---
title: "Hyundai Oil Filter — $176K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/hyundai-oil-filter"
last_updated: "2026-08-10T19:37:47.872Z"
locale: en
meta:
description: "Niche score 56/100 · $176K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $176K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Hyundai Oil Filter — $176K/yr Amazon US Niche (2026) - Flapen"
---
# **hyundai oil filter**
**Worth a look**
Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 36Growth 50Conversion 80Competition 35Returns 96Price range 87Avg price 93Brand share 55Review moat 70Quality gap 21
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$22.34**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.05–$78.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****685.83**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Growth**
**Good****+20.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$176K**
$176K/yr · 94K searches
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, hyundai oil filter is a $176K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Mar–Apr–Jun. Verdict: Worth a look — 56/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hyundai oil filter market data**
- **Units sold / yr**
- **8K–10K**
- avg 250–500/product
- **Revenue / yr**
- **$179K–$223K**
- units × avg price
- **Conversion rate**
- **8.4%**
- **Avg BSR**
- **#1,091**
- **Page quality**
- **0%**
- **Prime**
- **78%**
- **Sponsored**
- **52%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▲rising
**Sellers**
**94**
**Top-5 brand share**
**72%**
Top 20: 93%
**Top-5 click share**
**64%**
Top 20: 97%
**Open market**
**21%**
- Wix43% - Hyundai12% - HYUNDAI8% - --7% - SEGULER5% - Purolator4%
## **Demand & seasonality**
Weekly Amazon search volume, last 53 weeks — +20.7% search growth over the last 90 days.
4K3KPrime Day '25Spike '25Spike '26 seasonJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Mar, Apr, Jun · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/us/automotive/hyundai-oil-filter/trend)
## **Top hyundai oil filter search terms**
- **26300-35505**14K/yr+24.5%4.5% conv. - **wix 51334**11K/yr+35.9%15.3% conv. - **hyundai oil filter**13K/yr+5.5%3.9% conv. - **wix 51334 oil filter**9K/yr+24.3%16.5% conv. - **26300-35505 oil filter**7K/yr+46.1%5.5% conv. - **kia oil filter**9K/yr+18.8%1.9% conv. - **26300-35505 hyundai oil filter**5K/yr+48.3%4.3% conv. - **hyundai oem oil filter**6K/yr+0.5%0.8% conv. - **hyundai elantra oil filter**4K/yr+10.1%3.6% conv. - **kia soul oil filter**4K/yr+12.6%4.6% conv. [**All search terms **](https://flapen.com/research/us/automotive/hyundai-oil-filter/search-terms)
## **Top hyundai oil filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$9K10%$18K15%$26K20%$35K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**WIX 51334XP WIX XP Oil Filter Replacement Built for Synthetic Oil - Compatible With Vehicles from Acura Chevrolet Dodge Ford Honda Hyundai Isuzu Kia Mercury Mitsubishi and Subaru**Wix**$10.23**4.8★2,141 rev](https://www.amazon.com/dp/B00C5T79PS) [2**WIX 51334 Oil Filter Replacement Built for Synthetic and High Mileage Oil - Compatible with Acura Chevrolet Dodge Ford Honda Hyundai Isuzu Kia Mercury Mitsubishi Subaru**Wix**$9.98**4.8★1,647 rev](https://www.amazon.com/dp/B000C9Y16S) [3**Hyundai Genuine 26300-35504 Oil Filter**Hyundai**$9.74**4.8★3,873 rev](https://www.amazon.com/dp/B01EMA3XVG) [4**Genuine OEM Hyundai & Kia Oil Filter 26300-35505 (New Version of 35504) (6 pack)**HYUNDAI**$43.85**4.8★3,873 rev](https://www.amazon.com/dp/B077W5KV6B) [5**Genuine OEM Oil Filter 26300-35505 1 Pack / 2630035505 Compatible for Hyundai Kia 1997-2023 Made in Korea**--**$9.40**4.8★192 rev](https://www.amazon.com/dp/B0CQJVJZ16)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**26300-35505 Engine Oil Filter & Drain Plug Gasket 21513-23001 Fit for Hyundai Kia Replaces 26300-35504 26300-35503 Baldwin B7243 WIX 51334 51334XP 51064 57092 Mistubishi MZ690116**SEGULER**$8.99**5 rev10mo ago](https://www.amazon.com/dp/B0FMX94C94) [**2PCS 26300-35505 Engine Oil Filter & Drain Plug Gasket 21513-23001 Fit for Hyundai Kia Replaces 26300-35504 26300-35503 Baldwin B7243 WIX 51334 51334XP 51064 57092 Mistubishi MZ690116**SEGULER**$13.86**7 rev10mo ago](https://www.amazon.com/dp/B0FMXRCCK3) [**Lqito Engine Oil Filters