---
title: "Harley Davidson Hoodies for Men — $97K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/harley-davidson-hoodies-for-men"
last_updated: "2026-08-10T18:29:58.111Z"
locale: en
meta:
description: "Niche score 34/100 · $97K/yr market · 575K searches/yr · $62.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $97K/yr market · 575K searches/yr · $62.58 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Harley Davidson Hoodies for Men — $97K/yr Amazon US Niche (2026) - Flapen"
---
# **harley davidson hoodies for men**
**Skip it**
Weak search conversion (0.3%) — this niche doesn't clear our bar today.
Market size 24Growth 10Conversion 3Competition 83Returns 28Price range 50Avg price 89Brand share 4Review moat 72Quality gap 27
**Avg price**
**Great****$62.58**
avg listing price — sweet spot $15–$100
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Review moat**
**Good****618.42**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$14.02–$182.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.8%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$97K**
$97K/yr · 575K searches
**Growth**
**Bad****-30.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, harley davidson hoodies for men is a $97K/yr Amazon United States market (575K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harley davidson hoodies for men market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$156K–$188K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#64,749**
- **Page quality**
- **0%**
- **Prime**
- **28%**
- **Sponsored**
- **70%**
- **Out of stock**
- **6.4%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**8 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**32%**
Top 20: 65%
**Open market**
**1%**
- Harley-Davidson94% - Leidowei1% - Milwaukee Leather1% - SCODI1% - EVENT LEATHER1% - Waldeal1% - Open — no brand owns it (2 brands, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -30.3% search growth over the last 90 days.
40K30KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 8.9×
[**Open Trend **](https://flapen.com/research/us/automotive/harley-davidson-hoodies-for-men/trend)
## **Top harley davidson hoodies for men search terms**
- **harley davidson hoodie**170K/yr-66.0%0.1% conv. - **harley davidson hoodies for men**69K/yr-24.0%0.1% conv. - **harley davidson accessories for women**30K/yr+57.9%0.0% conv. - **harley davidson sweatshirt**42K/yr-24.8%0.2% conv. - **harley davidson jewelry for women**24K/yr-9.7%0.0% conv. - **harley davidson jackets for women**21K/yr+8.7%0.1% conv. - **harley davidson sweatshirt for men**31K/yr-15.6%0.3% conv. - **harley davidson jewelry**18K/yr+28.2%0.0% conv. - **harley hoodie**23K/yr-14.2%0.1% conv. - **harley davidson zip up hoodie**21K/yr-29.9%0.3% conv. [**All search terms **](https://flapen.com/research/us/automotive/harley-davidson-hoodies-for-men/search-terms)
## **Top harley davidson hoodies for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$6K9%$9K12%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Harley-Davidson Mens Lightning Crest Pullover Hooded Sweatshirt Black (L)**Harley-Davidson**$55.51**4.7★3,567 rev](https://www.amazon.com/dp/B077BPF88G) [2**Harley-Davidson Mens Lightning Crest Full-Zippered Sweatshirt Black (XL)**Harley-Davidson**$58.60**4.7★3,181 rev](https://www.amazon.com/dp/B077BDSZZY) [3**Harley-Davidson Mens Eagle Piston Long Sleeve Full-Zip Hoodie Black (XL)**Harley-Davidson**$55.09**4.7★2,160 rev](https://www.amazon.com/dp/B07CVM3VYZ) [4**Harley-Davidson Mens Corrosion Willie G Skull Poly-Blend Pullover Hoodie (XL) Black**Harley-Davidson**$60.20**4.7★145 rev](https://www.amazon.com/dp/B09TS3PDD5) [5**Harley-Davidson Mens Eagle Piston Long Sleeve Pullover Hoodie Black (S)**Harley-Davidson**$54.00**4.7★2,079 rev](https://www.amazon.com/dp/B07CVPN17Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Harley-Davidson Mens Road Pilot Cotton Blend Fleece Pullover Hoodie Black (L)**Harley-Davidson**$62.45**7 rev7mo