---
title: "Ducati — $89K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/ducati"
last_updated: "2026-08-10T18:10:44.008Z"
locale: en
meta:
description: "Niche score 38/100 · $89K/yr market · 195K searches/yr · $99.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $89K/yr market · 195K searches/yr · $99.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Ducati — $89K/yr Amazon US Niche (2026) - Flapen"
---
# **ducati**
**Skip it**
Weak search conversion (0.5%) — this niche doesn't clear our bar today.
Market size 22Growth 25Conversion 6Competition 81Returns 32Price range 26Avg price 75Brand share 17Review moat 89Quality gap 38
**Review moat**
**Great****216.24**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Avg price**
**Great****$99.53**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.4%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$10.52–$339.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+0.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$89K**
$89K/yr · 195K searches
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, ducati is a $89K/yr Amazon United States market (195K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Dec. Verdict: Skip it — 38/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ducati market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$149K–$199K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#19,489**
- **Page quality**
- **0%**
- **Prime**
- **44%**
- **Sponsored**
- **61%**
- **Out of stock**
- **8.4%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**15 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**34%**
Top 20: 64%
**Open market**
**6%**
- Ducati87% - Zyxformis2% - Nostalgic-Art2% - Generic1% - MOWOK1% - LIFXIZE1% - Open — no brand owns it (9 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.0% search growth over the last 90 days.
8K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/automotive/ducati/trend)
## **Top ducati search terms**
- **ducati**99K/yr+19.0%0.3% conv. - **ducati accessories**25K/yr+26.0%0.2% conv. - **ducati jacket**14K/yr+27.1%0.1% conv. - **ducati apparel for men**31K/yr-61.7%0.4% conv. - **ducati shirt**13K/yr-17.3%0.5% conv. - **ducati keychain**6K/yr-53.8%0.5% conv. - **ducati motorcycle**3K/yr-3.4%0.4% conv. - **ducati keychains**3K/yr+150.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/automotive/ducati/search-terms)
## **Top ducati products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$5K9%$8K12%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ducatiana 80s T-Shirt 9877010 (Black M)**Ducati**$35.45**4.7★98 rev](https://www.amazon.com/dp/B08L6R777P) [2**Ducati DC Sport Rain Jacket- L**Ducati**$128.77**4.8★13 rev](https://www.amazon.com/dp/B0CQMVK52Z) [3**Ducati Desmo Fabric Gloves- L**Ducati**$71.72**2.9★2 rev](https://www.amazon.com/dp/B0FQ3FRSBL) [4**Ducati Company 2.0 Snapback Adjustable Hat (Black)**Ducati**$33.44**4.9★71 rev](https://www.amazon.com/dp/B08P3WNLLS) [5**Ducatiana 2.0 T-Shirt 9877009 (Black L)**Ducati**$34.32**4.7★174 rev](https://www.amazon.com/dp/B08L6T3NH5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ducati City C4 Gloves Black/Red-M**Ducati**$148.63**2 rev8mo ago](https://www.amazon.com/dp/B0G1J871DT) [**Ducati City C4 Gloves Black/Red-L**Ducati**$150.36**2 rev8mo ago](https://www.amazon.com/dp/B0G1J3BLBH) [**Ducati City C4 Gloves Black/Red-XL**Ducati**$147.34**2 rev8mo ago](https://www.amazon.com/dp/B0G1J3BVV5) [**Diecast Model Motocycle Compatible with NewRay 1:12 Scale Ducati Panigale V4S Model Bike 58253**Generic**$24.68**13 rev9mo ago](https://www.amazon.com/dp/B0FTFKTP5Q) [**Ducati Riding Sweatshirt-M Black**Ducati**$339.92**1 rev10mo ago](https://www.amazon.com/dp/B0FQ3HRGJW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ducati Desmo Fabric Gloves- L**Ducati**$71.72**2.9★**▲ 97%**](https://www.amazon.com/dp/B0FQ3FRSBL) [**Ducati DC Sport Rain Jacket- XXXL**Ducati**$129.96**4.8★**▲ 95%**](https://www.amazon.com/dp/B0CQN6CPJW) [**Ducati Riding Sweatshirt-M Black**Ducati**$339.92**5.0★**▲ 87%**](https://www.amazon.com/dp/B0FQ3HRGJW) [**Ducati DC Speed Polo Shirt-XL Black**Ducati**$74.47**4.3★**▲ 87%**](https://www.amazon.com/dp/B0DJV4F2M3) [**Ducati DC Sport Rain Jacket- XXL**Ducati**$128.41**4.8★**▲ 78%**](https://www.amazon.com/dp/B0CQMR2XDZ)
**~~View all trending →~~**
## **What buyers say about ducati**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“Quality seems sturdy enough”*
**Size-Overall**19%
*“Sizes are true fit with space as well”*
**Value For Money**11%
*“Worth it”*
**Durability**4%
*“Looks well made and durable”*
**Comfort-Overall**3%
*“comfortable”*
**Material Quality**3%
*“The material seems durable”*
**Design-Overall**3%
*“Its a nice design”*
**Warmth**2%
*“Fits great and super warm”*
**Zipper Quality**2%
*“Bae loves it 2x zips right up”*
**Advertised Vs Actual Product**2%
*“Works as intended”*
### **What buyers complain about **
**Size-Overall**19%
*“ran a little short in length”*
**Quality-Overall**18%
*“No quality control”*
**Value For Money**6%
*“Cost affective”*
**Assembly/Installation**6%
*“to assembling the hole of the road was done wrong the head either is down or the hanging part is up”*
**Defective Material/Parts**6%
*“Completely Defective Product”*
**Lining Quality**3%
*“Liner tab boke taking liner out”*
**Product Condition**3%
*“This hole is on the wrong side not to mention they sent me somebody's returned item”*
**Strength**3%
*“Feels very flimsy”*
**Material Quality**3%
*“very cheap material”*
**Weight Light**2%
*“Lighrweight, almost like paper”*
### **Top return reasons **
**Size-Overall**56%
**Defective Material/Parts**6%
**Advertised Vs Actual Product**5%
**Quality-Overall**3%
**Mechanism Issues**2%
**Material Quality**2%
**Value For Money**2%
**Waist Fit**2%
**Sleeve Fit**2%
**Comfort-Overall**2%
## **Common questions**
- **Is ducati profitable to sell on Amazon United States?**
- The niche generates $89K/yr across 70 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +0.0%. Flapen's verdict: Skip it (38/100).
- **How competitive is the ducati niche?**
- 15 brands and 44 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in ducati?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 4.4%.
- **When does demand for ducati peak?**
- Demand peaks in Dec; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the ducati niche?**
- Listings span $10.52–$339.92; the average listing price is $99.53 (sweet spot $15–$100). The average incumbent carries 216 reviews — the moat a new listing must climb.
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