---
title: "Search terms — generac oil filter - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/generac-oil-filter/search-terms"
last_updated: "2026-08-11T11:13:07.054Z"
locale: en
meta:
  description: "Niche score 53/100 · $201K/yr market · 64K searches/yr. A concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $201K/yr market · 64K searches/yr. A concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — generac oil filter - Flapen"
---

# **generac oil filter**

**Worth a look**

Shows searches that convert (15.2% search→purchase), but a concentrated shelf (top 5 take 81% of clicks) keeps it on the watch list.

Market size 39Growth 44Conversion 97Competition 16Returns 97Price range 82Avg price 89Brand share 35Review moat 91Quality gap 24

**Conversion**

**Incredible****15.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****177.18**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$20.67**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.52–$49.61**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+15.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$201K**

$201K/yr · 64K searches

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

## Search terms