---
title: "Butyl Tape — $735K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/butyl-tape"
last_updated: "2026-08-10T10:28:52.811Z"
locale: en
meta:
  description: "Niche score 61/100 · $735K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $735K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Butyl Tape — $735K/yr Amazon US Niche (2026) - Flapen"
---

# **butyl tape**

**Worth a look**

Shows searches that convert (9.4% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 70Growth 76Conversion 84Competition 45Returns 69Price range 68Avg price 81Brand share 51Review moat 42Quality gap 23

**Conversion**

**Great****9.4%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$17.36**

avg listing price — sweet spot $15–$100

**Growth**

**Great****+61.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****$735K**

$735K/yr · 452K searches

**Returns**

**Good****2.2%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$4.38–$37.68**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,302.42**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, butyl tape is a $735K/yr Amazon United States market (452K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 61/100.

Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **butyl tape market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**40K–50K**</dd><dd>avg 2,000–2,500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$694K–$868K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**9.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#21**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**96%**</dd>

<dt>**Out of stock**</dt><dd>**5.0%**</dd>

<dt>**Avg brand age**</dt><dd>**50 months**</dd>

<dt>**Avg seller age**</dt><dd>**161 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▲rising

**Sellers**

**54**

**Top-5 brand share**

**74%**

Top 20: 100%

**Top-5 click share**

**58%**

Top 20: 96%

**Open market**

**21%**

- Dicor27% - XFasten19% - Akexermu13% - LLPT9% - TAGLLY6% - Rtcimoic5%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +61.4% search growth over the last 90 days.

13K8KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.2×

[**Open Trend **](https://flapen.com/research/us/automotive/butyl-tape/trend)

## **Top butyl tape search terms**

- **butyl tape**265K/yr+64.6%7.6% conv. - **butyl sealant tape**65K/yr+49.0%7.0% conv. - **butyl tape rv**24K/yr+85.6%11.1% conv. - **butyl**14K/yr+35.0%4.3% conv. - **rv butyl tape**11K/yr+142.3%10.8% conv. - **butyl tape waterproof**13K/yr+68.4%4.2% conv. - **butyl rubber**8K/yr-3.9%2.5% conv. - **butyl rubber tape**8K/yr+23.4%4.9% conv. - **rv putty tape**5K/yr+86.2%9.1% conv. - **dicor butyl tape**4K/yr+178.5%12.8% conv. [**All search terms **](https://flapen.com/research/us/automotive/butyl-tape/search-terms)

