---
title: "Genuine Honda Spark Plugs — $228K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/genuine-honda-spark-plugs"
last_updated: "2026-08-11T03:47:59.778Z"
locale: en
meta:
description: "Niche score 44/100 · $228K/yr market · 108K searches/yr · $9.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $228K/yr market · 108K searches/yr · $9.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Genuine Honda Spark Plugs — $228K/yr Amazon US Niche (2026) - Flapen"
---
# **genuine honda spark plugs**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 43Growth 69Conversion 100Competition 12Returns 92Price range 0Avg price 33Brand share 0Review moat 61Quality gap 19
**Conversion**
**Incredible****21.3%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+50.3%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****1,045.88**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$228K**
$228K/yr · 108K searches
**Avg price**
**Okay****$9.90**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$6.71–$15.01**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, genuine honda spark plugs is a $228K/yr Amazon United States market (108K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 44/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **genuine honda spark plugs market data**
- **Units sold / yr**
- **20K–25K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$198K–$248K**
- units × avg price
- **Conversion rate**
- **21.3%**
- **Avg BSR**
- **#80**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **50%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**54**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- NGK61% - Hipa24% - Honda15% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +50.3% search growth over the last 90 days.
5K4KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/automotive/genuine-honda-spark-plugs/trend)
## **Top genuine honda spark plugs search terms**
- **ngk bpr5es**39K/yr+66.5%18.8% conv. - **bpr5es spark plug**21K/yr+52.7%17.9% conv. - **ngk bpr5es spark plug**16K/yr+25.0%23.1% conv. - **bpr5es**14K/yr+29.6%16.4% conv. - **bpr5es - ngk spark plug**7K/yr+25.4%21.9% conv. - **ngk bkr5es**4K/yr+32.9%5.9% conv. - **ngk bpr5es spark plug honda lawnmower**2K/yr+183.5%26.2% conv. - **bkr5es**3K/yr+53.5%4.4% conv. - **spark plug bpr5es**2K/yr+45.9%23.1% conv. [**All search terms **](https://flapen.com/research/us/automotive/genuine-honda-spark-plugs/search-terms)
## **Top genuine honda spark plugs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$34K30%$68K45%$103K60%$137K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NGK Spark Plug Standard BPR5ES - Pack of 2**NGK**$9.44**4.8★1,029 rev](https://www.amazon.com/dp/B00449QEG2) [2**BPR5ES Spark Plug for NGK 7734 Honda 98079-55846 Torch F5RTC 2 Pack**Hipa**$8.26**4.5★101 rev](https://www.amazon.com/dp/B0DT139XJ8) [3**Genuine Honda OEM Spark Plug 98079-55846 (NGK BPR5ES) Honda & other small engines**Honda**$6.71**4.8★2,276 rev](https://www.amazon.com/dp/B01NA8WF1U) [4**BPR5ES Spark Plug for NGK 7734 Honda 98079-55846 98079-55876 TORCH F5RTC**Hipa**$11.04**4.3★48 rev](https://www.amazon.com/dp/B0DT13M24Y) [5**NGK 4006 Standard Spark Plug BPR5ES Compatible with Select Classic Vehicles (1961-1994) and Various Cub Cadet John Deere and Kawasaki UTVs (1 Pack)**NGK**$7.24**4.8★3,122 rev](https://www.amazon.com/dp/B000PKIER6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BPR5ES Spark Plug for NGK 7734 Honda 98079-55846 Torch F5RTC 2 Pack**Hipa**$8.26**101 rev1y ago](https://www.amazon.com/dp/B0DT139XJ8) [**BPR5ES Spark