With Drain Plug Gasket Compatible With Hyundai & Kia Replace#26300-35505(1 PCS)**Lqito**$8.06**147 rev1y ago](https://www.amazon.com/dp/B0FCBQXDHV) [**Kefly 26300-35505 Engine Oil Filters Fits for Hyundai Elantra Tucson Santa Fe Kia Sportage Forte Seltos with Drain Plug Gasket (1 PCS)**Kefly**$8.23**119 rev1y ago](https://www.amazon.com/dp/B0FCB68SBP) [**Kefly 26300-35505 Engine Oil Filters Fits for Hyundai Elantra Tucson Santa Fe Kia Sportage Forte Seltos with Drain Plug Gasket (2 PCS)**Kefly**$13.97**119 rev1y ago](https://www.amazon.com/dp/B0FCBTFB9C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**26300-35505 Engine Oil Filter & Drain Plug Gasket 21513-23001 Fit for Hyundai Kia Replaces 26300-35504 26300-35503 Baldwin B7243 WIX 51334 51334XP 51064 57092 Mistubishi MZ690116**SEGULER**$8.99**3.6★**▲ 171%**](https://www.amazon.com/dp/B0FMX94C94) [**2PCS 26300-35505 Engine Oil Filter & Drain Plug Gasket 21513-23001 Fit for Hyundai Kia Replaces 26300-35504 26300-35503 Baldwin B7243 WIX 51334 51334XP 51064 57092 Mistubishi MZ690116**SEGULER**$13.86**4.8★**▲ 144%**](https://www.amazon.com/dp/B0FMXRCCK3) [**Purolator PL14459 PurolatorONE Advanced Engine Protection Spin On Oil Filter Compatible With Hyundai Elantra Sonata Tucson Accent Sante Fe Kia Soul Optima Sportage Sorento and Honda Accord**Purolator**$8.05**4.7★**▲ 67%**](https://www.amazon.com/dp/B000E8T80Q) [**DSS Compatible with Hyundai Genuine OEM Engine Oil Filters for Kia OEM 2630035505 26300-35505 Filter (3)**Generic**$33.23**4.8★**▲ 42%**](https://www.amazon.com/dp/B0D25B5DZJ) [**WIX 51334 Oil Filter Replacement Built for Synthetic and High Mileage Oil - Compatible with Acura Chevrolet Dodge Ford Honda Hyundai Isuzu Kia Mercury Mitsubishi Subaru**Wix**$9.98**4.8★**▲ 42%**](https://www.amazon.com/dp/B000C9Y16S)
**~~View all trending →~~**
## **What buyers say about hyundai oil filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Filtration**26%
*“Good quality filter”*
**Size-Overall**24%
*“Fit nice”*
**Quality-Overall**16%
*“Excellent Product”*
**Value For Money**16%
*“affordable”*
**Advertised Vs Actual Product**6%
*“Works as it should”*
**Leak-Proof**2%
*“No leaks”*
**Fuel Efficiency**1%
*“Its nice for regular oil change maintenance”*
**Assembly/Installation**1%
*“easy to install”*
**Efficiency**1%
*“Works fine”*
**Locally Manufactured**1%
*“which is a global leader in filtration equipment manufacturing”*
### **What buyers complain about **
**Filtration**29%
*“I do not recommend this filter”*
**Compatibility-Overall**13%
*“Doesnt fit a Nissan Titan 5.6”*
**Size-Overall**9%
*“now I'm told it doesn't fit my car when I attempt to reorder”*
**Value For Money**8%
*“If this filter were a bit cheaper”*
**Product Condition**7%
*“Used”*
**Fuel Efficiency**7%
*“ran the car I lost half my oil”*
**Leak-Proof**7%
*“both leak after having installed both my cars had no oil after a week”*
**Weight Light**3%
*“feels and weighs much lighter than OEM”*
**Advertised Vs Actual Product**3%
*“Not sure about the product information”*
**Grip**2%
*“making it a bit more difficult to tighten due to the tight clearance on this vehicle despite having similar grip indents”*
### **Top return reasons **
**Size-Overall**39%
**Filtration**21%
**Compatibility-Overall**17%
**Advertised Vs Actual Product**6%
**Value For Money**5%
**Product Condition**3%
**Defective Material/Parts**2%
**Functionality-Overall**1%
**Rusts/Corrodes**1%
**Assembly/Installation**1%
## **Common questions**
- **Is hyundai oil filter profitable to sell on Amazon United States?**
- The niche generates $176K/yr across 23 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +20.7%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the hyundai oil filter niche?**
- 15 brands and 94 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in hyundai oil filter?**
- Top complaints mined from reviews: Filtration, Compatibility-Overall, Size-Overall. The return rate is 0.8%.
- **When does demand for hyundai oil filter peak?**
- Demand peaks in Mar–Apr–Jun; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the hyundai oil filter niche?**
- Listings span $8.05–$78.89; the average listing price is $22.34 (sweet spot $15–$100). The average incumbent carries 686 reviews — the moat a new listing must climb.
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