---
title: "Trend — power steering fluid - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/power-steering-fluid/trend"
last_updated: "2026-08-06T21:43:10.543Z"
locale: en
meta:
  description: "Niche score 47/100 · $516K/yr market · 502K searches/yr · $11.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $516K/yr market · 502K searches/yr · $11.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — power steering fluid - Flapen"
---

# **power steering fluid**

**Skip it**

Soft demand (-11.0% this quarter) — this niche doesn't clear our bar today.

Market size 60Growth 19Conversion 82Competition 32Returns 87Price range 44Avg price 48Brand share 37Review moat 58Quality gap 19

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$516K**

$516K/yr · 502K searches

**Review moat**

**Good****1,172.73**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****$11.74**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.19–$22.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-11.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend