---
title: "Briggs and Stratton Fuel Filter — $30K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/briggs-and-stratton-fuel-filter"
last_updated: "2026-08-10T12:35:35.603Z"
locale: en
meta:
  description: "Niche score 48/100 · $30K/yr market · 27K searches/yr · $9.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $30K/yr market · 27K searches/yr · $9.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Briggs and Stratton Fuel Filter — $30K/yr Amazon US Niche (2026) - Flapen"
---

# **briggs and stratton fuel filter**

**Skip it**

A small market ($30K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 80Conversion 94Competition 32Returns 95Price range 26Avg price 29Brand share 22Review moat 69Quality gap 24

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Great****+71.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****728.82**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$9.50**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$5.66–$18.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$30K**

$30K/yr · 27K searches

According to Flapen's Amazon United States niche tracking, briggs and stratton fuel filter is a $30K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 48/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **briggs and stratton fuel filter market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–4K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$29K–$38K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**11.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#180**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**59%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**50 months**</dd>

<dt>**Avg seller age**</dt><dd>**195 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**9 **—flat

**Sellers**

**44**

**Top-5 brand share**

**91%**

Top 20: 100%

**Top-5 click share**

**66%**

Top 20: 100%

**Open market**

**6%**

- Briggs & Stratton63% - Strongthium15% - YGQ5% - ChShFirLOV4% - CocoMocart4% - Panari2% - Open — no brand owns it (3 brands, 6%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +71.4% search growth over the last 90 days.

1K600Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 6.5×

[**Open Trend **](https://flapen.com/research/us/automotive/briggs-and-stratton-fuel-filter/trend)

## **Top briggs and stratton fuel filter search terms**

- **briggs and stratton fuel filter**16K/yr+69.2%8.6% conv. - **691035 briggs & stratton fuel filter**3K/yr+93.3%20.9% conv. - **691035**3K/yr+85.8%12.3% conv. - **briggs fuel filter**3K/yr+45.1%7.3% conv. - **691035 fuel filter**3K/yr+75.6%14.6% conv. [**All search terms **](https://flapen.com/research/us/automotive/briggs-and-stratton-fuel-filter/search-terms)

