---
title: "Obd Lock — $98K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/obd-lock"
last_updated: "2026-08-10T13:18:21.538Z"
locale: en
meta:
  description: "Niche score 46/100 · $98K/yr market · 113K searches/yr · $43.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $98K/yr market · 113K searches/yr · $43.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Obd Lock — $98K/yr Amazon US Niche (2026) - Flapen"
---

# **obd lock**

**Skip it**

A small market ($98K/yr) — this niche doesn't clear our bar today.

Market size 24Growth 55Conversion 25Competition 24Returns 25Price range 95Avg price 95Brand share 36Review moat 96Quality gap 75

**Review moat**

**Incredible****72.38**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Incredible****$43.45**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$18.21–$89.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+27.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****5.0%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$98K**

$98K/yr · 113K searches

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United States niche tracking, obd lock is a $98K/yr Amazon United States market (113K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Feb–May. Verdict: Skip it — 46/100.

Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **obd lock market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$87K–$109K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#419**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**4.0%**</dd>

<dt>**Avg brand age**</dt><dd>**29 months**</dd>

<dt>**Avg seller age**</dt><dd>**190 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**11 **▼falling

**Sellers**

**15**

**Top-5 brand share**

**83%**

Top 20: 100%

**Top-5 click share**

**71%**

Top 20: 100%

**Open market**

**13%**

- wmLzhen37% - VTT22% - bbfly14% - BMKCT6% - LIXOOMER4% - MITOB4% - Open — no brand owns it (5 brands, 13%)

## **Demand & seasonality**

Weekly Amazon search volume, last 97 weeks — +27.2% search growth over the last 90 days.

6K4KSpike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Feb, May · busiest ÷ quietest = 2.4×

[**Open Trend **](https://flapen.com/research/us/automotive/obd-lock/trend)

## **Top obd lock search terms**

- **obd port lock**29K/yr+32.2%1.3% conv. - **obd2 lock**21K/yr+27.7%1.9% conv. - **obd lock**23K/yr+47.7%1.8% conv. - **obd2 port lock anti theft**12K/yr+18.5%1.4% conv. - **obd2 port lock**8K/yr+15.5%1.4% conv. - **obd lock anti theft protector**8K/yr+9.4%1.8% conv. - **obd2 lock anti theft**7K/yr-7.0%2.0% conv. - **obd port lock anti theft protector**5K/yr+25.9%1.6% conv. [**All search terms **](https://flapen.com/research/us/automotive/obd-lock/search-terms)

## **Top obd lock products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$10K20%$20K30%$29K40%$39K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![OBD2 Port Anti-Theft Lockout Tool OBD Port Protector for Cars/SUV/Trucksobd2 Lock Anti Theft Protector (Red)](https://m.media-amazon.com/images/I/41JznxnjkEL.jpg)**OBD2 Port Anti-Theft Lockout Tool OBD Port Protector for Cars/SUV/Trucksobd2 Lock Anti Theft Protector (Red)**wmLzhen**$46.04**4.4★116 rev](https://www.amazon.com/dp/B0F93W91ZW) [2![VTT OBD-Lock ODB Port Locking Tool (Non-GM Model) Version 2](https://m.media-amazon.com/images/I/214HX9b1LmL.jpg)**VTT OBD-Lock ODB Port Locking Tool (Non-GM Model) Version 2**VTT**$87.98**4.4★175 rev](https://www.amazon.com/dp/B0DCZVZKRR) [3![OBD2 Port Anti-Theft Lockout Tool OBD Port Protector for Cars/SUV/Trucksobd2 Lock Anti Theft Protector (Black)](https://m.media-amazon.com/images/I/41JX0t29NSL.jpg)**OBD2 Port Anti-Theft Lockout Tool OBD Port Protector for Cars/SUV/Trucksobd2 Lock Anti Theft Protector (Black)**wmLzhen**$45.95**4.4★116 rev](https://www.amazon.com/dp/B0FJ2B5KXB) [4![bbfly-K01 OBD2 Lock OBD Port Lock Anti-Theft Device Car Anti-Theft OBDII Locking Device](https://m.media-amazon.com/images/I/31rghnlCsFL.jpg)**bbfly-K01 OBD2 Lock OBD Port Lock Anti-Theft Device Car Anti-Theft OBDII Locking Device**bbfly**$50.48**3.7★293 rev](https://www.amazon.com/dp/B0DK1ZMLBF) [5![OBD Lock OBD2 Port Locking Tool Metal OBD Port Protector for Cars SUV Trucks OBD-II Anti Theft Protector Antitheft Accessories (RED)](https://m.media-amazon.com/images/I/311SP-3QGfL.jpg)**OBD Lock OBD2 Port Locking Tool Metal OBD Port Protector for Cars SUV Trucks OBD-II Anti Theft Protector Antitheft Accessories (RED)**BMKCT**$36.38**4.2★47 rev](https://www.amazon.com/dp/B0FPCGCYH2)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Anti-Theft OBD2(ONLY) Lock Universal OBD 2 Port Blocker with Security Key Car Theft Prevention Device for OBDII(Fits Most Vehicles Aluminum Alloy & POM)](https://m.media-amazon.com/images/I/31brfBQwDQL.jpg)**Anti-Theft OBD2(ONLY) Lock Universal OBD 2 Port Blocker with Security Key Car Theft Prevention Device for OBDII(Fits Most Vehicles Aluminum Alloy & POM)**Xykzra**$22.82**8 rev3mo ago](https://www.amazon.com/dp/B0GWLQJ83Y) [![LIXOOMER OBD Port Lock - Protect Your Car from Theft. for Non-GM Models Only (Not Compatible with GM Chevrolet Buick Cadillac). Version 2.0](https://m.media-amazon.com/images/I/41n-3+eYiKL.jpg)**LIXOOMER OBD Port Lock - Protect Your Car from Theft. for Non-GM Models Only (Not Compatible with GM Chevrolet Buick Cadillac). Version 2.0**LIXOOMER**$48.72**16 rev5mo ago](https://www.amazon.com/dp/B0GD7ZBFGZ) [![Lesiyou OBD II Port Lock Aluminum Anti Theft OBD2 Lock Car Diagnostic Port Protector OBD2 Locking Device Compatible with Vehicles Manufactured in 1996 and Later (Red)](https://m.media-amazon.com/images/I/414tT0gg3+L.jpg)**Lesiyou OBD II Port Lock Aluminum Anti Theft OBD2 Lock Car Diagnostic Port Protector OBD2 Locking Device Compatible with Vehicles Manufactured in 1996 and Later (Red)**Lesiyou**$29.52**12 rev7mo ago](https://www.amazon.com/dp/B0G2BP48XN) [![OBD2 Port Immobilizer Tool for Car SUV Truck OBD2 Port Protector](https://m.media-amazon.com/images/I/41eCCDPeWCL.jpg)**OBD2 Port Immobilizer Tool for Car SUV Truck OBD2 Port Protector**TuLeYiLe**$33.34**15 rev7mo ago](https://www.amazon.com/dp/B0G24VHLXD) [![Lesiyou OBD2 Lock Anti TheftAluminum OBD 2 Port Lock Car Diagnostic Port Protector OBD Guard Compatible with Vehicles Manufactured in 1996 and Later (Red)](https://m.media-amazon.com/images/I/4131bwEL3nL.jpg)**Lesiyou OBD2 Lock Anti TheftAluminum OBD 2 Port Lock Car Diagnostic Port Protector OBD Guard Compatible with Vehicles Manufactured in 1996 and Later (Red)**Lesiyou**$18.21**12 rev8mo ago](https://www.amazon.com/dp/B0FX3RWHXG)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Anti-Theft OBD2(ONLY) Lock Universal OBD 2 Port Blocker with Security Key Car Theft Prevention Device for OBDII(Fits Most Vehicles Aluminum Alloy & POM)](https://m.media-amazon.com/images/I/31brfBQwDQL.jpg)**Anti-Theft OBD2(ONLY) Lock Universal OBD 2 Port Blocker with Security Key Car Theft Prevention Device for OBDII(Fits Most Vehicles Aluminum Alloy & POM)**Xykzra**$22.82**4.7★**▲ 234%**](https://www.amazon.com/dp/B0GWLQJ83Y) [![OBD2 Port Immobilizer Tool for Car SUV Truck OBD2 Port Protector](https://m.media-amazon.com/images/I/41eCCDPeWCL.jpg)**OBD2 Port Immobilizer Tool for Car SUV Truck OBD2 Port Protector**TuLeYiLe**$33.34**4.3★**▲ 196%**](https://www.amazon.com/dp/B0G24VHLXD) [![LIXOOMER OBD Port Lock - Protect Your Car from Theft. for Non-GM Models Only (Not Compatible with GM Chevrolet Buick Cadillac). Version 2.0](https://m.media-amazon.com/images/I/41n-3+eYiKL.jpg)**LIXOOMER OBD Port Lock - Protect Your Car from Theft. for Non-GM Models Only (Not Compatible with GM Chevrolet Buick Cadillac). Version 2.0**LIXOOMER**$48.72**4.0★**▲ 115%**](https://www.amazon.com/dp/B0GD7ZBFGZ) [![Lesiyou OBD II Port Lock Aluminum Anti Theft OBD2 Lock Car Diagnostic Port Protector OBD2 Locking Device Compatible with Vehicles Manufactured in 1996 and Later (Red)](https://m.media-amazon.com/images/I/414tT0gg3+L.jpg)**Lesiyou OBD II Port Lock Aluminum Anti Theft OBD2 Lock Car Diagnostic Port Protector OBD2 Locking Device Compatible with Vehicles Manufactured in 1996 and Later (Red)**Lesiyou**$29.52**3.9★**▲ 67%**](https://www.amazon.com/dp/B0G2BP48XN) [![OBD Lock OBD2 Port Locking Tool Metal OBD Port Protector for Cars SUV Trucks OBD-II Anti Theft Protector Antitheft Accessories (RED)](https://m.media-amazon.com/images/I/311SP-3QGfL.jpg)**OBD Lock OBD2 Port Locking Tool Metal OBD Port Protector for Cars SUV Trucks OBD-II Anti Theft Protector Antitheft Accessories (RED)**BMKCT**$36.38**4.2★**▲ 65%**](https://www.amazon.com/dp/B0FPCGCYH2)

