---
title: "Tires — $3.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/tires"
last_updated: "2026-08-09T09:48:51.425Z"
locale: en
meta:
description: "Niche score 39/100 · $3.3M/yr market · 13.3M searches/yr · $112.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $3.3M/yr market · 13.3M searches/yr · $112.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tires — $3.3M/yr Amazon US Niche (2026) - Flapen"
---
# **tires**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 96Growth 21Conversion 3Competition 13Returns 93Price range 39Avg price 71Brand share 6Review moat 28Quality gap 30
**Market size**
**Incredible****$3.3M**
$3.3M/yr · 13.3M searches
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$112.75**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$13.48–$234.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,651.91**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-9.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, tires is a $3.3M/yr Amazon United States market (13.3M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tires market data**
- **Units sold / yr**
- **60K–80K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$6.8M–$9.0M**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#24**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **157 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**57**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**0%**
- Continental85% - Fullway5% - SAILUN3% - ZUKKA3% - AR-PRO2% - Goodyear2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -9.0% search growth over the last 90 days.
400K300KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/automotive/tires/trend)
## **Top tires search terms**
- **tires**10.5M/yr-9.9%0.0% conv. - **tires for my car**352K/yr-4.6%0.0% conv. - **tire**410K/yr-3.1%0.0% conv. - **225/65r17 tires**368K/yr-4.7%0.5% conv. - **car tires**301K/yr-6.1%0.0% conv. - **tires set of 4**159K/yr-22.4%0.0% conv. - **michelin tires**135K/yr+1.1%0.0% conv. - **truck tires**170K/yr-17.6%0.0% conv. - **neumticos de auto**89K/yr+7.0%0.0% conv. - **llantas**104K/yr-8.2%0.0% conv. [**All search terms **](https://flapen.com/research/us/automotive/tires/search-terms)
## **Top tires products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$495K30%$990K45%$1.5M60%$2.0M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Continental Gatorskin - Road Bike Tire | Tough Urban & Touring Tire for Daily Riding - PolyX Breaker Duraskin 2 Pack (Black) (700x25)**Continental**$110.19**4.7★6,408 rev](https://www.amazon.com/dp/B01JN4YEDW) [2**Continental Grand Prix 5000 S TR - Tubeless Road Bike Tire | Fast Light Durable - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x32)**Continental**$169.81**4.7★823 rev](https://www.amazon.com/dp/B0C5JBBSJL) [3**Continental Grand Prix 5000 - Black - Road Bike Tire | The Best Allrounder in the Field - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 700x25 2 Pack**Continental**$124.17**4.7★4,567 rev](https://www.amazon.com/dp/B088NN1S36) [4**Continental Grand Prix 5000 S TR - Tubeless Road Bike Tire | Fast Light Durable - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x28)**Continental**$153.47**4.7★823 rev](https://www.amazon.com/dp/B0C7QVZZ7G) [5**Continental Grand Prix 5000 - Black - Road Bike Tire | The Best Allrounder in the Field - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 700x28 2 Pack**Continental**$136.49**4.7★4,567 rev](https://www.amazon.com/dp/B088ND6FNQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZUKKA 16/18/20/26 x 4.0 E-Bike Tire Fat Tire High Performance Replacement Folding Mountain Bike Tire High-Density Bike Tires for E Bikes**ZUKKA**$51.97**51 rev1y ago](https://www.amazon.com/dp/B0DY7K3F9T) [**Goodyear Assurance Finesse All-Season 225/65R17 SL 102 H Tire**Goodyear**$105.04**433 rev2y ago](https://www.amazon.com/dp/B095P9QL9R) [**Sailun Atrezzo SH408 All