---
title: "Search terms — colored car wax for scratches - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/colored-car-wax-for-scratches/search-terms"
last_updated: "2026-08-10T21:32:57.816Z"
locale: en
meta:
  description: "Niche score 55/100 · $488K/yr market. Brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $488K/yr market. Brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — colored car wax for scratches - Flapen"
---

# **colored car wax for scratches**

**Worth a look**

Shows a sweet-spot price point ($29.77 avg), but brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list.

Market size 59Growth 54Conversion 75Competition 30Returns 92Price range 90Avg price 95Brand share 20Review moat 25Quality gap 42

**Avg price**

**Incredible****$29.77**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$10.12–$100.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****7.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$488K**

$488K/yr · 232K searches

**Growth**

**Good****+26.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****4,275.43**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

## Search terms