---
title: "Prius Key Fob — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/prius-key-fob"
last_updated: "2026-08-10T00:13:39.371Z"
locale: en
meta:
description: "Niche score 44/100 · $45K/yr market · 24K searches/yr · $36.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $45K/yr market · 24K searches/yr · $36.55 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Prius Key Fob — $45K/yr Amazon US Niche (2026) - Flapen"
---
# **prius key fob**
**Skip it**
A small market ($45K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 35Conversion 59Competition 31Returns 21Price range 88Avg price 95Brand share 25Review moat 70Quality gap 89
**Avg price**
**Incredible****$36.55**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$10.30–$65.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****687.38**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+7.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****6.0%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$45K**
$45K/yr · 24K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, prius key fob is a $45K/yr Amazon United States market (24K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 44/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **prius key fob market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$46K–$55K**
- units × avg price
- **Conversion rate**
- **5.1%**
- **Avg BSR**
- **#16,284**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **214 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**14**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**7%**
- HelloAuto49% - USARemote11% - Aichiyu11% - SUPALAND10% - YDTHTLAH9% - Keyecu4% - Open — no brand owns it (4 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 79 weeks — +7.8% search growth over the last 90 days.
600400Spike '25 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/automotive/prius-key-fob/trend)
## **Top prius key fob search terms**
- **prius key fob**6K/yr+21.6%3.5% conv. - **toyota prius key fob**6K/yr-11.3%2.8% conv. - **2008 toyota prius key fob**5K/yr+17.1%5.9% conv. - **2007 toyota prius key fob**3K/yr+13.8%3.8% conv. - **2008 prius key fob**3K/yr-11.4%6.8% conv. - **prius key fob replacement**1K/yr+97.7%5.5% conv. [**All search terms **](https://flapen.com/research/us/automotive/prius-key-fob/search-terms)
## **Top prius key fob products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HelloAuto Key Fob Cover Fit for 2004-2009 Toyota Prius Key Fob Replacement Shell Keyless Entry with Blank Key Key Fobs Case 3 Button(MOZB31EG MOZB21TG)**HelloAuto**$12.62**4.4★2,896 rev](https://www.amazon.com/dp/B015KEW8QO) [2**Key Fob for Toyota Prius 2004 2005 2006 2007 2008 2009 Replacement Keyless Entry Remote Smart Key Fob for Silver Logo P/N: 2584A-B31EG 89994-47061**HelloAuto**$63.80**4.4★2,896 rev](https://www.amazon.com/dp/B0CN32PT7F) [3**HelloAuto Key Fob for Toyota Prius 2004 2005 2006 2007 2008 2009 Replacement Keyless Entry Remote Smart Key Fob for Silver Logo P/N: 2584A-B31EG89994-47061 (FCC ID: MOZB31EG)**HelloAuto**$65.15**4.4★2,896 rev](https://www.amazon.com/dp/B0DDBFJN9N) [4**Key Fob Replacement Fits for Toyota Prius 2010 2011 2012 2013 2014 2015 Smart Car Keyless Entry Remote HYQ14ACX 314.3MHz 89904-47150 271451-5290**YDTHTLAH**$39.84**4.5★27 rev](https://www.amazon.com/dp/B0FNLCRJLG) [5**fits Toyota Prius 2004 2005 2006 2007 2008 2009 Key Fob Cover Case Shell Keyless Entry Remote Set of 2**USARemote**$20.05**4.4★1,009 rev](https://www.amazon.com/dp/B072BCXNRD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SUPALAND Key Fob Fits for Toyota Prius 2004-2009 Black Logo Car Keyless Entry Remote Control Push Start Smart Key Replacement FCC ID: MOZB21TG PN:89070-47180**SUPALAND**$27.84**6 rev6mo ago](https://www.amazon.com/dp/B0G7YCNLJN) [**Key Fob Replacement Fits for Toyota Prius 2010 2011 2012 2013 2014 2015 Smart Car Keyless Entry Remote HYQ14ACX 314.3MHz 89904-47150 271451-5290**YDTHTLAH**$39.84**27 rev10mo ago](https://www.amazon.com/dp/B0FNLCRJLG) [**Smart Key Fob Remote Replacement Compatible with Toyota Prius 2016-2022 Keyless Entry Remote Control FCC ID:HYQ14FBC 231451-0351**XUHANG**$40.08**4 rev1y ago](https://www.amazon.com/dp/B0FDB2H5GH) [**SUPALAND