---
title: "Motorcycle Hoodie — $64K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/motorcycle-hoodie"
last_updated: "2026-08-10T11:36:15.662Z"
locale: en
meta:
description: "Niche score 45/100 · $64K/yr market · 396K searches/yr · $100.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $64K/yr market · 396K searches/yr · $100.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Motorcycle Hoodie — $64K/yr Amazon US Niche (2026) - Flapen"
---
# **motorcycle hoodie**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 16Growth 51Conversion 2Competition 86Returns 3Price range 33Avg price 75Brand share 46Review moat 79Quality gap 73
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Review moat**
**Great****413.09**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$100.72**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+21.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$29.77–$243.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$64K**
$64K/yr · 396K searches
**Returns**
**Bad****11.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, motorcycle hoodie is a $64K/yr Amazon United States market (396K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in May–Jun. Verdict: Skip it — 45/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **motorcycle hoodie market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$101K–$126K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#483**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **80%**
- **Out of stock**
- **10.3%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**16 **▼falling
**Sellers**
**36**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**29%**
Top 20: 73%
**Open market**
**18%**
- Milwaukee Leather21% - J.A.G.16% - NBT Clothing15% - IRON JIA'S14% - BTR BORN TO RACE11% - Riparo Motorsports5% - Open — no brand owns it (10 brands, 18%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +21.4% search growth over the last 90 days.
23K18KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/automotive/motorcycle-hoodie/trend)
## **Top motorcycle hoodie search terms**
- **motorcycle hoodie**123K/yr+28.7%0.2% conv. - **motorcycle hoodie with armor**51K/yr+40.7%0.2% conv. - **armored motorcycle hoodie**35K/yr+19.0%0.2% conv. - **armored hoodie**22K/yr-11.6%0.1% conv. - **motorcycle hoodies**21K/yr+2.5%0.1% conv. - **motorcycle armored hoodie**19K/yr-5.3%0.1% conv. - **motorcycle sweatshirt**15K/yr+56.2%0.1% conv. - **motorcycle hoodies for men**18K/yr-5.2%0.1% conv. - **motorcycle riding hoodie**11K/yr+45.4%0.2% conv. - **riding hoodie**10K/yr+29.9%0.2% conv. [**All search terms **](https://flapen.com/research/us/automotive/motorcycle-hoodie/search-terms)
## **Top motorcycle hoodie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$5K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Milwaukee Leather Mens Streetguard Riding Hoodie - Aramid Reinforced with CE Shoulder and Elbow Armor - Large Black**Milwaukee Leather**$84.24**4.2★597 rev](https://www.amazon.com/dp/B07YQBQGXH) [2**J.A.G. Motorcycle Protective Hoodie for Men Armored Riding Jacket w/Aramid Lining for impact | All-Season Hoodie Sweater**J.A.G.**$86.43**3.9★92 rev](https://www.amazon.com/dp/B0FJF3QH7J) [3**IRON JIAS Motorcycle Jacket CE Certified 3-in-1 Windproof Riding Hoodie All Season Jacket with Removable Liner L**IRON JIA'S**$97.69**4.2★506 rev](https://www.amazon.com/dp/B0DDXW4CK1) [4**IRON JIAS Motorcycle Jacket CE Certified 3-in-1 Windproof Riding Hoodie All Season Jacket with Removable Liner M**IRON JIA'S**$98.61**4.2★506 rev](https://www.amazon.com/dp/B0DDXV5M5D) [5**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black Small Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$225.31**4.2★30 rev](https://www.amazon.com/dp/B0F9GPQP1T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Riparo Motorcycle Hoodie with Armor for Men AA Rated CE Level 2 Armored Riding Jacket Aramid Lined (Large Army Green)**Riparo Motorsports**$197.83**14 rev5mo ago](https://www.amazon.com/dp/B0GJV1YJYY) [**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha