---
title: "Search terms — p621725 - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/p621725/search-terms"
last_updated: "2026-08-10T08:34:07.785Z"
locale: en
meta:
  description: "Niche score 55/100 · $90K/yr market · 15K searches/yr · $56.75 avg price. Soft demand (-11.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $90K/yr market · 15K searches/yr · $56.75 avg price. Soft demand (-11.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — p621725 - Flapen"
---

# **p621725**

**Worth a look**

Shows a thin review moat (17 avg reviews), but soft demand (-11.3% this quarter) keeps it on the watch list.

Market size 22Growth 19Conversion 88Competition 48Returns 99Price range 66Avg price 91Brand share 74Review moat 99Quality gap 27

**Review moat**

**Incredible****17.43**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$56.75**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****10.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$24.06–$139.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$90K**

$90K/yr · 15K searches

**Growth**

**Bad****-11.3%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Search terms