Smart Key Fob Keyless Entry Fits for Toyota Prius C V 4Runner Venza Prius Scion TC 2010-2019 Remote Control Replacement FCC ID: HYQ14ACX Board: GNE 271451-5290 PN:89904-47230 3 Button**SUPALAND**$48.02**26 rev1y ago](https://www.amazon.com/dp/B0DG4MMWM3) [**HelloAuto Key Fob for Toyota Prius 2004 2005 2006 2007 2008 2009 Replacement Keyless Entry Remote Smart Key Fob for Silver Logo P/N: 2584A-B31EG89994-47061 (FCC ID: MOZB31EG)**HelloAuto**$65.15**2,896 rev1y ago](https://www.amazon.com/dp/B0DDBFJN9N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Car Key Fob Remote Keyless Entry Control MOZB21TG 312Mhz 3 Button Replacement for 2004 2005 2006 2007 2008 2009 Toyota Prius**Keylessbest**$34.11**3.1★**▲ 117%**](https://www.amazon.com/dp/B0C9D3JRTR) [**SUPALAND Key Fob Shell Cover Case Replacement Fits for 2004 2005 006 2007 2008 2009 Toyota Prius Keyless Remote Control 3 Button Pad Cover (Empty Key Shell)**SUPALAND**$10.30**4.6★**▲ 113%**](https://www.amazon.com/dp/B0CYLHKJVC) [**SUPALAND Key Fob Fits for Toyota Prius 2004-2009 Black Logo Car Keyless Entry Remote Control Push Start Smart Key Replacement FCC ID: MOZB21TG PN:89070-47180**SUPALAND**$27.84**2.8★**▲ 111%**](https://www.amazon.com/dp/B0G7YCNLJN) [**Keymall Keyless Entry Remote Smart Key Fob Replacement 8A Chip for Toyota Prius 2016 2017 2018 2019 2020 2021 Board ID:231451-0351G P/N:89904-47530 FCC ID:HYQ14FBC**Keymall**$39.58**4.2★**▲ 90%**](https://www.amazon.com/dp/B0C6SLMLDB) [**HelloAuto Key Fob for Toyota Prius 2004 2005 2006 2007 2008 2009 Replacement Keyless Entry Remote Smart Key Fob for Silver Logo P/N: 2584A-B31EG89994-47061 (FCC ID: MOZB31EG)**HelloAuto**$65.15**4.4★**▲ 77%**](https://www.amazon.com/dp/B0DDBFJN9N)
**~~View all trending →~~**
## **What buyers say about prius key fob**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**22%
*“Perfect fit”*
**Value For Money**12%
*“much cheaper than a genuine Toyota fob”*
**Assembly/Installation**10%
*“Easy to install”*
**Ease Of Use**10%
*“Easy peasy”*
**Advertised Vs Actual Product**9%
*“exactly as pic”*
**Quality-Overall**8%
*“Good quality and easy replacement”*
**Durability**8%
*“don't be afraid to break it”*
**Efficiency**4%
*“it works perfect”*
**Instructions/User Manual/Troubleshooting**3%
*“It came with easy programming instructions”*
**Comfort-Overall**3%
*“comfortable”*
### **What buyers complain about **
**Functionality-Overall**27%
*“Did not work”*
**Compatibility-Overall**14%
*“Not compatible”*
**Instructions/User Manual/Troubleshooting**11%
*“Will only suggest to include better instructions for the programing”*
**Value For Money**9%
*“$$, I got a better deal with Amazon vendor”*
**Advertised Vs Actual Product**9%
*“This listing is confusing and”*
**Touch/Button Controls**5%
*“both buttons broke off inside the fob within four months”*
**Color**4%
*“Its black logo”*
**Quality-Overall**4%
*“Mislisted or bad quality”*
**Assembly/Installation**2%
*“Disassembling my original fob was a bit of a challenge”*
**Design-Overall**2%
*“Functional that poorly made”*
### **Top return reasons **
**Compatibility-Overall**25%
**Functionality-Overall**24%
**Advertised Vs Actual Product**11%
**Size-Overall**9%
**Defective Material/Parts**6%
**Software/Application**4%
**Assembly/Installation**3%
**Value For Money**3%
**Instructions/User Manual/Troubleshooting**2%
**Connectivity-Overall**2%
## **Common questions**
- **Is prius key fob profitable to sell on Amazon United States?**
- The niche generates $45K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.8%. Flapen's verdict: Skip it (44/100).
- **How competitive is the prius key fob niche?**
- 10 brands and 14 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in prius key fob?**
- Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Instructions/User Manual/Troubleshooting. The return rate is 6.0% — above our launch gate.
- **When does demand for prius key fob peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the prius key fob niche?**
- Listings span $10.30–$65.15; the average listing price is $36.55 (sweet spot $15–$100). The average incumbent carries 687 reviews — the moat a new listing must climb.
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