## **Top briggs and stratton fuel filter products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$3K20%$6K30%$9K40%$12K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Briggs & Stratton OEM 691035 691035-2 Fuel Filters (2 Pack) 121S02-0001-F1 121S02-0023-F1 121S02-0026-F1 121S02-0130-F1 121S02-0130-F2 121S07-0006-F1 121S07-0024-F1 121S07-0027-F1 121S17-0127-F1](https://m.media-amazon.com/images/I/416QbsHhj9L.jpg)**Briggs & Stratton OEM 691035 691035-2 Fuel Filters (2 Pack) 121S02-0001-F1 121S02-0023-F1 121S02-0026-F1 121S02-0130-F1 121S02-0130-F2 121S07-0006-F1 121S07-0024-F1 121S07-0027-F1 121S17-0127-F1**Briggs & Stratton**$12.80**4.6★1,800 rev](https://www.amazon.com/dp/B010W22HAG) [2![Strongthium 691035 1/4 Inline Fuel Filter Kit for Briggs and Stratton Engine Kawasaki 490190027 493629 84001895 80025019 Toro Craftsman MTD Kawasaki Snapper Lawn Tractor Generator 40 Micron](https://m.media-amazon.com/images/I/41CccmBDEaL.jpg)**Strongthium 691035 1/4 Inline Fuel Filter Kit for Briggs and Stratton Engine Kawasaki 490190027 493629 84001895 80025019 Toro Craftsman MTD Kawasaki Snapper Lawn Tractor Generator 40 Micron**Strongthium**$6.91**4.6★545 rev](https://www.amazon.com/dp/B0CDGYVW2D) [3![Briggs and Stratton 394358S Fuel Filter - 75 Micron - 2 Pack](https://m.media-amazon.com/images/I/31h2aRMQxoL.jpg)**Briggs and Stratton 394358S Fuel Filter - 75 Micron - 2 Pack**Briggs & Stratton**$8.26**4.7★252 rev](https://www.amazon.com/dp/B010W44DK6) [4![Briggs & Stratton Fuel Filter](https://m.media-amazon.com/images/I/21+Y4oDNYYL.jpg)**Briggs & Stratton Fuel Filter**Briggs & Stratton**$7.84**4.6★857 rev](https://www.amazon.com/dp/B07RS4G6VB) [5![YGQ 691035 695666 1/4 Inline Fuel Filter Kit Compatible with Briggs & Stratton 493629 84001895 794079 Toro MTD Craftsman Kawasaki 49019-0027 40 Micron](https://m.media-amazon.com/images/I/41uTK2Dl-zL.jpg)**YGQ 691035 695666 1/4 Inline Fuel Filter Kit Compatible with Briggs & Stratton 493629 84001895 794079 Toro MTD Craftsman Kawasaki 49019-0027 40 Micron**YGQ**$7.85**4.7★163 rev](https://www.amazon.com/dp/B0DNSWDPZ2)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Panari 1/4 Inline Fuel Filter Kit for Brigs and Straton 691035 493629 for Kawasaki 49019-7001 49019-0027 Kohler 2505007S 2505021S Craftsman Toro Lawnmower Ffuel Filter Parts](https://m.media-amazon.com/images/I/31+VDFaiqDL.jpg)**Panari 1/4 Inline Fuel Filter Kit for Brigs and Straton 691035 493629 for Kawasaki 49019-7001 49019-0027 Kohler 2505007S 2505021S Craftsman Toro Lawnmower Ffuel Filter Parts**Panari**$6.41**108 rev1y ago](https://www.amazon.com/dp/B0DMVX859P) [![YGQ 691035 695666 1/4 Inline Fuel Filter Kit Compatible with Briggs & Stratton 493629 84001895 794079 Toro MTD Craftsman Kawasaki 49019-0027 40 Micron](https://m.media-amazon.com/images/I/41uTK2Dl-zL.jpg)**YGQ 691035 695666 1/4 Inline Fuel Filter Kit Compatible with Briggs & Stratton 493629 84001895 794079 Toro MTD Craftsman Kawasaki 49019-0027 40 Micron**YGQ**$7.85**163 rev1y ago](https://www.amazon.com/dp/B0DNSWDPZ2) [![Strongthium 691035 1/4 Inline Fuel Filter Kit for Briggs and Stratton Engine Kawasaki 490190027 493629 84001895 80025019 Toro Craftsman MTD Kawasaki Snapper Lawn Tractor Generator 40 Micron](https://m.media-amazon.com/images/I/41CccmBDEaL.jpg)**Strongthium 691035 1/4 Inline Fuel Filter Kit for Briggs and Stratton Engine Kawasaki 490190027 493629 84001895 80025019 Toro Craftsman MTD Kawasaki Snapper Lawn Tractor Generator 40 Micron**Strongthium**$6.91**545 rev2y ago](https://www.amazon.com/dp/B0CDGYVW2D) [![Strongthium Lawn Mower 1/4 Inch ID Inline Gas Fuel Filter Replacement for Briggs Stratton Craftsman Toro 394358s 56679 394358 394358B 7014359YP 56679MA x2 with Fuel Clamps x4](https://m.media-amazon.com/images/I/413GfUtWdhL.jpg)**Strongthium Lawn Mower 1/4 Inch ID Inline Gas Fuel Filter Replacement for Briggs Stratton Craftsman Toro 394358s 56679 394358 394358B 7014359YP 56679MA x2 with Fuel Clamps x4**Strongthium**$6.89**425 rev2y ago](https://www.amazon.com/dp/B0CDGXZVYS) [![Strongthium Lawn Mower 1/4 Inch ID Inline Gas Fuel Filter 298090S Replacement for Briggs Stratton 298090 394358 1501729MA 4105 7024751YP 951-3013 x3 with Fuel Clamps x6](https://m.media-amazon.com/images/I/41QT6UCBuVL.jpg)**Strongthium Lawn Mower 1/4 Inch ID Inline Gas Fuel Filter 298090S Replacement for Briggs Stratton 298090 394358 1501729MA 4105 7024751YP 951-3013 x3 with Fuel Clamps x6**Strongthium**$8.73**173 rev2y ago](https://www.amazon.com/dp/B0CDC6D58S)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Set of 2 691035 493629 Universal 40 Micron 1/4 Inline Fuel Filter fits for Briggs & Stratton Kawasaki 49019-7001 7-07061 Kohler 2505007S 2505021S husqvarna Lawnmower Parts (Black)](https://m.media-amazon.com/images/I/418ILppiauL.jpg)**Set of 2 691035 493629 Universal 40 Micron 1/4 Inline Fuel Filter fits for Briggs & Stratton Kawasaki 49019-7001 7-07061 Kohler 2505007S 2505021S husqvarna Lawnmower Parts (Black)**Urseow**$6.14**4.6★**▲ 134%**](https://www.amazon.com/dp/B08R91KD6D) [![Panari 1/4 Inline Fuel Filter Kit for Brigs and Straton 691035 493629 for Kawasaki 49019-7001 49019-0027 Kohler 2505007S 2505021S Craftsman Toro Lawnmower Ffuel Filter Parts](https://m.media-amazon.com/images/I/31+VDFaiqDL.jpg)**Panari 1/4 Inline Fuel Filter Kit for Brigs and Straton 691035 493629 for Kawasaki 49019-7001 49019-0027 Kohler 2505007S 2505021S Craftsman Toro Lawnmower Ffuel Filter Parts**Panari**$6.41**4.1★**▲ 67%**](https://www.amazon.com/dp/B0DMVX859P) [![Powtol 691035 493629 Fuel Filter for Brigs Straton 40 micron 1/4 Inline Fuel filter 12hp 17.5hp 27hp 35hp Engines Replace 49019-7001 7-07061 Lawn Mower Replacement Parts (Pack of 3)](https://m.media-amazon.com/images/I/31t7BvBFz2L.jpg)**Powtol 691035 493629 Fuel Filter for Brigs Straton 40 micron 1/4 Inline Fuel filter 12hp 17.5hp 27hp 35hp Engines Replace 49019-7001 7-07061 Lawn Mower Replacement Parts (Pack of 3)**Powtol**$8.32**4.5★**▲ 57%**](https://www.amazon.com/dp/B07C16ZCJ6) [![691035 493629 Fuel Filter For B & S Lawn Mower Accessories 40 Micron 5065 691035-2PCS](https://m.media-amazon.com/images/I/31L-sbQW1pL.jpg)**691035 493629 Fuel Filter For B & S Lawn Mower Accessories 40 Micron 5065 691035-2PCS**ChShFirLOV**$5.66**4.6★**▲ 45%**](https://www.amazon.com/dp/B08NZDYM59) [![HIPA 845125 695666 Fuel Filter for Brigs and Straton 691035 493629 MTD Craftsman Troy Bilt John-D-eer D100 D105 D110 D120 D125 Lawn Mower Tractor 1/4 Gas Fuel Filter](https://m.media-amazon.com/images/I/31e+buvou3L.jpg)**HIPA 845125 695666 Fuel Filter for Brigs and Straton 691035 493629 MTD Craftsman Troy Bilt John-D-eer D100 D105 D110 D120 D125 Lawn Mower Tractor 1/4 Gas Fuel Filter**Hipa**$12.50**4.7★**▲ 41%**](https://www.amazon.com/dp/B06XRWZYHT)

