---
title: "Ohio State License Plate — $37K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/ohio-state-license-plate"
last_updated: "2026-08-10T10:42:48.339Z"
locale: en
meta:
description: "Niche score 51/100 · $37K/yr market · 38K searches/yr · $18.29 avg price. A small market ($37K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $37K/yr market · 38K searches/yr · $18.29 avg price. A small market ($37K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ohio State License Plate — $37K/yr Amazon US Niche (2026) - Flapen"
---
# **ohio state license plate**
**Worth a look**
Shows a sweet-spot price point ($18.29 avg), but a small market ($37K/yr) keeps it on the watch list.
Market size 9Growth 64Conversion 61Competition 59Returns 72Price range 68Avg price 83Brand share 35Review moat 79Quality gap 25
**Avg price**
**Great****$18.29**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****419.04**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$7.91–$30.14**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+43.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****84%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$37K**
$37K/yr · 38K searches
According to Flapen's Amazon United States niche tracking, ohio state license plate is a $37K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 84% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ohio state license plate market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$37K–$46K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#1,038**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **46%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**84%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 92%
**Open market**
**12%**
- Hangtime31% - Craftique27% - Rico Industries15% - Tromic Gifts6% - Dixie Dawgs6% - Elite Fan Shop4% - Open — no brand owns it (6 brands, 12%)
## **Demand**
Weekly Amazon search volume, last 44 weeks — +43.0% search growth over the last 90 days.
1K750Holiday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/automotive/ohio-state-license-plate/trend)
## **Top ohio state license plate search terms**
- **ohio state license plate**28K/yr+41.5%4.7% conv. - **ohio state license plate front**6K/yr+46.2%6.3% conv. - **ohio state front license plate**4K/yr+48.4%6.2% conv. [**All search terms **](https://flapen.com/research/us/automotive/ohio-state-license-plate/search-terms)
## **Top ohio state license plate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1K8%$3K12%$4K16%$6K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Craftique Ohio State Black Laser Cut License Plate - Mirror Logo**Craftique**$25.08**4.7★392 rev](https://www.amazon.com/dp/B00UPFWAYO) [2**Ohio State Buckeyes Super Stock Metal Novelty License Plate 6 x 12**Hangtime**$11.02**4.7★473 rev](https://www.amazon.com/dp/B002A1LZ42) [3**Ohio State Diamond Emboss Metal License Plate 6 x 12**Hangtime**$9.06**4.7★168 rev](https://www.amazon.com/dp/B003WCP04Y) [4**Rico Industries NCAA Ohio State Buckeyes Laser Inlaid Metal License Plate Tag 6 x 12-inches**Rico Industries**$30.14**4.6★411 rev](https://www.amazon.com/dp/B001PR0CF0) [5**Ohio State University Buckeyes Diamond Metal College License Plate Wall Sign Tag**Tromic Gifts**$13.91**4.7★955 rev](https://www.amazon.com/dp/B000B66KFC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FANMATS 2024-25 College Football Champions Ohio State Aluminum License Plate**FANMATS**$8.29**29 rev1y ago](https://www.amazon.com/dp/B0DTBJMLQM) [**Ohio State Black Acrylic License Plate Car Tag Buckeyes**Dixie Dawgs**$22.91**79 rev2y ago](https://www.amazon.com/dp/B0CTFQDM7H) [**EliteAuto3K Ohio State Buckeyes License Plate Frame Cover Black 12.25 x 6.25 - Ideal Gift for Sports Fans & Supporters Slim Design**EliteAuto3K**$18.74**31 rev2y ago](https://www.amazon.com/dp/B0CHXT5B29) [**Hangtime Ohio State University - Ohio Buckeyes - Bullseye Style License Plate**Hangtime**$9.98**16 rev2y ago](https://www.amazon.com/dp/B0CDJQ6M9R) [**2 Packs Matte Black for Ohio State License Plate Frames 2 Holes License Plate Holder for OSU Buckeyes Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags**Generic**$20.08**46 rev3y ago](https://www.amazon.com/dp/B0BS48K34T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Elite Fan Shop Ohio State Buckeyes License Plate Black**Elite Fan Shop**$25.15**4.7★**▲ 114%**](https://www.amazon.com/dp/B085B9RNBK) [**Ohio State University Tags**Craftique**$24.15**4.5★**▲ 102%**](https://www.amazon.com/dp/B01N9440W6) [**Elite Fan Shop Ohio State Buckeyes License Plate Silver**Elite Fan Shop**$24.86**4.7★**▲ 88%**](https://www.amazon.com/dp/B085B9FFNX) [**Ohio State Black Acrylic License Plate Car Tag Buckeyes**Dixie Dawgs**$22.91**4.6★**▲ 51%**](https://www.amazon.com/dp/B0CTFQDM7H) [**2 Packs Matte Black for Ohio State License Plate Frames 2 Holes License Plate Holder for OSU Buckeyes Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags**Generic**$20.08**4.4★**▲ 35%**](https://www.amazon.com/dp/B0BS48K34T)
**~~View all trending →~~**
## **What buyers say about ohio state license plate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Nice plate”*
**Rusts/Corrodes**13%
*“Great quality the caps for the screws come in handy keep water from rusting the screws highly recommend this product”*
**Size-Overall**9%
*“Fit well”*
**Color**9%
*“Colors pop”*
**Design-Overall**9%
*“Looks great on my car”*
**Strength**8%
*“It seems solid”*
**Adhesion/Stickiness**6%
*“Covers the required sticker in the bottom corner of the plate”*
**Material Quality**6%
*“Good plastic covers”*
**Value For Money**6%
*“A great sign for a great price”*
**Advertised Vs Actual Product**3%
*“Just what I wanted”*
### **What buyers complain about **
**Quality-Overall**15%
*“After 4 months this was horrible looking”*
**Advertised Vs Actual Product**15%
*“The description said it would not cover anything needed”*
**Strength**10%
*“A little flimsy”*
**Defective Material/Parts**10%
*“Item was bent upon receiving the product”*
**Functionality-Overall**10%
*“Wont work as made”*
**Paint Quality**10%
*“paint bubbled up”*
**Design-Overall**10%
*“Poor design”*
**Material Quality**5%
*“cheap material”*
**Color**5%
*“The colors are dull”*
**Thickness**2%
*“Easily thicker than 4, maybe 5, regular license plates stacked upon one another”*
### **Top return reasons **
**Size-Overall**21%
**Advertised Vs Actual Product**14%
**Mounting**13%
**Color**10%
**Compatibility-Overall**7%
**Thickness**6%
**Metal Quality**4%
**Scratch Resistance**4%
**Quality-Overall**2%
**Image/Picture Clarity**2%
## **Common questions**
- **Is ohio state license plate profitable to sell on Amazon United States?**
- The niche generates $37K/yr across 28 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +43.0%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the ohio state license plate niche?**
- 12 brands and 31 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 84% of demand.
- **What do buyers complain about in ohio state license plate?**
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Strength. The return rate is 2.1%.
- **What does it cost to enter the ohio state license plate niche?**
- Listings span $7.91–$30.14; the average listing price is $18.29 (sweet spot $15–$100). The average incumbent carries 419 reviews — the moat a new listing must climb.
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