## **Top butyl tape products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$37K10%$73K15%$110K20%$147K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Dicor BT-1834-1 Butyl Seal Tape - 1/8 x 3/4 x 30 Repair Tape for RV Trailer Motorhome Window and Vent Sealing](https://m.media-amazon.com/images/I/21wq6fxqiVL.jpg)**Dicor BT-1834-1 Butyl Seal Tape - 1/8 x 3/4 x 30 Repair Tape for RV Trailer Motorhome Window and Vent Sealing**Dicor**$15.66**4.7★12,875 rev](https://www.amazon.com/dp/B001FCB4JS) [2![Butyl Sealant Tape Butyl Rubber Sealant Promote Sealing Purpose- autty Tape for Automotive (Car RV Marine) for Installing Car Part Windows Doors and Windshield etc.](https://m.media-amazon.com/images/I/51pPoqb8S7L.jpg)**Butyl Sealant Tape Butyl Rubber Sealant Promote Sealing Purpose- autty Tape for Automotive (Car RV Marine) for Installing Car Part Windows Doors and Windshield etc.**Akexermu**$10.03**4.8★800 rev](https://www.amazon.com/dp/B09KBKB9S2) [3![XFasten Butyl Sealing Tape Black 1/8-In x 3/4-In x 30-Foot Plumbers Putty RV Sealant Boat Sealing EDPM Butyl Tape](https://m.media-amazon.com/images/I/51tqORu83-L.jpg)**XFasten Butyl Sealing Tape Black 1/8-In x 3/4-In x 30-Foot Plumbers Putty RV Sealant Boat Sealing EDPM Butyl Tape**XFasten**$15.95**4.6★2,820 rev](https://www.amazon.com/dp/B06WLQ3WLS) [4![Dicor BBT-3634-1 Butyl Tape - 3/16 x 3/4 x 20 - RV Trailer Motorhome Repair Tape](https://m.media-amazon.com/images/I/419YpSWz0OL.jpg)**Dicor BBT-3634-1 Butyl Tape - 3/16 x 3/4 x 20 - RV Trailer Motorhome Repair Tape**Dicor**$11.27**4.7★12,875 rev](https://www.amazon.com/dp/B081DQ5D32) [5![LLPT Butyl Tape 1 Inch x 33 Feet White 1 Pack](https://m.media-amazon.com/images/I/41qdaewBgxL.jpg)**LLPT Butyl Tape 1 Inch x 33 Feet White 1 Pack**LLPT**$14.91**4.7★3,470 rev](https://www.amazon.com/dp/B0822FF7YQ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Rtcimoic Butyl Tape 2m (6.6FT) - Premium Grade Butyl Rubber Snake Sealant Tape for Car Window/Headlight Leak Sealing & Repair](https://m.media-amazon.com/images/I/41PnTewIJgL.jpg)**Rtcimoic Butyl Tape 2m (6.6FT) - Premium Grade Butyl Rubber Snake Sealant Tape for Car Window/Headlight Leak Sealing & Repair**Rtcimoic**$4.38**85 rev7mo ago](https://www.amazon.com/dp/B0FZS7Y5VH) [![Rtcimoic Butyl Tape 4.57m (15FT) - Heavy Duty Snake Glue Butyl Rubber Tape for Vehicle/Camper/Ship Leak Repair Car Window & Headlight Sealing](https://m.media-amazon.com/images/I/41PnTewIJgL.jpg)**Rtcimoic Butyl Tape 4.57m (15FT) - Heavy Duty Snake Glue Butyl Rubber Tape for Vehicle/Camper/Ship Leak Repair Car Window & Headlight Sealing**Rtcimoic**$8.79**85 rev7mo ago](https://www.amazon.com/dp/B0FZS4HKTZ) [![Okxiri Butyl Tape 3/4 Inch x 29.5 Feet Butyl Sealant Tape for RV Camper Trailer Window Boat Roof and Pipe Sealing & Patching](https://m.media-amazon.com/images/I/41wyw0bfgDL.jpg)**Okxiri Butyl Tape 3/4 Inch x 29.5 Feet Butyl Sealant Tape for RV Camper Trailer Window Boat Roof and Pipe Sealing & Patching**Okxiri**$11.88**37 rev8mo ago](https://www.amazon.com/dp/B0FM7WWMVN) [![ZOLLEFY Butyl Sealing Tape 13 Feet 2-Pack - Ideal for Automotive Parts RV and Boat Windows Doors and Windshield Sealing Headlight Sealing Putty Tape](https://m.media-amazon.com/images/I/51l6KZF38eL.jpg)**ZOLLEFY Butyl Sealing Tape 13 Feet 2-Pack - Ideal for Automotive Parts RV and Boat Windows Doors and Windshield Sealing Headlight Sealing Putty Tape**ZOLLEFY**$10.46**88 rev1y ago](https://www.amazon.com/dp/B0DK5HG8K1) [![TAPEBEAR Butyl Tape White 1/2 x 30 x 1/8 RV Tape Sealant Waterproof White Butyl Caulking Stretchable Butyl Sealant Headlight Putty Tape for EPDM Auto RV Window](https://m.media-amazon.com/images/I/41f4fJuI6kL.jpg)**TAPEBEAR Butyl Tape White 1/2 x 30 x 1/8 RV Tape Sealant Waterproof White Butyl Caulking Stretchable Butyl Sealant Headlight Putty Tape for EPDM Auto RV Window**TAPEBEAR**$11.55**329 rev2y ago](https://www.amazon.com/dp/B0D8T5TPTL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Oleitodh Butyl Seal Putty Tape Grey 1 Inch x 30 Feet(4 Pack) Leak Proof Butal Tape for RV Repair Window Boat Sealing Glass and EDPM Rubber Roof Patching](https://m.media-amazon.com/images/I/51rff2nbXiL.jpg)**Oleitodh Butyl Seal Putty Tape Grey 1 Inch x 30 Feet(4 Pack) Leak Proof Butal Tape for RV Repair Window Boat Sealing Glass and EDPM Rubber Roof Patching**Oleitodh**$36.59**4.8★**▲ 74%**](https://www.amazon.com/dp/B0BY9LKR56) [![Rtcimoic Butyl Tape 2m (6.6FT) - Premium Grade Butyl Rubber Snake Sealant Tape for Car Window/Headlight Leak Sealing & Repair](https://m.media-amazon.com/images/I/41PnTewIJgL.jpg)**Rtcimoic Butyl Tape 2m (6.6FT) - Premium Grade Butyl Rubber Snake Sealant Tape for Car Window/Headlight Leak Sealing & Repair**Rtcimoic**$4.38**4.8★**▲ 66%**](https://www.amazon.com/dp/B0FZS7Y5VH) [![LLPT Butyl Tape 1 Inch x 33 Feet Black 1 Pack Leak Proof Waterproof Seal](https://m.media-amazon.com/images/I/41bs99olkLL.jpg)**LLPT Butyl Tape 1 Inch x 33 Feet Black 1 Pack Leak Proof Waterproof Seal**LLPT**$15.23**4.7★**▲ 47%**](https://www.amazon.com/dp/B0822FNHFQ) [![Dicor BBT-3634-1 Butyl Tape - 3/16 x 3/4 x 20 - RV Trailer Motorhome Repair Tape](https://m.media-amazon.com/images/I/419YpSWz0OL.jpg)**Dicor BBT-3634-1 Butyl Tape - 3/16 x 3/4 x 20 - RV Trailer Motorhome Repair Tape**Dicor**$11.27**4.7★**▲ 45%**](https://www.amazon.com/dp/B081DQ5D32) [![TAPEBEAR Butyl Tape Waterproof Sealing Tape Aluminum Foil Tape for RV Repair Window Silicone Glass & EDPM Roof Leak Patching Boat and Pipe Sealing Silver 2inch x16feet](https://m.media-amazon.com/images/I/51-vfO-SQgL.jpg)**TAPEBEAR Butyl Tape Waterproof Sealing Tape Aluminum Foil Tape for RV Repair Window Silicone Glass & EDPM Roof Leak Patching Boat and Pipe Sealing Silver 2inch x16feet**TAPEBEAR**$12.87**4.4★**▲ 40%**](https://www.amazon.com/dp/B0B2D9CHK3)

