---
title: "tesla model y sunshade — $1.1M/yr Amazon United States Niche, Score 67/100 - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/tesla-model-y-sunshade"
last_updated: "2026-07-20T19:46:37.173Z"
locale: en
meta:
  description: "tesla model y sunshade clears our launch bar: a $1.1M/yr market growing +204.4% this quarter with returns at 4.1%. Data updated Jul 2026."
  "og:description": "tesla model y sunshade clears our launch bar: a $1.1M/yr market growing +204.4% this quarter with returns at 4.1%. Data updated Jul 2026."
  "og:title": "tesla model y sunshade — $1.1M/yr Amazon United States Niche, Score 67/100 - Flapen"
---

# **tesla model y sunshade**

**Launch it**

A $1.1M/yr market growing +204.4% this quarter with returns at 4.1% — clears our launch bar.

Market size 79Growth 97Conversion 61Competition 63Returns 41Price range 84Avg price 95Brand share 53Review moat 23Quality gap 60

**Growth**

**Incredible****+204.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Incredible****$35.81**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.98–$58.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.1M**

$1.1M/yr · 566K searches

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****5.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****4.1%**

return rate — above 6% kills the launch gate

**Review moat**

**Bad****7,299.88**

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, tesla model y sunshade is a $1.1M/yr Amazon United States market (566K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Launch it — 67/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **Market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$895K–$1.1M**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**100%**</dd><dd>13 of 13 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**5.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#76**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**11.0%**</dd>

<dt>**Avg brand age**</dt><dd>**25 months**</dd>

<dt>**Avg seller age**</dt><dd>**233 days**</dd>

</dl>

## **Competition**

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**18 **▼falling

**Sellers**

**23**

**Top-5 brand share**

**73%**

Top 20: 100%

**Top-5 click share**

**47%**

Top 20: 89%

**Open market**

**23%**

- Wigoo34% - REEVAA20% - EcoNour10% - KUST6% - Magnelex4% - YOYGAG4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +204.4% search growth over the last 90 days.

