---
title: "Tesla Model Y Floor Mats 2023 — $249K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/tesla-model-y-floor-mats-2023"
last_updated: "2026-08-09T11:04:24.105Z"
locale: en
meta:
description: "Niche score 51/100 · $249K/yr market · 59K searches/yr · $98.16 avg price. Soft demand (-15.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $249K/yr market · 59K searches/yr · $98.16 avg price. Soft demand (-15.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Tesla Model Y Floor Mats 2023 — $249K/yr Amazon US Niche (2026) - Flapen"
---
# **tesla model y floor mats 2023**
**Worth a look**
Shows no brand lock-in (top 5 brands take 55% of clicks), but soft demand (-15.7% this quarter) keeps it on the watch list.
Market size 46Growth 17Conversion 52Competition 68Returns 46Price range 36Avg price 76Brand share 80Review moat 73Quality gap 40
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$98.16**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****584.83**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$249K**
$249K/yr · 59K searches
**Returns**
**Okay****3.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$39.85–$207.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-15.7%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, tesla model y floor mats 2023 is a $249K/yr Amazon United States market (59K searches/yr). The top 5 brands hold 55% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tesla model y floor mats 2023 market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$196K–$245K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#915**
- **Page quality**
- **0%**
- **Prime**
- **66%**
- **Sponsored**
- **94%**
- **Out of stock**
- **24.2%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▼falling
**Sellers**
**77**
**Top-5 brand share**
**55%**
Top 20: 98%
**Top-5 click share**
**44%**
Top 20: 88%
**Open market**
**39%**
- SUPER LINER19% - SEALIGHT12% - FemboMAX10% - 3W8% - G-PLUS6% - LASFIT6%
## **Demand**
Weekly Amazon search volume, last 23 weeks — -15.7% search growth over the last 90 days.
1K750Spike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26
[**Open Trend **](https://flapen.com/research/us/automotive/tesla-model-y-floor-mats-2023/trend)
## **Top tesla model y floor mats 2023 search terms**
- **tesla model y floor mats 2023**10K/yr+2.1%3.1% conv. - **2023 tesla model y floor mats**6K/yr-0.1%4.3% conv. - **tesla model y floor mats 2024**6K/yr+12.3%3.7% conv. - **tesla model y 2023 floor mats**5K/yr-6.6%4.5% conv. - **tesla model y floor mats 2022**5K/yr-16.4%4.3% conv. - **tesla model y floor mats 2021**4K/yr-14.1%3.8% conv. - **tesla model y all weather floor mats 2023**2K/yr+68.9%3.6% conv. - **tesla car mats**3K/yr+14.9%0.5% conv. - **model floor mats**17K/yr-86.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/automotive/tesla-model-y-floor-mats-2023/search-terms)
## **Top tesla model y floor mats 2023 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$7K6%$15K9%$22K12%$30K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SEALIGHT Tesla Model Y Floor Mats 5 Seat 2021-2024 All Weather Custom Fit Floor Liners 1st & 2nd Row Full Coverage 3D Scanning Design Non-Slip TPE Material Waterproof & Stain-Resistant**SEALIGHT**$86.96**4.3★237 rev](https://www.amazon.com/dp/B0GCZKNVSG) [2**FemboMAX Floor Mats for Tesla Model Y 2024 2023 2022 2021 TPE All Weather Protection Floor