**~~View all trending →~~**

## **What buyers say about butyl tape**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**16%

*“Great product for its intended use”*

**Adhesion/Stickiness**16%

*“Sticks very well”*

**Advertised Vs Actual Product**14%

*“Works as it should”*

**Value For Money**11%

*“Worth the money”*

**Ease Of Use**8%

*“Easy to use”*

**Efficiency**7%

*“Works good”*

**Leak-Proof**6%

*“Not a single leak”*

**Water Resistance**3%

*“This is a great product to keep things water proof”*

**Assembly/Installation**2%

*“Easy installation”*

**Durability**2%

*“Durable”*

### **What buyers complain about **

**Adhesion/Stickiness**34%

*“It was sticky”*

**Value For Money**10%

*“But after getting it I realized that there are a lot of other items out there that are a lot cheaper”*

**Functionality-Overall**4%

*“Doesnt work”*

**Strength**4%

*“Did not hold up like it claimed”*

**Color**4%

*“This is not white”*

**Ease Of Cleaning**2%

*“Well, they left a mess and I have had this gap for a long time underneath the pipe”*

**Water Resistance**2%

*“Doesnt really work to seal water”*

**Shape/Style**2%

*“was had lost its shape”*

**Stretchability/Expandability/Elasticity**2%

*“not stretch it”*

**Ease Of Use**2%

*“I found this tape very hard to use”*

### **Top return reasons **

**Adhesion/Stickiness**33%

**Size-Overall**12%

**Color**8%

**Advertised Vs Actual Product**8%

**Value For Money**6%

**Functionality-Overall**5%

**Compatibility-Overall**4%

**Width**3%

**Thickness**2%

**Thin**2%

## **Common questions**

<dl>

<dt>**Is butyl tape profitable to sell on Amazon United States?**</dt><dd>The niche generates $735K/yr across 24 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +61.4%. Flapen's verdict: Worth a look (61/100).</dd>

<dt>**How competitive is the butyl tape niche?**</dt><dd>15 brands and 54 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 74% of demand.</dd>

<dt>**What do buyers complain about in butyl tape?**</dt><dd>Top complaints mined from reviews: Adhesion/Stickiness, Value For Money, Functionality-Overall. The return rate is 2.2%.</dd>

<dt>**When does demand for butyl tape peak?**</dt><dd>Demand peaks in May–Jun; the busiest month runs 2.2× the quietest.</dd>

<dt>**What does it cost to enter the butyl tape niche?**</dt><dd>Listings span $4.38–$37.68; the average listing price is $17.36 (sweet spot $15–$100). The average incumbent carries 2,302 reviews — the moat a new listing must climb.</dd>

</dl>

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