30K20KHoliday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 7.2×

[**Open Trend **](https://flapen.com/research/us/automotive/tesla-model-y-sunshade/trend)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$43K8%$86K12%$129K16%$172K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 32 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Wigoo Tesla New Model Y Juniper Accessories Sunshade Roof [Never Sag Nano Ice-Crystal Coatings] Heat Insulation Glass Roof Sun Shade Accessories for Tesla New Model Y 2025 2026 Launch Black](https://m.media-amazon.com/images/I/416NrHKe61L.jpg)**Wigoo Tesla New Model Y Juniper Accessories Sunshade Roof \[Never Sag Nano Ice-Crystal Coatings\] Heat Insulation Glass Roof Sun Shade Accessories for Tesla New Model Y 2025 2026 Launch Black**Wigoo**$46.69**4.4★2,438 rev](https://www.amazon.com/dp/B0FJQS496H) [2![EcoNour Windshield Sun Shade Compatible for Tesla Model 3 & Model Y Juniper 2017-2024 2025 2026 Sun Visor for EV Front Window Sunshade Foldable Heat & UV Protector Car Accessories](https://m.media-amazon.com/images/I/41s1GyYMCeL.jpg)**EcoNour Windshield Sun Shade Compatible for Tesla Model 3 & Model Y Juniper 2017-2024 2025 2026 Sun Visor for EV Front Window Sunshade Foldable Heat & UV Protector Car Accessories**EcoNour**$17.74**4.4★121,611 rev](https://www.amazon.com/dp/B08RJSWRDV) [3![REEVAA 2026 Upgraded Tesla Model Y New (Juniper) Sunshade Roof [No Gaps No-Sagging] Model Y Accessories Heat Insulation Foldable Glass Sunroof Cover for Model Y Juniper 2025-2026 2PCS Black](https://m.media-amazon.com/images/I/411pgTwbcFL.jpg)**REEVAA 2026 Upgraded Tesla Model Y New (Juniper) Sunshade Roof \[No Gaps No-Sagging\] Model Y Accessories Heat Insulation Foldable Glass Sunroof Cover for Model Y Juniper 2025-2026 2PCS Black**REEVAA**$47.71**4.5★1,240 rev](https://www.amazon.com/dp/B0DXDTMGWZ) [4![REEVAA 2026 Upgraded Tesla Model Y New (Juniper) Sunshade Roof [No Gaps No-Sagging] Model Y Accessories Heat Insulation Foldable Glass Sunroof Cover for Model Y Juniper 2025-2026 2PCS Gray](https://m.media-amazon.com/images/I/41WipTAfX+L.jpg)**REEVAA 2026 Upgraded Tesla Model Y New (Juniper) Sunshade Roof \[No Gaps No-Sagging\] Model Y Accessories Heat Insulation Foldable Glass Sunroof Cover for Model Y Juniper 2025-2026 2PCS Gray**REEVAA**$46.86**4.5★1,240 rev](https://www.amazon.com/dp/B0DXDWW9N8) [5![Wigoo 2026 Tesla New Model Y Juniper Accessories Sunshade Roof [Never Sag Nano Ice-Crystal Coatings] 3-Gen Heat Insulation Glass Roof Sun Shade Accessories for Tesla Juniper Model Y Interior Gray](https://m.media-amazon.com/images/I/41H-3qK9qVL.jpg)**Wigoo 2026 Tesla New Model Y Juniper Accessories Sunshade Roof \[Never Sag Nano Ice-Crystal Coatings\] 3-Gen Heat Insulation Glass Roof Sun Shade Accessories for Tesla Juniper Model Y Interior Gray**Wigoo**$46.75**4.4★2,438 rev](https://www.amazon.com/dp/B0DYP2TK9T)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![QINQINTU 2026 Upgraded for Tesla Model Y Accessories Sunshade Roof [No Sag Ice-Crystal Cooling Coatings] Heat Insulation Glass Roof Sun Shade for Tesla Model Y Accessories 2020-2024 Beige](https://m.media-amazon.com/images/I/41oK7mGSzBL.jpg)**QINQINTU 2026 Upgraded for Tesla Model Y Accessories Sunshade Roof \[No Sag Ice-Crystal Cooling Coatings\] Heat Insulation Glass Roof Sun Shade for Tesla Model Y Accessories 2020-2024 Beige**QINQINTU**$36.62**149 rev2mo ago](https://www.amazon.com/dp/B0GYWTZCMQ) [![Tesla Model 3/Y Windshield Sunshade - 2026 Foldable Car Windshield Sun Shade Umbrella 5-Layer UV Block 10-Rib Frame for Tesla Model 3/Y (2017-2026) Interior Sun Protection Tesla Accessories](https://m.media-amazon.com/images/I/41u+D+O9QfL.jpg)**Tesla Model 3/Y Windshield Sunshade - 2026 Foldable Car Windshield Sun Shade Umbrella 5-Layer UV Block 10-Rib Frame for Tesla Model 3/Y (2017-2026) Interior Sun Protection Tesla Accessories**Lamicall**$19.99**3,272 rev5mo ago](https://www.amazon.com/dp/B0GL8SFV2S) [![Nmoiss UPF50+ 99% UV Block Roof Sunshade for Tesla Model Y Juniper Accessories Ice Crystal Cooling Sun Shade with Reinforced Fixing Clips Reduce Heat & Save EV Battery Easy Install Sunroof Cover](https://m.media-amazon.com/images/I/4124j5zHVJL.jpg)**Nmoiss UPF50+ 99% UV Block Roof Sunshade for Tesla Model Y Juniper Accessories Ice Crystal Cooling Sun Shade with Reinforced Fixing Clips Reduce Heat & Save EV Battery Easy Install Sunroof Cover**Nmoiss**$45.99**88 rev5mo ago](https://www.amazon.com/dp/B0GL7KLHFT) [![VION Tesla Model Y Roof Sunshade (20262025 New Model Y) Full Blackout (No Light Transmission) Cooler Cabin Dual-Layer Fabric with Graphene-Enhanced UV Coating No Sagging Black](https://m.media-amazon.com/images/I/41wfx4MCdpL.jpg)**VION Tesla Model Y Roof Sunshade (20262025 New Model Y) Full Blackout (No Light Transmission) Cooler Cabin Dual-Layer Fabric with Graphene-Enhanced UV Coating No Sagging Black**VION**$58.04**1,954 rev5mo ago](https://www.amazon.com/dp/B0GL33V2XB) [![Wigoo Windshield Sun Shade Umbrella for Tesla Model Y [100% Sun Blockage Ice Cooling Fabric] Foldable Heat Insulation Front Window Sunshade Umbrella for Tesla Model Y 20202026 (Juniper)](https://m.media-amazon.com/images/I/41H6DgsER0L.jpg)**Wigoo Windshield Sun Shade Umbrella for Tesla Model Y \[100% Sun Blockage Ice Cooling Fabric\] Foldable Heat Insulation Front Window Sunshade Umbrella for Tesla Model Y 20202026 (Juniper)**Wigoo**$37.40**77 rev5mo ago](https://www.amazon.com/dp/B0GKV9M9MF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![QINQINTU 2026 Upgraded for Tesla Model Y Accessories Sunshade Roof [No Sag Ice-Crystal Cooling Coatings] Heat Insulation Glass Roof Sun Shade for Tesla Model Y Accessories 2020-2024 Beige](https://m.media-amazon.com/images/I/41oK7mGSzBL.jpg)**QINQINTU 2026 Upgraded for Tesla Model Y Accessories Sunshade Roof \[No Sag Ice-Crystal Cooling Coatings\] Heat Insulation Glass Roof Sun Shade for Tesla Model Y Accessories 2020-2024 Beige**QINQINTU**$36.62**4.6★**▲ 95%**](https://www.amazon.com/dp/B0GYWTZCMQ) [![VION Tesla Model Y Roof Sunshade (20262025 New Model Y) Full Blackout (No Light Transmission) Cooler Cabin Dual-Layer Fabric with Graphene-Enhanced UV Coating No Sagging Black](https://m.media-amazon.com/images/I/41wfx4MCdpL.jpg)**VION Tesla Model Y Roof Sunshade (20262025 New Model Y) Full Blackout (No Light Transmission) Cooler Cabin Dual-Layer Fabric with Graphene-Enhanced UV Coating No Sagging Black**VION**$58.04**4.6★**▲ 95%**](https://www.amazon.com/dp/B0GL33V2XB) [![Wigoo Windshield Sun Shade Umbrella for Tesla Model Y [100% Sun Blockage Ice Cooling Fabric] Foldable Heat Insulation Front Window Sunshade Umbrella for Tesla Model Y 20202026 (Juniper)](https://m.media-amazon.com/images/I/41H6DgsER0L.jpg)**Wigoo Windshield Sun Shade Umbrella for Tesla Model Y \[100% Sun Blockage Ice Cooling Fabric\] Foldable Heat Insulation Front Window Sunshade Umbrella for Tesla Model Y 20202026 (Juniper)**Wigoo**$37.40**4.2★**▲ 95%**](https://www.amazon.com/dp/B0GKV9M9MF) [![Nmoiss UPF50+ 99% UV Block Roof Sunshade for Tesla Model Y Juniper Accessories Ice Crystal Cooling Sun Shade with Reinforced Fixing Clips Reduce Heat & Save EV Battery Easy Install Sunroof Cover](https://m.media-amazon.com/images/I/41cAnXjt6rL.jpg)**Nmoiss UPF50+ 99% UV Block Roof Sunshade for Tesla Model Y Juniper Accessories Ice Crystal Cooling Sun Shade with Reinforced Fixing Clips Reduce Heat & Save EV Battery Easy Install Sunroof Cover**Nmoiss**$46.25**4.2★**▲ 95%**](https://www.amazon.com/dp/B0GWC43XKN) [![Tesla Model 3/Y Windshield Sunshade - 2026 Foldable Car Windshield Sun Shade Umbrella 5-Layer UV Block 10-Rib Frame for Tesla Model 3/Y (2017-2026) Interior Sun Protection Tesla Accessories](https://m.media-amazon.com/images/I/41u+D+O9QfL.jpg)**Tesla Model 3/Y Windshield Sunshade - 2026 Foldable Car Windshield Sun Shade Umbrella 5-Layer UV Block 10-Rib Frame for Tesla Model 3/Y (2017-2026) Interior Sun Protection Tesla Accessories**Lamicall**$19.99**4.2★**▲ 93%**](https://www.amazon.com/dp/B0GL8SFV2S)