Mats Set (6 Pieces) Custom Fit Cargo Liner Cargo Trunk Accessories Heavy Duty Accessories Black**FemboMAX**$65.13**5.0★37 rev](https://www.amazon.com/dp/B0F1Y7LR43) [3**SUPER LINER Tesla Model Y Floor Mats 2021-2024 | Custom Fit All-Weather 9-Piece Set TPE Material |Full Coverage Floor Mats Back Seat Protector Cargo Liner Trunk & Interior Accessories**SUPER LINER**$110.67**4.6★3,046 rev](https://www.amazon.com/dp/B0C1GDLHKS) [4**SUPER LINER Tesla Model Y Juniper 2025 2026 Floor Mats & Cargo Liners Full Set 10 PCS Extra-Thick TPE CabinProtect for 5-Seater | All-Weather Pet & Child-Friendly Accessories(Not for Standard)**SUPER LINER**$99.36**4.6★3,295 rev](https://www.amazon.com/dp/B08CZ4LKV8) [5**3W Tesla Model Y Floor Mats 2020-2024 2025(Not for Juniper) Cargo Liners & Frunk & Seatback Protector Mats TPE Custom Fit All Weather Full Set Accessories 5-Seater**3W**$207.97**4.7★1,509 rev](https://www.amazon.com/dp/B0BZ48ZNRM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SEALIGHT Tesla Model Y Floor Mats 5 Seat 2021-2024 All Weather Custom Fit Floor Liners 1st & 2nd Row Full Coverage 3D Scanning Design Non-Slip TPE Material Waterproof & Stain-Resistant**SEALIGHT**$86.96**237 rev6mo ago](https://www.amazon.com/dp/B0GCZKNVSG) [**Abvesi All Weather Floor Mats Custom Fit Tesla Model Y 2021-2024 5-Seater TPE Waterproof Odorless Car Mats Set with Rear Seat Back Protector Interior Accessories (7PCS)**Abvesi**$92.73**73 rev6mo ago](https://www.amazon.com/dp/B0GD1GMKLD) [**FUBEY Floor Mats for 2020-2024 Tesla Model Y 5-Seat 3 PCS Tesla Model Y Accseeories Front & Rear Set Precision Custom All-Weather TPE Waterproof Floor Liners**FUBEY**$80.21**28 rev6mo ago](https://www.amazon.com/dp/B0G6TLMBK4) [**TUFFIOM Car Floor Mats Fit Tesla Model Y 5-Seater 2020-2025 Full Set 1st & 2nd Row Car Floor Liner All Weather TPE Interior Protector Car Accessories**TUFFIOM**$44.84**24 rev7mo ago](https://www.amazon.com/dp/B0G48W26BP) [**G-PLUS Floor Mats & Cargo Liner Compatible with Tesla Model Y 2020 2021 2022 2023 2024 5-SEAT (NOT for 7-SEAT) TPE All Weather Custom Fit Cargo Trunk Backrest Liners 1st & 2nd & 3rd Row 9PCS Black**G-PLUS**$84.15**644 rev8mo ago](https://www.amazon.com/dp/B0FXM96NQR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cargo Liners Fit Tesla Model Y 2020-2024 5-SEAT (NOT for 7-SEAT) All Weather Cargo Liner Waterproof 1st & 2nd & 3rd Row 9PCS TPE**G-PLUS**$78.74**4.6★**▲ 120%**](https://www.amazon.com/dp/B0FPL3R2JK) [**FemboMAX Floor Mats for Tesla Model Y 2024 2023 2022 2021 TPE All Weather Protection Floor Mats Set (6 Pieces) Custom Fit Cargo Liner Cargo Trunk Accessories Heavy Duty Accessories Black**FemboMAX**$65.13**5.0★**▲ 100%**](https://www.amazon.com/dp/B0F1Y7LR43) [**Abvesi All Weather Floor Mats Custom Fit Tesla Model Y 2021-2024 5-Seater TPE Waterproof Odorless Car Mats Set with Rear Seat Back Protector Interior Accessories (7PCS)**Abvesi**$92.73**4.6★**▲ 96%**](https://www.amazon.com/dp/B0GD1GMKLD) [**TUFFIOM Car Floor Mats Fit Tesla Model Y 5-Seater 2020-2025 Full Set 1st & 2nd Row Car Floor Liner All Weather TPE Interior Protector Car Accessories**TUFFIOM**$44.84**4.5★**▲ 88%**](https://www.amazon.com/dp/B0G48W26BP) [**Wekar Floor Mats Fits for Tesla Model Y 5-Seat 2024-2020 - Custom Fit All Weather Front & Rear Row TPE Car Mats Floor Liners 3-Piece (Not Fit 7-Seat)**Wekar**$75.98**4.7★**▲ 76%**](https://www.amazon.com/dp/B0DZ6YZGSC)
**~~View all trending →~~**
## **What buyers say about tesla model y floor mats 2023**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**38%
*“Perfect match”*
