---
title: "Fram 7317 Oil Filter — $71K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/fram-7317-oil-filter"
last_updated: "2026-08-11T06:53:58.871Z"
locale: en
meta:
description: "Niche score 49/100 · $71K/yr market · 241K searches/yr · $16.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $71K/yr market · 241K searches/yr · $16.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fram 7317 Oil Filter — $71K/yr Amazon US Niche (2026) - Flapen"
---
# **fram 7317 oil filter**
**Skip it**
A small market ($71K/yr) — this niche doesn't clear our bar today.
Market size 18Growth 68Conversion 23Competition 37Returns 96Price range 73Avg price 78Brand share 53Review moat 44Quality gap 35
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.08**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.29–$44.58**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+48.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,107**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$71K**
$71K/yr · 241K searches
According to Flapen's Amazon United States niche tracking, fram 7317 oil filter is a $71K/yr Amazon United States market (241K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 49/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fram 7317 oil filter market data**
- **Units sold / yr**
- **13K–15K**
- avg 750–1,000/product
- **Revenue / yr**
- **$201K–$241K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#1,275**
- **Page quality**
- **0%**
- **Prime**
- **78%**
- **Sponsored**
- **44%**
- **Out of stock**
- **15.8%**
- **Avg brand age**
- **67 months**
- **Avg seller age**
- **146 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**65**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**21%**
- Fram30% - R.A.15% - A-Premium12% - Bosch8% - RENKEN7% - podafu6%
## **Demand**
Weekly Amazon search volume, last 14 weeks — +48.5% search growth over the last 90 days.
13K8KApr '26Apr '26May '26May '26May '26Jun '26Jun '26
[**Open Trend **](https://flapen.com/research/us/automotive/fram-7317-oil-filter/trend)
## **Top fram 7317 oil filter search terms**
- **fram ph7317**43K/yr+97.5%1.9% conv. - **fram 7317 oil filter**38K/yr+39.6%2.2% conv. - **fram oil filter 7317**20K/yr+108.3%1.3% conv. - **ph7317 fram oil filter**28K/yr+29.2%2.7% conv. - **7317 oil filter**23K/yr+31.9%2.9% conv. - **ph7317**18K/yr+38.8%3.0% conv. - **fram 7317**16K/yr+15.4%2.0% conv. - **fram ph7317 oil filter**13K/yr+48.0%2.1% conv. - **fram oil filter ph7317**10K/yr+6.7%1.8% conv. - **oil filter 7317**7K/yr+19.8%2.9% conv. [**All search terms **](https://flapen.com/research/us/automotive/fram-7317-oil-filter/search-terms)
## **Top fram 7317 oil filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$21K40%$28K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FRAM EG+ PH7317P 10K Mile Change Automotive Replacement Interval Spin-On Engine Oil Filter for Select Vehicle Model Years Vehicle Engine Protection Oil Filter for Everyday Drivers**Fram**$4.29**4.8★12,624 rev](https://www.amazon.com/dp/B0009H52BG) [2**RA-7317 Engine Oil Filter 15K Mile Change Automotive Replacement Interval Spin-On for Select Models Acura ILX Integra MDX TLX Honda Accord Civic Odyssey Mitsubishi Eclipse Lancer Mirage Outlander**R.A.**$8.67**4.7★60 rev](https://www.amazon.com/dp/B0DYPZTJHB) [3**A-Premium 10K Miles Spin On Engine Oil Filter Compatible with Honda CR-V Civic Accord Odyssey & Nissan Altima Pathfinder & Hyundai Accent & Subaru Forester & Chrysler Replace# 68237532AA PH7317**A-Premium**$10.16**4.7★329 rev](https://www.amazon.com/dp/B0CT3J5SGL) [4**BOSCH 3323 Premium Oil Filter With FILTECH Filtration Technology - Compatible With Select Acura MDX RDX RSX TL; Chrysler; Dodge; Ford; Honda Accord Civic CR-V Pilot; Infiniti; Nissan + More**Bosch**$7.63**4.7★5,793 rev](https://www.amazon.com/dp/B000BZIFV0) [5**RENKEN RK4610 Premium Spin On Oil Filter Compatible with PH7317 L14610 51356 Pack of 12**RENKEN**$36.54**4.6★248 rev](https://www.amazon.com/dp/B07P54JS7N)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TOP LUBE T4610 Oil Filter 12 Pack Compatible with: Honda OEM 15400-PLM-A02 FRAM PH7317 CHAMP PH2867 Honda Acura Subaru Mitsubishi and more. Quality Certified IATF 16949:2016**Top Lube**$29.61**8 rev8mo ago](https://www.amazon.com/dp/B0FZNMB6X9) [**RA-7317 Engine Oil Filter 15K Mile Change Automotive Replacement Interval Spin-On for Select Models Acura ILX Integra MDX TLX Honda Accord Civic Odyssey Mitsubishi Eclipse Lancer Mirage Outlander**R.A.