---
title: "Jeep Tj — $209K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/jeep-tj"
last_updated: "2026-08-10T18:14:21.286Z"
locale: en
meta:
description: "Niche score 54/100 · $209K/yr market · 803K searches/yr · $66.70 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $209K/yr market · 803K searches/yr · $66.70 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Jeep Tj — $209K/yr Amazon US Niche (2026) - Flapen"
---
# **jeep tj**
**Worth a look**
Shows a fragmented shelf (top 5 take 22% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Market size 41Growth 34Conversion 5Competition 93Returns 45Price range 16Avg price 87Brand share 93Review moat 43Quality gap 73
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Brand share**
**Great****42%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$66.70**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****2,190.79**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$209K**
$209K/yr · 803K searches
**Growth**
**Okay****+7.4%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$7.87–$537.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, jeep tj is a $209K/yr Amazon United States market (803K searches/yr). The top 5 brands hold 42% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jeep tj market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$334K–$400K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#689**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **91%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**65 **▼falling
**Sellers**
**136**
**Top-5 brand share**
**42%**
Top 20: 75%
**Top-5 click share**
**22%**
Top 20: 54%
**Open market**
**55%**
- Hooke Road14% - JeCar9% - Rough Country8% - YOCTM5% - JOYTUTUS5% - Huidnnas3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.4% search growth over the last 90 days.
25K15KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/automotive/jeep-tj/trend)
## **Top jeep tj search terms**
- **jeep tj**160K/yr+9.8%0.3% conv. - **jeep tj accessories**155K/yr-3.2%0.3% conv. - **jeep wrangler tj accessories**53K/yr+2.6%0.5% conv. - **1997 jeep wrangler tj accessories**36K/yr+5.7%0.7% conv. - **jeep wrangler tj**28K/yr+12.8%0.3% conv. - **2002 jeep wrangler tj accessories**23K/yr+36.8%0.7% conv. - **1998 jeep wrangler tj accessories**20K/yr+28.8%0.4% conv. - **2000 jeep wrangler accessories**19K/yr+42.1%0.5% conv. - **2006 jeep wrangler accessories**18K/yr+20.6%0.8% conv. - **2003 jeep wrangler tj accessories**18K/yr+25.2%0.8% conv. [**All search terms **](https://flapen.com/research/us/automotive/jeep-tj/search-terms)
## **Top jeep tj products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$8K6%$13K8%$17K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JeCar TJ Phone Holder Upgrade Dash Cellphone Mount with Storage Tray Interior Accessories Compatible with Jeep Wrangler TJ 1997-2006**JeCar**$29.09**4.4★255 rev](https://www.amazon.com/dp/B0B3MP3YZ3) [2**TJ Co-pilot Passenger Grab Bar Storage Tray Organizer Box for 1997-2006 Jeep Wrangler TJ SE Sport Sahara Rubicon Sport Utility Black Interior Parts Accessories**YOCTM**$17.33**4.5★197 rev](https://www.amazon.com/dp/B081H4958F) [3**JOYTUTUS Wrangler Mirrors Doors Off Compatible with Wrangler TJ JK & Unlimited Wrangler JK Side Mirrors for Wrangler 1997-2018 Wider View No Vibrate & Wobble (Patented) Does Not Fit on Doors**JOYTUTUS**$66.58**4.4★1,770 rev](https://www.amazon.com/dp/B0CQ3VG85F) [4**Rough Country N3 Steering Stabilizer for Jeep TJ YJ XJ ZJ & GM - 8731730**Rough Country**$40.08**4.7★6,178 rev](https://www.amazon.com/dp/B07CRLPG1Z) [5**Huidnnas Floor Mats for Jeep Wrangler TJ 1997-2006 TPE All Weather Floor Liners Front Row 2PCS Waterproof Rubber Car Mats for Wrangler TJ Accessories Black**Huidnnas**$61.72**4.7★164 rev](https://www.amazon.com/dp/B0B5XMF4QY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**XQTMYHAL TJ Phone Mount for 1997-2006 Jeep Wrangler TJ Dashboard Cell Phone Holder with Storage Tray Interior Accessories**XQTMYHAL**$28.02**13 rev9mo ago](https://www.amazon.com/dp/B0FT2H2B6F) [**LIUQING for Jeep TJ Phone Holder Upgraded Phone Mount for 1997-2006 Jeep Wrangler TJ Accessories Dash Storage