Medium Regular Regular Black)**BTR BORN TO RACE**$84.38**15 rev5mo ago](https://www.amazon.com/dp/B0GGGMMGMB) [**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha X-Large Regular Regular Grey)**BTR BORN TO RACE**$94.03**15 rev5mo ago](https://www.amazon.com/dp/B0GGH2HLG3) [**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha Large Regular Regular Black)**BTR BORN TO RACE**$94.01**15 rev9mo ago](https://www.amazon.com/dp/B0FVMD7VNC) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black XXX-Large Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$241.84**30 rev11mo ago](https://www.amazon.com/dp/B0F9GGS535)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha Medium Regular Regular Black)**BTR BORN TO RACE**$84.38**4.2★**▲ 55%**](https://www.amazon.com/dp/B0GGGMMGMB) [**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha X-Large Regular Regular Grey)**BTR BORN TO RACE**$94.03**4.2★**▲ 54%**](https://www.amazon.com/dp/B0GGH2HLG3) [**Riparo Motorcycle Hoodie with Armor for Men AA Rated CE Level 2 Armored Riding Jacket Aramid Lined (Large Army Green)**Riparo Motorsports**$197.83**4.7★**▲ 53%**](https://www.amazon.com/dp/B0GJV1YJYY) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black XXX-Large Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$241.84**4.2★**▲ 52%**](https://www.amazon.com/dp/B0F9GGS535) [**J.A.G. Motorcycle Protective Hoodie for Men Armored Riding Jacket w/Aramid Lining for impact | All-Season Hoodie Sweater**J.A.G.**$82.50**3.9★**▲ 48%**](https://www.amazon.com/dp/B0FJF2SH8D)
**~~View all trending →~~**
## **What buyers say about motorcycle hoodie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Awesome quality and true to size”*
**Size-Overall**19%
*“Size L Great fit”*
**Comfort-Overall**13%
*“Super comfortable”*
**Value For Money**8%
*“it's DEFINITELY worth the money”*
**Material Quality**4%
*“The material was comfy”*
**Weight Light**3%
*“its a lightweight jacket”*
**Pockets/Compartments**3%
*“The pocket had zippers so I wont loose my stuff”*
**Durability**2%
*“Looks well made and durable”*
**Drop/Impact Protection**2%
*“Yet offers substantial protection”*
**Advertised Vs Actual Product**1%
*“Exactly what I ordered its perfect”*
### **What buyers complain about **
**Size-Overall**45%
*“ran a little short in length”*
**Material Quality**4%
*“Fabric feels cheap”*
**Comfort-Overall**3%
*“A bit uncomfortable”*
**Water Resistance**2%
*“this mediocre waterproof jacket failed me miserably”*
**Durability**2%
*“ripping on the second day isnt ideal”*
**Safety Standards**2%
*“Not a safe jacket by any standard”*
**Zipper Quality**2%
*“The zipper also broke within the first handful of uses”*
**Ease Of Use**2%
*“hard to put on & take off”*
**Pockets/Compartments**2%
*“I wish it had a conceal carry pouch in the inside like my other jacket does”*
**Thickness**1%
*“it's thick and doesn't breath at all”*
### **Top return reasons **
**Size-Overall**70%
**Advertised Vs Actual Product**4%
**Material Quality**3%
**Quality-Overall**2%
**Weight Heavy**2%
**Comfort-Overall**2%
**Shoulder Fit**2%
**Sleeve Fit**2%
**Chest Fit**2%
**Warmth**1%
## **Common questions**
- **Is motorcycle hoodie profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 55 tracked products. 1 of 20 products launched in the last 360 days are still selling. 90-day search growth is +21.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the motorcycle hoodie niche?**
- 16 brands and 36 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in motorcycle hoodie?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Comfort-Overall. The return rate is 11.2% — above our launch gate.
- **When does demand for motorcycle hoodie peak?**
- Demand peaks in May–Jun; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the motorcycle hoodie niche?**
- Listings span $29.77–$243.51; the average listing price is $100.72 (sweet spot $15–$100). The average incumbent carries 413 reviews — the moat a new listing must climb.
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