---
title: "Kubota Oil — $41K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/kubota-oil"
last_updated: "2026-08-10T16:19:14.468Z"
locale: en
meta:
  description: "Niche score 45/100 · $41K/yr market · 38K searches/yr · $53.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $41K/yr market · 38K searches/yr · $53.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Kubota Oil — $41K/yr Amazon US Niche (2026) - Flapen"
---

# **kubota oil**

**Skip it**

A small market ($41K/yr) — this niche doesn't clear our bar today.

Market size 10Growth 42Conversion 26Competition 33Returns 97Price range 72Avg price 92Brand share 27Review moat 94Quality gap 40

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****124.75**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$53.27**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$17.57–$131.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+13.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$41K**

$41K/yr · 38K searches

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, kubota oil is a $41K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 45/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **kubota oil market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$80K–$107K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,271**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**90%**</dd>

<dt>**Sponsored**</dt><dd>**60%**</dd>

<dt>**Out of stock**</dt><dd>**7.7%**</dd>

<dt>**Avg brand age**</dt><dd>**41 months**</dd>

<dt>**Avg seller age**</dt><dd>**147 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▼falling

**Sellers**

**76**

**Top-5 brand share**

**89%**

Top 20: 100%

**Top-5 click share**

**65%**

Top 20: 100%

**Open market**

**9%**

- Kubota66% - RARAYC11% - SoCiMa5% - Duragard4% - Euros3% - WADYDZMFCF3% - Open — no brand owns it (5 brands, 9%)

## **Demand & seasonality**

Weekly Amazon search volume, last 55 weeks — +13.5% search growth over the last 90 days.

900700Prime Day '25Spike '26 seasonJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Jun · busiest ÷ quietest = 6.7×

[**Open Trend **](https://flapen.com/research/us/automotive/kubota-oil/trend)

## **Top kubota oil search terms**

- **kubota oil**8K/yr+25.4%7.0% conv. - **kubota oil change kit**8K/yr+2.6%2.2% conv. - **kubota maintenance kit**7K/yr+11.6%0.1% conv. - **kubota engine oil**4K/yr+46.6%5.3% conv. - **kubota filter kit**4K/yr-22.7%0.8% conv. - **kubota service kit**3K/yr+12.4%0.2% conv. - **kubota tractor oil change kit**3K/yr+48.8%1.3% conv. [**All search terms **](https://flapen.com/research/us/automotive/kubota-oil/search-terms)