Plug for NGK 7734 Honda 98079-55846 98079-55876 TORCH F5RTC**Hipa**$11.04**48 rev1y ago](https://www.amazon.com/dp/B0DT13M24Y) [**NGK Spark Plug BPR5ES- Set of 4 (BPR5ESX4)**NGK**$14.38**1,024 rev14y ago](https://www.amazon.com/dp/B00M5H7CVQ) [**NGK Spark Plug Standard BPR5ES - Pack of 2**NGK**$9.44**1,029 rev14y ago](https://www.amazon.com/dp/B00449QEG2) [**NGK 4006 Standard Spark Plug BPR5ES Compatible with Select Classic Vehicles (1961-1994) and Various Cub Cadet John Deere and Kawasaki UTVs (1 Pack)**NGK**$7.24**3,122 rev14y ago](https://www.amazon.com/dp/B000PKIER6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BPR5ES Spark Plug for NGK 7734 Honda 98079-55846 98079-55876 TORCH F5RTC**Hipa**$11.04**4.3★**▲ 40%**](https://www.amazon.com/dp/B0DT13M24Y) [**Honda Genuine OEM 98079-55846 Spark Plug BPR5ES; Replaces 98079-55876**Honda**$7.15**4.8★**▲ 21%**](https://www.amazon.com/dp/B00916CXMW) [**BPR5ES Spark Plug for NGK 7734 Honda 98079-55846 Torch F5RTC 2 Pack**Hipa**$8.26**4.5★**— 8%**](https://www.amazon.com/dp/B0DT139XJ8) [**NGK Spark Plug Standard BPR5ES - Pack of 2**NGK**$9.44**4.8★**— 3%**](https://www.amazon.com/dp/B00449QEG2) [**NGK (7734-4PK) BPR5ES Standard Spark Plug Box of 4**NGK**$15.01**4.8★**— 4%**](https://www.amazon.com/dp/B013O7TMDG)
**~~View all trending →~~**
## **What buyers say about genuine honda spark plugs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Socket/Port/Plug**19%
*“NGK spark plugs work great”*
**Size-Overall**18%
*“Fits well”*
**Advertised Vs Actual Product**17%
*“Worked as advertised”*
**Quality-Overall**15%
*“Reliable OEM Quality – Works Great”*
**Value For Money**11%
*“The price was fair”*
**Durability**4%
*“These last all season no problems”*
**Functionality-Overall**4%
*“Well, these are spark plus and after installing my mower actually ran”*
**Assembly/Installation**2%
*“finds these plugs easy to install”*
**Motor Power**1%
*“Right sparkplug for a small Honda engine in my push mower”*
**Efficiency**1%
*“Worked Perfect”*
### **What buyers complain about **
**Compatibility-Overall**29%
*“Does not fit for John Deere 318”*
**Advertised Vs Actual Product**21%
*“Except for the misleading description”*
**Quality-Overall**7%
*“TERRIBLE SELLER that I will never buy from again”*
**Motor Issues**7%
*“Had very low power so I tried the spark plug first”*
**Value For Money**7%
*“none of it is cheap”*
### **Top return reasons **
**Size-Overall**40%
**Advertised Vs Actual Product**36%
**Socket/Port/Plug**6%
**Compatibility-Overall**6%
**Defective Material/Parts**5%
**Value For Money**3%
**Functionality-Overall**2%
**Assembly/Installation**1%
**Motor Issues**1%
**Quality-Overall**0%
## **Common questions**
- **Is genuine honda spark plugs profitable to sell on Amazon United States?**
- The niche generates $228K/yr across 8 tracked products. 90-day search growth is +50.3%. Flapen's verdict: Skip it (44/100).
- **How competitive is the genuine honda spark plugs niche?**
- 3 brands and 54 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in genuine honda spark plugs?**
- Top complaints mined from reviews: Compatibility-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 1.2%.
- **When does demand for genuine honda spark plugs peak?**
- Demand peaks in Mar–Apr–May; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the genuine honda spark plugs niche?**
- Listings span $6.71–$15.01; the average listing price is $9.90 (sweet spot $15–$100). The average incumbent carries 1,046 reviews — the moat a new listing must climb.
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