---
title: "Motorcycle Gear — $266K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/motorcycle-gear"
last_updated: "2026-08-10T09:28:32.676Z"
locale: en
meta:
description: "Niche score 53/100 · $266K/yr market · 1.6M searches/yr · $62.98 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $266K/yr market · 1.6M searches/yr · $62.98 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Motorcycle Gear — $266K/yr Amazon US Niche (2026) - Flapen"
---
# **motorcycle gear**
**Worth a look**
Shows a sweet-spot price point ($62.98 avg), but weak search conversion (0.3%) keeps it on the watch list.
Market size 49Growth 57Conversion 3Competition 73Returns 49Price range 36Avg price 88Brand share 77Review moat 23Quality gap 60
**Avg price**
**Great****$62.98**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+30.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$266K**
$266K/yr · 1.6M searches
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$6.08–$241.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****6,929.78**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, motorcycle gear is a $266K/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **motorcycle gear market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$378K–$504K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#38**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **95%**
- **Out of stock**
- **1.2%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▼falling
**Sellers**
**68**
**Top-5 brand share**
**58%**
Top 20: 95%
**Top-5 click share**
**41%**
Top 20: 79%
**Open market**
**38%**
- KEMIMOTO29% - NBT Clothing9% - Alpinestars7% - Xeoxarel6% - COFIT6% - BORLENI5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +30.6% search growth over the last 90 days.
40K30KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/automotive/motorcycle-gear/trend)
## **Top motorcycle gear search terms**
- **motorcycle gear**510K/yr+37.5%0.1% conv. - **accesorios para motos**206K/yr+3.1%0.0% conv. - **motorcycle gear for men**143K/yr+40.5%0.2% conv. - **motorcycle helmet accessories**124K/yr+28.7%0.1% conv. - **moped accessories**96K/yr+58.5%0.0% conv. - **motorcycle accessories for women**92K/yr+53.0%0.1% conv. - **motorcycle riding gear**80K/yr+29.2%0.1% conv. - **motorcycle stuff**59K/yr+54.3%0.0% conv. - **powersports accessories**47K/yr+2.1%0.0% conv. - **womens motorcycle accessories**27K/yr+48.3%0.0% conv. [**All search terms **](https://flapen.com/research/us/automotive/motorcycle-gear/search-terms)
## **Top motorcycle gear products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$13K10%$27K15%$40K20%$53K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KEMIMOTO Tactical Gloves for Men Touchscreen Motorcycle Gloves with Hard Shell & Palm Padding for Sports Motorcycle Cycling Tactical Airsoft Paintball Hunting Hiking Camping Climbing (Black Medium)**KEMIMOTO**$20.01**4.5★9,289 rev](https://www.amazon.com/dp/B08T782TVH) [2**KEMIMOTO Tactical Gloves for Men Touchscreen Motorcycle Gloves with Hard Shell & Palm Padding for Sports Motorcycle Cycling Tactical Airsoft Paintball Hunting Hiking Camping Climbing (Black Large)**KEMIMOTO**$26.89**4.5★9,289 rev](https://www.amazon.com/dp/B08T75S41Z) [3**Xeoxarel 6 Pieces Balaclava Face Mask Ski Cooling Neck Gaiter UV Protector Motorcycle Scarf for Men/Women Black**Xeoxarel**$9.84**4.6★1,161 rev](https://www.amazon.com/dp/B0CWMSZTQD) [4**Alpinestars SMX 1 Air V2 Motorcycle Gloves Lightweight Ventilated Design Street Riding Comfort Enhanced Grip Protection**Alpinestars**$77.19**4.6★6,635 rev](https://www.amazon.com/dp/B078HD7QTQ) [5**MELASA Cooling Skull Caps Helmet Liner Lightweight Mesh Under Helmet Cycling Motorcycle Hard Hat Sweat Liner for Men Women (Black)**MELASA**$9.01**4.5★1,946 rev](https://www.amazon.com/dp/B0D49CSRJ4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha Medium Regular Regular Black)**BTR BORN TO RACE**$84.38**15 rev5mo ago](https://www.amazon.com/dp/B0GGGMMGMB) [**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha 3X-Large Regular Regular Black)**BTR BORN TO RACE**$81.28**15 rev11mo ago](https://www.amazon.com/dp/B0FLDSL225) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black XXX-Large Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$241.84**30 rev11mo ago](https://www.amazon.com/dp/B0F9GGS535) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black Small Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$225.31**30 rev1y ago](https://www.amazon.com/dp/B0F9GPQP1T) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black Large Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$236.52**30 rev1y ago](https://www.amazon.com/dp/B0F9GPJPDC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha Medium Regular Regular Black)**BTR BORN TO RACE**$84.38**4.2★**▲ 71%**](https://www.amazon.com/dp/B0GGGMMGMB) [**BTR BORN TO RACE Mens Motorcycle Hoodie Armored Fleece Biker Hoodie with CE Approved Protection Removable Pads (US Alpha 3X-Large Regular Regular Black)**BTR BORN TO RACE**$81.28**4.2★**▲ 71%**](https://www.amazon.com/dp/B0FLDSL225) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black Medium Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$230.85**4.2★**▲ 71%**](https://www.amazon.com/dp/B0F9G76V5S) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black XXX-Large Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$241.84**4.2★**▲ 71%**](https://www.amazon.com/dp/B0F9GGS535) [**NBT Clothing Body Guard Hoodie 2.0 Mens CE AA Aramid Protective Pullover with Removable Armor Black Small Abrasion Resistant 3-Layer All-Season Riding Hoodie**NBT Clothing**$225.31**4.2★**▲ 66%**](https://www.amazon.com/dp/B0F9GPQP1T)
**~~View all trending →~~**
## **What buyers say about motorcycle gear**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**18%
*“Fits like a glove”*
**Quality-Overall**16%
*“The bag is excellent quality”*
**Value For Money**8%
*“Great Value”*
**Comfort-Overall**8%
*“feels comfortable to wear”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Warmth**5%
*“Warm and comfy”*
**Grip**3%
*“Great grip”*
**Material Quality**3%
*“The material seems durable”*
**Breathability**3%
*“Its breathable”*
**Durability**3%
*“Have had for a few months with no problems, seems durable”*
### **What buyers complain about **
**Size-Overall**21%
*“Very baggy”*
**Quality-Overall**8%
*“Poor Quality”*
**Thickness**7%
*“Could have been a little thicker material”*
**Comfort-Overall**3%
*“CHEAP AND UNCOMFORTABLE”*
**Durability**3%
*“started to rip soon after :”*
**Material Quality**3%
*“Cheap material”*
**Warmth**3%
*“Not very warm”*
**Thin**3%
*“To thin”*
**Stitch/Finish/Polish**2%
*“Suffocating and poor quality stitching”*
**Strap/String Quality**2%
*“since the actual strap is very thin”*
### **Top return reasons **
**Size-Overall**59%
**Thin**10%
**Material Quality**4%
**Advertised Vs Actual Product**4%
**Quality-Overall**2%
**Value For Money**2%
**Comfort-Overall**2%
**Neck Fit**1%
**Warmth**1%
**Functionality-Overall**1%
## **Common questions**
- **Is motorcycle gear profitable to sell on Amazon United States?**
- The niche generates $266K/yr across 37 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +30.6%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the motorcycle gear niche?**
- 25 brands and 68 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in motorcycle gear?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 3.0%.
- **When does demand for motorcycle gear peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the motorcycle gear niche?**
- Listings span $6.08–$241.84; the average listing price is $62.98 (sweet spot $15–$100). The average incumbent carries 6,930 reviews — the moat a new listing must climb.
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