## **Top kubota oil products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$8K30%$12K40%$17K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Gallon Genuine OEM Kubt 15W-40 Engine Oil 70000-10001](https://m.media-amazon.com/images/I/414d4wzQWWL.jpg)**Gallon Genuine OEM Kubt 15W-40 Engine Oil 70000-10001**Kubota**$45.52**4.6★486 rev](https://www.amazon.com/dp/B07CJ17Y73) [2![Kubota SAE 10W-30 Engine Oil Part # 70000-10201 (1) Gallon](https://m.media-amazon.com/images/I/41tHfAub6xL.jpg)**Kubota SAE 10W-30 Engine Oil Part # 70000-10201 (1) Gallon**Kubota**$44.23**4.8★208 rev](https://www.amazon.com/dp/B09BC9H2C2) [3![Kubota 15W-40 Engine Oil For Kubota Tractors Mowers and Machinery| (2.5 Gallon)](https://m.media-amazon.com/images/I/31sDRe0LONL.jpg)**Kubota 15W-40 Engine Oil For Kubota Tractors Mowers and Machinery| (2.5 Gallon)**Kubota**$107.27**4.7★36 rev](https://www.amazon.com/dp/B0BNJG76S2) [4![RARAYC Tractors maintenance kit Oil Fuel Air & Hydraulic Filters Compatible with Kubota L2501 L2800 L3200 L3400 L3700SU L3800 HST Tractors Replaces HH164-32430 6A320-59930 TA040-93230 TA040-93220](https://m.media-amazon.com/images/I/51mKBowoqcL.jpg)**RARAYC Tractors maintenance kit Oil Fuel Air & Hydraulic Filters Compatible with Kubota L2501 L2800 L3200 L3400 L3700SU L3800 HST Tractors Replaces HH164-32430 6A320-59930 TA040-93230 TA040-93220**RARAYC**$53.01**4.5★33 rev](https://www.amazon.com/dp/B0DSF7LP3V) [5![RARAYC Tractors maintenance kit Oil Fuel Air & Hydraulic Filter Compatible with Kubota L3010 L3130 L3410 L3430 HST Tractors Replaces TA040-93220TA040-93230HH164-32430HHTA0-3771015521-43160](https://m.media-amazon.com/images/I/51jbUfGcNsL.jpg)**RARAYC Tractors maintenance kit Oil Fuel Air & Hydraulic Filter Compatible with Kubota L3010 L3130 L3410 L3430 HST Tractors Replaces TA040-93220TA040-93230HH164-32430HHTA0-3771015521-43160**RARAYC**$57.75**4.5★13 rev](https://www.amazon.com/dp/B0F8HD21RS)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Toolyuan K1211-82320 Air Filter HH1J0-32430 Oil Filter Maintenance Kit for Kubota BX22 BX23 BX24 BX25 BX1500 BX1800 BX2350 BX2360 Tractor with HHK20-36990 Oil Filter 12581-43012 Fuel Filters](https://m.media-amazon.com/images/I/41FcAzmHXwL.jpg)**Toolyuan K1211-82320 Air Filter HH1J0-32430 Oil Filter Maintenance Kit for Kubota BX22 BX23 BX24 BX25 BX1500 BX1800 BX2350 BX2360 Tractor with HHK20-36990 Oil Filter 12581-43012 Fuel Filters**Toolyuan**$39.64**8 rev10mo ago](https://www.amazon.com/dp/B0FQ9KBCVS) [![Euros K1211-82320 Air Fil-ter Maintenance Kit Fit For Kubta BX24 BX25 BX23S BX1500 BX1800 BX2360 BX2380 BX2230 Rep HH150-32430/HHK20-36990 Oil/Transmission Filter (White-K1211-82320)](https://m.media-amazon.com/images/I/41sOqSxxLYL.jpg)**Euros K1211-82320 Air Fil-ter Maintenance Kit Fit For Kubta BX24 BX25 BX23S BX1500 BX1800 BX2360 BX2380 BX2230 Rep HH150-32430/HHK20-36990 Oil/Transmission Filter (White-K1211-82320)**Euros**$41.35**29 rev10mo ago](https://www.amazon.com/dp/B0FNCZQ6V1) [![Filter Maintenance Kit K1211-82320 12581-43012 HHK20-36990 Air/Fuel/Oil/Hyd Compatible with Kubota BX22 BX23 BX24 BX25 BX25DLB BX2200 BX2230 BX2350 BX2360 BX2370 Oil Change Kit](https://m.media-amazon.com/images/I/41XZBcnTPUL.jpg)**Filter Maintenance Kit K1211-82320 12581-43012 HHK20-36990 Air/Fuel/Oil/Hyd Compatible with Kubota BX22 BX23 BX24 BX25 BX25DLB BX2200 BX2230 BX2350 BX2360 BX2370 Oil Change Kit**RARAYC**$35.11**33 rev11mo ago](https://www.amazon.com/dp/B0FL25CGND) [![Tune Up Maintenance Service Filter Kit Compatible with Kubota L2501 L2800 L3200 L3400 L3700SU L3800 HST Tractor Air Oil Fuel Hydraulic Filter Replace# HH164-32430 HH3A0-82623 HHK70-14073 TA040-93230](https://m.media-amazon.com/images/I/41ZrZ9NL03L.jpg)**Tune Up Maintenance Service Filter Kit Compatible with Kubota L2501 L2800 L3200 L3400 L3700SU L3800 HST Tractor Air Oil Fuel Hydraulic Filter Replace# HH164-32430 HH3A0-82623 HHK70-14073 TA040-93230**SoCiMa**$45.74**10 rev1y ago](https://www.amazon.com/dp/B0FH4JC3LH) [![Valvoline Heavy Duty Full Synthetic 15W-40 Diesel Engine Oil 1 Gallon](https://m.media-amazon.com/images/I/4120h-C2upL.jpg)**Valvoline Heavy Duty Full Synthetic 15W-40 Diesel Engine Oil 1 Gallon**Valvoline**$22.00**172 rev1y ago](https://www.amazon.com/dp/B0FBQRGY8K)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Euros K1211-82320 Air Fil-ter Maintenance Kit Fit For Kubta BX24 BX25 BX23S BX1500 BX1800 BX2360 BX2380 BX2230 Rep HH150-32430/HHK20-36990 Oil/Transmission Filter (White-K1211-82320)](https://m.media-amazon.com/images/I/41sOqSxxLYL.jpg)**Euros K1211-82320 Air Fil-ter Maintenance Kit Fit For Kubta BX24 BX25 BX23S BX1500 BX1800 BX2360 BX2380 BX2230 Rep HH150-32430/HHK20-36990 Oil/Transmission Filter (White-K1211-82320)**Euros**$41.35**4.5★**▲ 65%**](https://www.amazon.com/dp/B0FNCZQ6V1) [![Filter Maintenance Kit K1211-82320 12581-43012 HHK20-36990 Air/Fuel/Oil/Hyd Compatible with Kubota BX22 BX23 BX24 BX25 BX25DLB BX2200 BX2230 BX2350 BX2360 BX2370 Oil Change Kit](https://m.media-amazon.com/images/I/41XZBcnTPUL.jpg)**Filter Maintenance Kit K1211-82320 12581-43012 HHK20-36990 Air/Fuel/Oil/Hyd Compatible with Kubota BX22 BX23 BX24 BX25 BX25DLB BX2200 BX2230 BX2350 BX2360 BX2370 Oil Change Kit**RARAYC**$35.11**4.1★**▲ 62%**](https://www.amazon.com/dp/B0FL25CGND) [![Kubota 15W-40 Engine Oil For Kubota Tractors Mowers and Machinery| (2.5 Gallon)](https://m.media-amazon.com/images/I/31sDRe0LONL.jpg)**Kubota 15W-40 Engine Oil For Kubota Tractors Mowers and Machinery| (2.5 Gallon)**Kubota**$107.27**4.7★**▲ 62%**](https://www.amazon.com/dp/B0BNJG76S2) [![Toolyuan K1211-82320 Air Filter HH1J0-32430 Oil Filter Maintenance Kit for Kubota BX22 BX23 BX24 BX25 BX1500 BX1800 BX2350 BX2360 Tractor with HHK20-36990 Oil Filter 12581-43012 Fuel Filters](https://m.media-amazon.com/images/I/41FcAzmHXwL.jpg)**Toolyuan K1211-82320 Air Filter HH1J0-32430 Oil Filter Maintenance Kit for Kubota BX22 BX23 BX24 BX25 BX1500 BX1800 BX2350 BX2360 Tractor with HHK20-36990 Oil Filter 12581-43012 Fuel Filters**Toolyuan**$39.64**3.2★**▲ 55%**](https://www.amazon.com/dp/B0FQ9KBCVS) [![Valvoline Heavy Duty Full Synthetic 15W-40 Diesel Engine Oil 1 Gallon](https://m.media-amazon.com/images/I/4120h-C2upL.jpg)**Valvoline Heavy Duty Full Synthetic 15W-40 Diesel Engine Oil 1 Gallon**Valvoline**$22.00**4.8★**▲ 50%**](https://www.amazon.com/dp/B0FBQRGY8K)