**~~View all trending →~~**

## **What buyers say about obd lock**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Assembly/Installation**18%

*“Easy to install”*

**Size-Overall**16%

*“Fits Perfectly”*

**Quality-Overall**11%

*“Build quality is great”*

**Advertised Vs Actual Product**7%

*“Works as advertised”*

**Ease Of Use**6%

*“Easy to use”*

**Value For Money**5%

*“not expensive”*

**Strength**5%

*“This is very well built”*

**Design-Overall**3%

*“Seems like it will do the job as designed”*

**Material Quality**3%

*“The material seems well made”*

**Drop/Impact Protection**3%

*“Good protection”*

### **What buyers complain about **

**Value For Money**14%

*“On the cheaper side”*

**Size-Overall**11%

*“Fitment has too much wiggle room”*

**Compatibility-Overall**9%

*“Didn't fit on my car”*

**Ease Of Use**7%

*“A bit tricky to use”*

**Assembly/Installation**7%

*“I CANNOT get installed”*

**Functionality-Overall**6%

*“Doesn't work”*

**Strength**6%

*“Realized its so flimsy”*

**Material Quality**4%

*“For one, this item is simply cheap plastic and can be easily pried off the port. I tried this on my own vehicle”*

**Quality-Overall**3%

*“Garbage”*

**Socket/Port/Plug**2%

*“When I saw that it was useless as I had used obd2 extensions on the back of the plug which rendered it useless”*

### **Top return reasons **

**Compatibility-Overall**32%

**Size-Overall**29%

**Functionality-Overall**4%

**Assembly/Installation**4%

**Value For Money**4%

**Advertised Vs Actual Product**4%

**Defective Material/Parts**4%

**Locking Mechanism**3%

**Mechanism Issues**3%

**Connectivity-Overall**2%

## **Common questions**

<dl>

<dt>**Is obd lock profitable to sell on Amazon United States?**</dt><dd>The niche generates $98K/yr across 16 tracked products. 2 of 8 products launched in the last 360 days are still selling. 90-day search growth is +27.2%. Flapen's verdict: Skip it (46/100).</dd>

<dt>**How competitive is the obd lock niche?**</dt><dd>11 brands and 15 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 83% of demand.</dd>

<dt>**What do buyers complain about in obd lock?**</dt><dd>Top complaints mined from reviews: Value For Money, Size-Overall, Compatibility-Overall. The return rate is 5.0% — above our launch gate.</dd>

<dt>**When does demand for obd lock peak?**</dt><dd>Demand peaks in Feb–May; the busiest month runs 2.4× the quietest.</dd>

<dt>**What does it cost to enter the obd lock niche?**</dt><dd>Listings span $18.21–$89.72; the average listing price is $43.45 (sweet spot $15–$100). The average incumbent carries 72 reviews — the moat a new listing must climb.</dd>

</dl>

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