**$8.67**60 rev1y ago](https://www.amazon.com/dp/B0DYPZTJHB) [**PODAFU 15400-PLM-A02 Oil Filter for Honda Acura TLX RDX Civic Pilot Replaces 15400PLMA02 15400-RTA-003 15400-RTA-002(12PCS)**podafu**$30.48**68 rev1y ago](https://www.amazon.com/dp/B0DPMLX2Y7) [**A-Premium 10K Miles Spin On Engine Oil Filter Compatible with Honda CR-V Civic Accord Odyssey & Nissan Altima Pathfinder & Hyundai Accent & Subaru Forester & Chrysler Replace# 68237532AA PH7317**A-Premium**$10.16**329 rev2y ago](https://www.amazon.com/dp/B0CT3J5SGL) [**K&N Select Oil Filter: Designed to Protect your Engine: Fits Select 1991-2027 ACURA/HONDA/MITSUBISHI/NISSAN Vehicle Models (See Product Description for Full List of Compatible Vehicles) SO-1010**K&N**$10.77**911 rev3y ago](https://www.amazon.com/dp/B0BN6TQR7V)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ACDelco GM Original Equipment PF46E Engine Oil Filter**ACDelco**$4.46**4.6★**▲ 130%**](https://www.amazon.com/dp/B00496ILZC) [**Purolator L14610 Premium Engine Protection Spin On Oil Filter Compatible With Honda CR-V Accord Civic Pilot Odyssey HR-V Fit Nissan Frontier TITAN Xterra Acura MDX and RDX**Purolator**$7.93**4.6★**▲ 120%**](https://www.amazon.com/dp/B000C6KMAK) [**PODAFU 15400-PLM-A02 Oil Filter for Honda Acura TLX RDX Civic Pilot Replaces 15400PLMA02 15400-RTA-003 15400-RTA-002(12PCS)**podafu**$30.48**4.7★**▲ 84%**](https://www.amazon.com/dp/B0DPMLX2Y7) [**TOP LUBE T4610 Oil Filter 12 Pack Compatible with: Honda OEM 15400-PLM-A02 FRAM PH7317 CHAMP PH2867 Honda Acura Subaru Mitsubishi and more. Quality Certified IATF 16949:2016**Top Lube**$29.61**4.1★**▲ 80%**](https://www.amazon.com/dp/B0FZNMB6X9) [**Honda 15400-PLM-A02 Oil Filter Case of 5**Honda**$44.58**4.8★**▲ 70%**](https://www.amazon.com/dp/B00TLGUZL8)
**~~View all trending →~~**
## **What buyers say about fram 7317 oil filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Filtration**29%
*“Decent filter”*
**Size-Overall**21%
*“Fit fine”*
**Value For Money**16%
*“Great value”*
**Quality-Overall**14%
*“Build quality feels solid”*
**Advertised Vs Actual Product**4%
*“Great buy as advertised”*
**Assembly/Installation**3%
*“Easy install”*
**Efficiency**2%
*“My car's performance is way better”*
**Maintenance And Repair**1%
*“A critical part of basic automotive maintenance”*
**Locally Manufactured**1%
*“Bosch is know for it German quality parts”*
**Leak-Proof**1%
*“does not leak”*
### **What buyers complain about **
**Filtration**18%
*“wrong filter”*
**Size-Overall**14%
*“Small filter”*
**Quality-Overall**9%
*“Poor quality control”*
**Compatibility-Overall**8%
*“rather the incorrect compatibility information listed on Amazon”*
**Value For Money**7%
*“the price doubled”*
**Advertised Vs Actual Product**7%
*“Inaccurate description”*
**Grip**4%
*“Needs an end grip”*
**Leak-Proof**3%
*“Fortunately, I checked everything before starting the engine, because this could have caused a major oil leak and serious engine damage”*
**Product Condition**2%
*“this filter is USED”*
**Noise Level**2%
*“it was in fact the Variable Timing Control mechanism that was causing a ratcheting noise at start”*
### **Top return reasons **
**Size-Overall**40%
**Filtration**18%
**Compatibility-Overall**16%
**Advertised Vs Actual Product**7%
**Value For Money**6%
**Product Condition**4%
**Quality-Overall**3%
**Defective Material/Parts**2%
**Leak-Proof**1%
**Functionality-Overall**1%
## **Common questions**
- **Is fram 7317 oil filter profitable to sell on Amazon United States?**
- The niche generates $71K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +48.5%. Flapen's verdict: Skip it (49/100).
- **How competitive is the fram 7317 oil filter niche?**
- 13 brands and 65 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in fram 7317 oil filter?**
- Top complaints mined from reviews: Filtration, Size-Overall, Quality-Overall. The return rate is 0.7%.
- **What does it cost to enter the fram 7317 oil filter niche?**
- Listings span $4.29–$44.58; the average listing price is $16.08 (sweet spot $15–$100). The average incumbent carries 2,107 reviews — the moat a new listing must climb.
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