Tray Cellphone Mount**LIUQING**$27.89**14 rev1y ago](https://www.amazon.com/dp/B0FGJSF62Q) [**Car Radio for Dodge RAM 2002 2003 2004 2005 2006 for Jeep Wrangler 2003 2004 2005 2006 Jeep Grand Cherokee 1999-2004 CarPlay Upgrade Stereo Replacement Touchscreen Bluetooth WiFi with Backup Camera**KiriNavi**$168.60**37 rev1y ago](https://www.amazon.com/dp/B0F7Q67Z51) [**omoZone 4Pcs Dashboard Air Duct Vent AC Heater Louver Outlet Grille Compatible with 1997-2006 Jeep Wrangler TJ 1997-2001 Cherokee Replaces 5FS10DX9 5DP55TAZ 5FS10LAZAB**omoZone**$32.19**74 rev1y ago](https://www.amazon.com/dp/B0F1MP65GJ) [**TOPINSTALL Stylish AC Knobs Compatible with 1999-2006 Jeep Wrangler Accessories 3PCS A/C Climate Control Switch Button Heater Blower Temperature Fan Speed System Replacement 05011218AC 5011218AC**TOPINSTALL**$19.48**141 rev1y ago](https://www.amazon.com/dp/B0DT183LRP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hooke Road TJ Tube Half Doors for 1997-2006 Jeep Wrangler TJ Off-Road Tubular Trail Doors with OE-Style Latches Open-Air Summer Driving - 2PCS**Hooke Road**$183.14**4.0★**▲ 225%**](https://www.amazon.com/dp/B0DG58D8SK) [**XQTMYHAL TJ Phone Mount for 1997-2006 Jeep Wrangler TJ Dashboard Cell Phone Holder with Storage Tray Interior Accessories**XQTMYHAL**$28.02**4.2★**▲ 191%**](https://www.amazon.com/dp/B0FT2H2B6F) [**LIUQING for Jeep TJ Phone Holder Upgraded Phone Mount for 1997-2006 Jeep Wrangler TJ Accessories Dash Storage Tray Cellphone Mount**LIUQING**$27.89**4.2★**▲ 102%**](https://www.amazon.com/dp/B0FGJSF62Q) [**Car Radio for Dodge RAM 2002 2003 2004 2005 2006 for Jeep Wrangler 2003 2004 2005 2006 Jeep Grand Cherokee 1999-2004 CarPlay Upgrade Stereo Replacement Touchscreen Bluetooth WiFi with Backup Camera**KiriNavi**$168.60**3.1★**▲ 71%**](https://www.amazon.com/dp/B0F7Q67Z51) [**Huidnnas Floor Mats for Jeep Wrangler TJ 1997-2006 TPE All Weather Floor Liners Front Row 2PCS Waterproof Rubber Car Mats for Wrangler TJ Accessories Black**Huidnnas**$61.72**4.7★**▲ 69%**](https://www.amazon.com/dp/B0B5XMF4QY)
**~~View all trending →~~**
## **What buyers say about jeep tj**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**22%
*“It fits securely”*
**Quality-Overall**14%
*“Great quality lights”*
**Assembly/Installation**10%
*“Easy install”*
**Value For Money**7%
*“Worth it”*
**Brightness/Shine/Glow**6%
*“Super bright”*
**Advertised Vs Actual Product**5%
*“Does the job”*
**Charging**3%
*“Great charger”*
**Efficiency**3%
*“Does it job”*
**Durability**3%
*“Super durable”*
**Strength**2%
*“Seem to be nice sturdy mats”*
### **What buyers complain about **
**Size-Overall**17%
*“DON'T FIT”*
**Quality-Overall**10%
*“Low Quality”*
**Durability**8%
*“fell apart”*
**Smell**6%
*“Bad chemical smell”*
**Compatibility-Overall**6%
*“Vehicle compatibility very very incorrect”*
**Functionality-Overall**4%
*“Stopped working”*
**Assembly/Installation**3%
*“These mirrors are not worth the time it takes to install them”*
**Mounting**2%
*“A few of the bolt holes dont line up”*
**Value For Money**2%
*“a little too expensive in comparison to others”*
**Strength**2%
*“Not strong”*
### **Top return reasons **
**Size-Overall**48%
**Compatibility-Overall**12%
**Charging**5%
**Functionality-Overall**4%
**Defective Material/Parts**4%
**Advertised Vs Actual Product**4%
**Mounting**3%
**Value For Money**2%
**Quality-Overall**2%
**Material Quality**1%
## **Common questions**
- **Is jeep tj profitable to sell on Amazon United States?**
- The niche generates $209K/yr across 105 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is +7.4%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the jeep tj niche?**
- 65 brands and 136 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 42% of demand.
- **What do buyers complain about in jeep tj?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 3.4%.
- **When does demand for jeep tj peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the jeep tj niche?**
- Listings span $7.87–$537.69; the average listing price is $66.70 (sweet spot $15–$100). The average incumbent carries 2,191 reviews — the moat a new listing must climb.
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