**~~View all trending →~~**

## **What buyers say about kubota oil**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**30%

*“much cheaper”*

**Quality-Overall**24%

*“Good quality, good price, shipping was fast very pleased with these items complete package”*

**Size-Overall**11%

*“Fits perfectly”*

**Lubrication**10%

*“Good oil”*

**Advertised Vs Actual Product**6%

*“functioned as advertised”*

**Filtration**5%

*“Good filters for the money”*

**Motor Power**2%

*“It seems as good as any other motor oil”*

**Fuel Efficiency**2%

*“Good hydraulic oil for your tractor”*

**Efficiency**2%

*“Works OK”*

**Durability**1%

*“Used it for years and works well”*

### **What buyers complain about **

**Leak-Proof**21%

*“one of the fuel filter leaks”*

**Filtration**19%

*“Cheap bad seals on filters”*

**Value For Money**13%

*“A bit overpriced as is everything Kubota”*

**Size-Overall**11%

*“Only about half as big as should be”*

**Maintenance And Repair**8%

*“What a hassle when you open the box ready to do your maintenance”*

**Quality-Overall**6%

*“Complete junk”*

**Defective Material/Parts**4%

*“Replacement parts”*

**Durability**4%

*“after lest then one hour of use”*

**Add-Ons/Attachments**3%

*“The rubber gasket was not attached properly at the manufacturer”*

### **Top return reasons **

**Leak-Proof**30%

**Value For Money**19%

**Compatibility-Overall**12%

**Lubrication**11%

**Size-Overall**10%

**Filtration**5%

**Defective Material/Parts**3%

**Advertised Vs Actual Product**3%

**Add-Ons/Attachments**2%

**Quality-Overall**2%

## **Common questions**

<dl>

<dt>**Is kubota oil profitable to sell on Amazon United States?**</dt><dd>The niche generates $41K/yr across 20 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +13.5%. Flapen's verdict: Skip it (45/100).</dd>

<dt>**How competitive is the kubota oil niche?**</dt><dd>11 brands and 76 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 89% of demand.</dd>

<dt>**What do buyers complain about in kubota oil?**</dt><dd>Top complaints mined from reviews: Leak-Proof, Filtration, Value For Money. The return rate is 0.6%.</dd>

<dt>**When does demand for kubota oil peak?**</dt><dd>Demand peaks in Apr–May–Jun; the busiest month runs 6.7× the quietest.</dd>

<dt>**What does it cost to enter the kubota oil niche?**</dt><dd>Listings span $17.57–$131.69; the average listing price is $53.27 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.</dd>

</dl>

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