---
title: "Dirt Bike Shirt — $165K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/dirt-bike-shirt"
last_updated: "2026-08-10T22:19:26.039Z"
locale: en
meta:
description: "Niche score 44/100 · $165K/yr market · 1.0M searches/yr · $38.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $165K/yr market · 1.0M searches/yr · $38.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dirt Bike Shirt — $165K/yr Amazon US Niche (2026) - Flapen"
---
# **dirt bike shirt**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 34Growth 30Conversion 5Competition 91Returns 38Price range 67Avg price 95Brand share 8Review moat 78Quality gap 33
**Avg price**
**Incredible****$38.33**
avg listing price — sweet spot $15–$100
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Review moat**
**Great****440.56**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$3.69–$130.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.0%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$165K**
$165K/yr · 1.0M searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+4.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, dirt bike shirt is a $165K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dirt bike shirt market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$153K–$192K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#2,718**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **63%**
- **Out of stock**
- **10.3%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **155 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**10 **▼falling
**Sellers**
**53**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**24%**
Top 20: 55%
**Open market**
**2%**
- Fox Racing89% - O'NEAL2% - Shift2% - Popfunk2% - Hotlion1% - MENUTT1% - Open — no brand owns it (4 brands, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.1% search growth over the last 90 days.
30K20KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/us/automotive/dirt-bike-shirt/trend)
## **Top dirt bike shirt search terms**
- **fox racing**291K/yr-18.8%0.1% conv. - **fox racing shirt**129K/yr+71.5%0.2% conv. - **fox racing hat**110K/yr+4.3%0.5% conv. - **fox racing jersey**73K/yr+4.1%0.2% conv. - **fox jersey**49K/yr+47.5%0.2% conv. - **fox racing sticker**38K/yr+25.7%0.6% conv. - **jersey fox**26K/yr+55.3%0.2% conv. - **fox shirts for men**36K/yr+5.2%0.2% conv. - **fox racing hoodie**78K/yr-64.6%0.0% conv. - **camisas fox para hombre**27K/yr-5.1%0.1% conv. [**All search terms **](https://flapen.com/research/us/automotive/dirt-bike-shirt/search-terms)
## **Top dirt bike shirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$3K4%$7K6%$10K8%$13K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fox Racing Womens 180 Motocross Dirt Bike Jersey Black/Black Medium**Fox Racing**$41.95**4.5★216 rev](https://www.amazon.com/dp/B0BQXD6YMT) [2**Fox Racing Absolute MESH Snapback Black One Size**Fox Racing**$32.50**4.7★334 rev](https://www.amazon.com/dp/B0BQTKHSHB) [3**Fox Racing 180 Blackout Motocross Jersey Black Large**Fox Racing**$41.93**4.7★447 rev](https://www.amazon.com/dp/B0BQXBPD58) [4**Fox Racing 180 Blackout Motocross Jersey Black Small**Fox Racing**$40.48**4.8★581 rev](https://www.amazon.com/dp/B0BQXBPHZC) [5**Fox Racing Mens Fox Head Short Sleeve T-Shirt Black Large**Fox Racing**$29.64**4.6★248 rev](https://www.amazon.com/dp/B0BQTPSF5H)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ONEAL Element Jersey Mens Brand Black/Gray Large**O'NEAL**$32.42**74 rev1y ago](https://www.amazon.com/dp/B0FFW2V5YK) [**Fox Racing Mens Fuel 195 Original Short Sleeve Tee Black Large**Fox Racing**$34.04**2 rev1y ago](https://www.amazon.com/dp/B0FFPJG9GN) [**Fox Racing Mens Ranger Short Sleeve Mountain Bike Jersey Vintage White X-Large**Fox Racing**$50.21**279 rev1y ago](https://www.amazon.com/dp/B0DVBJ7FZT) [**Fox Racing Mens Ranger Mountain Bike Glove Black Small**Fox Racing**$30.82**696 rev1y ago](https://www.amazon.com/dp/B0D9MSVCYL) [**Fox Racing Mens Ranger Mountain Bike Glove Black Large**Fox Racing**$30.73**696 rev1y ago](https://www.amazon.com/dp/B0D9MSL7GS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fox Racing Mens Ranger Short Sleeve Mountain Bike Jersey Vintage White X-Large**Fox Racing**$50.21**4.6★**▲ 52%**](https://www.amazon.com/dp/B0DVBJ7FZT) [**Fox Racing Mens Fuel 195 Original Short Sleeve Tee Black Large**Fox Racing**$34.04**3.0★**▲ 50%**](https://www.amazon.com/dp/B0FFPJG9GN) [**Fox Racing Dirtpaw Motocross Gloves**Fox Racing**$35.13**4.7★**▲ 37%**](https://www.amazon.com/dp/B0BQXC2PG7) [**Fox Racing Womens 180 Motocross Dirt Bike Jersey Black/Black Medium**Fox Racing**$41.95**4.5★**▲ 28%**](https://www.amazon.com/dp/B0BQXD6YMT) [**Fox Racing 180 BNKR Motocross Jersey Black CAMO Medium**Fox Racing**$42.75**4.8★**▲ 26%**](https://www.amazon.com/dp/B0BQXCCWM4)
**~~View all trending →~~**
## **What buyers say about dirt bike shirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**32%
*“Fits great”*
**Quality-Overall**17%
*“Decent Shirt Overall”*
**Comfort-Overall**11%
*“Really comfortable”*
**Value For Money**6%
*“Very nice for the price”*
**Grip**5%
*“Really souls gloves made well”*
**Advertised Vs Actual Product**4%
*“As described”*
**Durability**4%
*“Great longevity of life”*
**Color**3%
*“great colors”*
**Gifting Purpose**2%
*“Nice gift”*
**Material Quality**2%
*“Amazing glass amazing materials and resistance”*
### **What buyers complain about **
**Size-Overall**31%
*“Bad fit”*
**Quality-Overall**14%
*“Junk”*
**Adhesion/Stickiness**10%
*“did not adhere properly”*
**Product Condition**6%
*“Item arrived used tags not attached hat dirty”*
**Durability**3%
*“so after they are broken in”*
**Value For Money**2%
*“I think it is overpriced for the protection it should give”*
**Stain Resistance**2%
*“it all dirt with stains”*
**Print Quality**1%
*“My only issue is that the print fades very fast”*
**Ease Of Use**1%
*“making it unusable”*
**Stitch/Finish/Polish**1%
*“they already have a tear in the seam”*
### **Top return reasons **
**Size-Overall**85%
**Advertised Vs Actual Product**3%
**Material Quality**2%
**Color**1%
**Value For Money**1%
**Quality-Overall**1%
**Thin**1%
**Stitch/Finish/Polish**1%
**Comfort-Overall**1%
**Cushion**1%
## **Common questions**
- **Is dirt bike shirt profitable to sell on Amazon United States?**
- The niche generates $165K/yr across 84 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (44/100).
- **How competitive is the dirt bike shirt niche?**
- 10 brands and 53 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in dirt bike shirt?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 4.0%.
- **When does demand for dirt bike shirt peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the dirt bike shirt niche?**
- Listings span $3.69–$130.25; the average listing price is $38.33 (sweet spot $15–$100). The average incumbent carries 441 reviews — the moat a new listing must climb.
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