Season 225/65R17 102H Passenger Tire**SAILUN**$82.85**244 rev2y ago](https://www.amazon.com/dp/B0CG23N5ST) [**Continental Grand Prix 5000 S TR - Tubeless Road Bike Tire | Fast Light Durable - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x28)**Continental**$153.47**823 rev3y ago](https://www.amazon.com/dp/B0C7QVZZ7G) [**Continental Grand Prix 5000 S TR - Tubeless Road Bike Tire | Fast Light Durable - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x32)**Continental**$169.81**823 rev3y ago](https://www.amazon.com/dp/B0C5JBBSJL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Continental Grand Prix 5000 S TR - Tubeless Road Bike Tire | Fast Light Durable - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x32)**Continental**$169.81**4.7★**▲ 41%**](https://www.amazon.com/dp/B0C5JBBSJL) [**Continental Grand Prix 5000 - Black - Road Bike Tire | The Best Allrounder in the Field - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 700x28 2 Pack**Continental**$136.49**4.7★**▲ 40%**](https://www.amazon.com/dp/B088ND6FNQ) [**Continental Grand Prix 5000 - Black - Road Bike Tire | The Best Allrounder in the Field - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 700x25 2 Pack**Continental**$124.17**4.7★**▲ 39%**](https://www.amazon.com/dp/B088NN1S36) [**Continental Gatorskin - Road Bike Tire | Tough Urban & Touring Tire for Daily Riding - PolyX Breaker Duraskin 2 Pack (Black) (700x25)**Continental**$110.19**4.7★**— 3%**](https://www.amazon.com/dp/B01JN4YEDW) [**Continental Grand Prix 5000 S TR - Tubeless Road Bike Tire | Fast Light Durable - BlackChili Vectran Breaker LazerGrip Active Comfort Technology 2 Pack (Black) (700x28)**Continental**$153.47**4.7★**— 3%**](https://www.amazon.com/dp/B0C7QVZZ7G)
**~~View all trending →~~**
## **What buyers say about tires**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**22%
*“Great tires for the price”*
**Wheel Quality**21%
*“Great tires”*
**Quality-Overall**19%
*“Great quality, arrived on time, and works great”*
**Size-Overall**8%
*“Fit good”*
**Durability**7%
*“Durable and Reliable”*
**Advertised Vs Actual Product**4%
*“As discribed”*
**Assembly/Installation**2%
*“Way easier to install”*
**Grip**2%
*“provide very good grip on the pavement”*
**Friction**2%
*“decent traction”*
**Functionality-Overall**2%
*“so far rides great”*
### **What buyers complain about **
**Quality-Overall**24%
*“Quality of these tires has gone down”*
**Durability**20%
*“Don't last”*
**Value For Money**12%
*“Not inexpensive,”*
**Size-Overall**6%
*“2 tires short”*
**Leak-Proof**6%
*“the rear tire has a slower that normal air leak now”*
**Assembly/Installation**5%
*“Difficult to install”*
**Advertised Vs Actual Product**3%
*“Missing 2nd tire only on came as the pictures stated”*
**Strength**3%
*“not very strong”*
**Ease Of Use**2%
*“Impossible to get on with a tube”*
### **Top return reasons **
**Size-Overall**65%
**Value For Money**8%
**Advertised Vs Actual Product**5%
**Compatibility-Overall**5%
**Leak-Proof**2%
**Defective Material/Parts**2%
**Functionality-Overall**2%
**Assembly/Installation**2%
**Quality-Overall**2%
**Product Condition**1%
## **Common questions**
- **Is tires profitable to sell on Amazon United States?**
- The niche generates $3.3M/yr across 11 tracked products. 90-day search growth is -9.0%. Flapen's verdict: Skip it (39/100).
- **How competitive is the tires niche?**
- 6 brands and 57 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in tires?**
- Top complaints mined from reviews: Quality-Overall, Durability, Value For Money. The return rate is 1.1%.
- **When does demand for tires peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the tires niche?**
- Listings span $13.48–$234.02; the average listing price is $112.75 (sweet spot $15–$100). The average incumbent carries 3,652 reviews — the moat a new listing must climb.
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