**~~View all trending →~~**

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**24%

*“Fits like a glove”*

**Assembly/Installation**13%

*“Easy assembly”*

**Sun Shade/Wind Shield**11%

*“blocks the sun”*

**Quality-Overall**10%

*“Awesome quality”*

**Heating**5%

*“helps keep the heat out”*

**Value For Money**5%

*“Reasonable price”*

**Ease Of Use**4%

*“Easy to Use”*

**Coolant**3%

*“it does a pretty good job of keeping the car cool”*

**Material Quality**2%

*“premium material”*

**Advertised Vs Actual Product**2%

*“As advertised”*

### **What buyers complain about **

**Size-Overall**9%

*“Doesnt fit properly”*

**Durability**7%

*“Didn't last”*

**Quality-Overall**7%

*“expensive for the quality”*

**Sun Protection**6%

*“This is not a shade you would put up”*

**Ease Of Use**6%

*“Too hard to put on”*

**Heating**5%

*“Blocks out so much heat”*

**Assembly/Installation**4%

*“It is a little tricky to install”*

**Compatibility-Overall**3%

*“Does not fit completely”*

**Value For Money**3%

*“hope it can be cheaper”*

**Color**2%

*“color doesnt match”*

### **Top return reasons **

**Size-Overall**21%

**Windshield Issues**11%

**Sun Protection**10%

**Color**8%

**Value For Money**7%

**Material Quality**5%

**Assembly/Installation**5%

**Compatibility-Overall**5%

**Advertised Vs Actual Product**4%

**Quality-Overall**3%

## **Common questions**

<dl>

<dt>**Is tesla model y sunshade profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.1M/yr across 32 tracked products. 13 of 13 products launched in the last 360 days are still selling. 90-day search growth is +204.4%. Flapen's verdict: Launch it (67/100).</dd>

<dt>**How competitive is the tesla model y sunshade niche?**</dt><dd>18 brands and 23 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 73% of demand.</dd>

<dt>**What do buyers complain about in tesla model y sunshade?**</dt><dd>Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.1%.</dd>

<dt>**When does demand for tesla model y sunshade peak?**</dt><dd>Demand peaks in May–Jun–Jul–Aug; the busiest month runs 7.2× the quietest.</dd>

<dt>**What does it cost to enter the tesla model y sunshade niche?**</dt><dd>Listings span $7.98–$58.04; the average listing price is $35.81 (sweet spot $15–$100). The average incumbent carries 7,300 reviews — the moat a new listing must climb.</dd>

</dl>

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