ago](https://www.amazon.com/dp/B0G4X6GX3R) [**Harley-Davidson Military Exclusive Military Overseas Tour Mens Zip-Up Hoodie XL (X-Large) Grey**Harley-Davidson**$73.51**8 rev9mo ago](https://www.amazon.com/dp/B0FSTJCQSY) [**Harley-Davidson Military Exclusive Military Overseas Tour Ladies Classic Pullover Hoodie B&S Black M (Medium)**Harley-Davidson**$69.42**3 rev9mo ago](https://www.amazon.com/dp/B0FSB4RWWS) [**Leidowei Camo Hoodies for Men Casual Pullover Hoodies Long Sleeve Hooded Sweatshirts Black XL**Leidowei**$27.28**616 rev12mo ago](https://www.amazon.com/dp/B0FHBL6GGD) [**Harley-Davidson Mens Large Bar & Shield Logo Pullover Hoodie Black (XL)**Harley-Davidson**$61.54**78 rev1y ago](https://www.amazon.com/dp/B0DPB8FDF3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Harley-Davidson Mens Bar & Shield Pullover Hooded Sweatshirt black 40290932 (Large)**Harley-Davidson**$54.82**4.3★**▲ 125%**](https://www.amazon.com/dp/B09TPZYZP9) [**Leidowei Camo Hoodies for Men Casual Pullover Hoodies Long Sleeve Hooded Sweatshirts Black XL**Leidowei**$27.28**4.7★**▲ 109%**](https://www.amazon.com/dp/B0FHBL6GGD) [**Harley-Davidson Military Exclusive Military Overseas Tour Ladies Classic Pullover Hoodie B&S Black M (Medium)**Harley-Davidson**$69.42**4.6★**▲ 93%**](https://www.amazon.com/dp/B0FSB4RWWS) [**Harley-Davidson Mens Large Bar & Shield Logo Pullover Hoodie Black (XL)**Harley-Davidson**$61.54**4.5★**▲ 64%**](https://www.amazon.com/dp/B0DPB8FDF3) [**Harley-Davidson Mens Custom Iconic B&S Fleece Pullover Sweatshirt - Black (XL)**Harley-Davidson**$45.79**4.6★**▲ 59%**](https://www.amazon.com/dp/B07S8DC1PG)
**~~View all trending →~~**
## **What buyers say about harley davidson hoodies for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**31%
*“Fit perfect”*
**Comfort-Overall**12%
*“Very comfortable”*
**Advertised Vs Actual Product**10%
*“Better than I expected”*
**Value For Money**9%
*“worth the price”*
**Warmth**7%
*“warm and a great jacket”*
**Quality-Overall**6%
*“Nice sweatshirt, good quality”*
**Soft Feel**4%
*“Soft and cozy”*
**Material Quality**4%
*“Great material”*
**Weight Light**3%
*“Very well made and lightweight”*
**Zipper Quality**2%
*“Zipper”*
### **What buyers complain about **
**Size-Overall**19%
*“Could be a little better with sizing”*
**Material Quality**13%
*“Not happy with this jacket, took a spill and the material on the lower back, forearm, and elbows tore”*
**Shrinkage Resistance**13%
*“it shrinks up something awful”*
**Thickness**13%
*“Little on the thin side”*
**Advertised Vs Actual Product**13%
*“Description is nonsense”*
**Value For Money**6%
*“Not worth the price”*
**Strap/String Quality**3%
*“I wish it had belt straps and more Aramid as I hear it is only in certain areas and from the description Im not sure if it has a small % all over or just in the shoulders and elbows”*
### **Top return reasons **
**Size-Overall**72%
**Chest Fit**4%
**Shoulder Fit**3%
**Sleeve Fit**3%
**Advertised Vs Actual Product**3%
**Length**3%
**Material Quality**2%
**Quality-Overall**2%
**Waist Fit**1%
**Gap/Hole**1%
## **Common questions**
- **Is harley davidson hoodies for men profitable to sell on Amazon United States?**
- The niche generates $97K/yr across 60 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -30.3%. Flapen's verdict: Skip it (34/100).
- **How competitive is the harley davidson hoodies for men niche?**
- 8 brands and 19 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in harley davidson hoodies for men?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Shrinkage Resistance. The return rate is 4.8%.
- **When does demand for harley davidson hoodies for men peak?**
- Demand peaks in Nov–Dec; the busiest month runs 8.9× the quietest.
- **What does it cost to enter the harley davidson hoodies for men niche?**
- Listings span $14.02–$182.37; the average listing price is $62.58 (sweet spot $15–$100). The average incumbent carries 618 reviews — the moat a new listing must climb.
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