with 2007-2011 Toyota Camry Rear Tailgate Hatch Lock Actuator Replaces 64600-06010 931-860**Blycorul**$19.59**88 rev1y ago](https://www.amazon.com/dp/B0DR5JNQLJ) [![Blycorul Rear Trunk Latch Actuator Compatible with 2006-2018 Dodge 2005-2018 Chrysler Rear Tailgate Hatch Lock Actuator Replaces 931-714 5056244AA](https://m.media-amazon.com/images/I/41g+nivAYbL.jpg)**Blycorul Rear Trunk Latch Actuator Compatible with 2006-2018 Dodge 2005-2018 Chrysler Rear Tailgate Hatch Lock Actuator Replaces 931-714 5056244AA**Blycorul**$19.26**52 rev1y ago](https://www.amazon.com/dp/B0DR5KJ1LC)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Silscvtt Rear Trunk Latch Lock Lid Lock Tailgate Liftgate Actuator Replacement for Honda Civic 4 Door LX Trunk Latch Manual Lock 2006-2011 Replace 74851-SNA-A12 74851-SNA-A11](https://m.media-amazon.com/images/I/31VhvBRkY5L.jpg)**Silscvtt Rear Trunk Latch Lock Lid Lock Tailgate Liftgate Actuator Replacement for Honda Civic 4 Door LX Trunk Latch Manual Lock 2006-2011 Replace 74851-SNA-A12 74851-SNA-A11**Silscvtt**$19.03**4.4★**▲ 136%**](https://www.amazon.com/dp/B0BC2Z75T4) [![TSA Approved Cable Luggage Locks Re-settable Combination with Alloy Body Black 2 Locks.](https://m.media-amazon.com/images/I/41wy9QCsFcL.jpg)**TSA Approved Cable Luggage Locks Re-settable Combination with Alloy Body Black 2 Locks.**Forge**$13.46**4.8★**▲ 124%**](https://www.amazon.com/dp/B01M5COMNZ) [![HZEL Car Hatch Release Button Trunk Latch with Camera Vehicle Rear Trunk Hatch Lock Release Switch Button Tailgate Latch Replaces OEM#81260-2V010 Compatible with 2012-2017 V-eloster](https://m.media-amazon.com/images/I/31h-zzH3ICL.jpg)**HZEL Car Hatch Release Button Trunk Latch with Camera Vehicle Rear Trunk Hatch Lock Release Switch Button Tailgate Latch Replaces OEM#81260-2V010 Compatible with 2012-2017 V-eloster**HZEL**$6.36**1.0★**▲ 95%**](https://www.amazon.com/dp/B0FX3QT12D) [![Puroma 2 Pack Combination Lock 4 Digit Padlock for School Gym Locker Sports Locker Fence Toolbox Case Hasp Storage (Black & Code Window)](https://m.media-amazon.com/images/I/41RIUm3PW9L.jpg)**Puroma 2 Pack Combination Lock 4 Digit Padlock for School Gym Locker Sports Locker Fence Toolbox Case Hasp Storage (Black & Code Window)**Puroma**$8.71**4.5★**▲ 79%**](https://www.amazon.com/dp/B075DFPR2W) [![Blycorul Trunk Latch Actuator Compatible with Cadillac CTS XTS ATS Chevrolet Chevy Cruze Malibu Camaro Impala Buick Lacrosse Replaces 940-108 13501988](https://m.media-amazon.com/images/I/41wWGGsMaPL.jpg)**Blycorul Trunk Latch Actuator Compatible with Cadillac CTS XTS ATS Chevrolet Chevy Cruze Malibu Camaro Impala Buick Lacrosse Replaces 940-108 13501988**Blycorul**$19.46**4.5★**▲ 35%**](https://www.amazon.com/dp/B0FGHFDVW5)

**~~View all trending →~~**

## **What buyers say about trunk latch**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Locking Mechanism**20%

*“Easy to lock”*

**Quality-Overall**14%

*“Excellent product”*

**Size-Overall**12%

*“Fit great”*

**Ease Of Use**12%

*“Easy to use”*

**Assembly/Installation**9%

*“Easy Installation”*

**Value For Money**7%

*“Best price”*

**Advertised Vs Actual Product**7%

*“Exactly as described”*

**Efficiency**3%

*“Worked for me”*

**Strength**3%

*“Sturdy and reliable”*

**Durability**2%

*“Easy to use and very durable”*

### **What buyers complain about **

**Locking Mechanism**22%

*“Defective Lock”*

**Size-Overall**11%

*“Does not fit”*

**Functionality-Overall**9%

*“It stopped working”*

**Durability**8%

*“They can be broken by”*

**Quality-Overall**7%

*“Cheap junk”*

**Compatibility-Overall**3%

*“it just didn't fit my car”*

**Assembly/Installation**3%

*“I didnt know assembly was required”*

**Defective Material/Parts**3%

*“Able to find part”*

**Instructions/User Manual/Troubleshooting**2%

*“The directions make no sense”*

**Advertised Vs Actual Product**2%

*“It did not fit as described”*

### **Top return reasons **

**Size-Overall**36%

**Locking Mechanism**20%

**Functionality-Overall**10%

**Value For Money**5%

**Compatibility-Overall**4%

**Defective Material/Parts**3%

**Advertised Vs Actual Product**3%

**Mechanism Issues**3%

**Weight Heavy**2%

**Assembly/Installation**1%

## **Common questions**

<dl>

<dt>**Is trunk latch profitable to sell on Amazon United States?**</dt><dd>The niche generates $84K/yr across 52 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -13.6%. Flapen's verdict: Worth a look (50/100).</dd>

<dt>**How competitive is the trunk latch niche?**</dt><dd>29 brands and 51 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 68% of demand.</dd>

<dt>**What do buyers complain about in trunk latch?**</dt><dd>Top complaints mined from reviews: Locking Mechanism, Size-Overall, Functionality-Overall. The return rate is 2.5%.</dd>

<dt>**When does demand for trunk latch peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.4× the quietest.</dd>

<dt>**What does it cost to enter the trunk latch niche?**</dt><dd>Listings span $6.36–$58.29; the average listing price is $21.09 (sweet spot $15–$100). The average incumbent carries 1,959 reviews — the moat a new listing must climb.</dd>

</dl>

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