**Quality-Overall**17%
*“The quality of the match is really good”*
**Value For Money**10%
*“Cant beat the price”*
**Ease Of Cleaning**6%
*“The look is clean”*
**Durability**3%
*“they are durable”*
**Assembly/Installation**3%
*“Easy to install”*
**Material Quality**3%
*“Material feels durable”*
**Design-Overall**2%
*“Great design”*
**Thickness**2%
*“thick enough to handle daily use”*
**Drop/Impact Protection**1%
*“provides solid protection for daily use”*
### **What buyers complain about **
**Size-Overall**18%
*“Doesn't fit perfectly”*
**Smell**9%
*“they have a strong chemical odor”*
**Thickness**5%
*“These turned out to be thinner and the form and fit are not nearly as good”*
**Value For Money**5%
*“Insane value for the price”*
**Material Quality**4%
*“This is the worst they didn't even send the correct materials, panels, or anything”*
**Adhesion/Stickiness**4%
*“the back sticker are not working perfectly”*
**Quality-Overall**4%
*“Does not feel like a quality mat”*
**Durability**3%
*“just dont hold up well over time”*
**Flatness**2%
*“The pieces that fit the 3rd row seat backs are too big and get pulled off every time you fold the seats up and down and the mat for the area behind the 3rd row seats is not molded correctly so it doesn't fit flat on the floor”*
**Compatibility-Overall**2%
*“it is not actually fit for my Tesla Model Y 2021”*
### **Top return reasons **
**Size-Overall**36%
**Quality-Overall**8%
**Material Quality**8%
**Compatibility-Overall**8%
**Value For Money**8%
**Advertised Vs Actual Product**7%
**Defective Material/Parts**4%
**Thin**3%
**Product Condition**2%
**Strength**1%
## **Common questions**
- **Is tesla model y floor mats 2023 profitable to sell on Amazon United States?**
- The niche generates $249K/yr across 35 tracked products. 4 of 11 products launched in the last 360 days are still selling. 90-day search growth is -15.7%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the tesla model y floor mats 2023 niche?**
- 23 brands and 77 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in tesla model y floor mats 2023?**
- Top complaints mined from reviews: Size-Overall, Smell, Thickness. The return rate is 3.3%.
- **What does it cost to enter the tesla model y floor mats 2023 niche?**
- Listings span $39.85–$207.97; the average listing price is $98.16 (sweet spot $15–$100). The average incumbent carries 585 reviews — the moat a new listing must climb.
## **Related niches in Automotive**
- 72 [**brake bleeder kit**](https://flapen.com/research/us/automotive/brake-bleeder-kit)$2.2M/yr+8.2%**Launch it**- 72 [**gas can pump**](https://flapen.com/research/us/automotive/gas-can-pump)$1.7M/yr+20.1%**Launch it**- 72 [**dewalt hedge trimmer**](https://flapen.com/research/us/automotive/dewalt-hedge-trimmer)$1.6M/yr+158.2%**Launch it**- 72 [**iron eraser**](https://flapen.com/research/us/automotive/iron-eraser)$107K/yr>1,000%**Worth a look**- 72 [**marine fuel line**](https://flapen.com/research/us/automotive/marine-fuel-line)$198K/yr+104.3%**Worth a look**- 72 [**garden hose filter**](https://flapen.com/research/us/automotive/garden-hose-filter)$729K/yr+110.7%**Worth a look**[**All Automotive niches **](https://flapen.com/research/us/automotive)