**~~View all trending →~~**

## **What buyers say about briggs and stratton fuel filter**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Filtration**20%

*“Good filters at a good price”*

**Advertised Vs Actual Product**18%

*“As advertised”*

**Size-Overall**14%

*“Fits well”*

**Quality-Overall**12%

*“Quality filter”*

**Efficiency**9%

*“Works well”*

**Value For Money**8%

*“Good Price”*

**Fuel Efficiency**4%

*“provided clean fuel to lawnmower engine”*

**Assembly/Installation**3%

*“Did not break or crack during install”*

**Durability**3%

*“Did not break or crack during install”*

**Maintenance And Repair**2%

*“Prefect replacement”*

### **What buyers complain about **

**Filtration**23%

*“I'm not sure if the filter is defective or just a poor quality of filter”*

**Leak-Proof**19%

*“the gasoline was leaking out”*

**Size-Overall**14%

*“These filters are NOT true to size by any means”*

**Quality-Overall**13%

*“Questionable Quality”*

**Material Quality**4%

*“Very cheaply manufactured”*

**Instructions/User Manual/Troubleshooting**3%

*“it's too bad the delivery drivers can't follow directions”*

**Fuel Efficiency**3%

*“They never fill up with fuel”*

**Color**3%

*“are not clear being A more smoky white”*

**Durability**2%

*“Will break at fitting if put in a tight space”*

**Advertised Vs Actual Product**2%

*“Not clear plastic as shown in Picture”*

### **Top return reasons **

**Size-Overall**57%

**Filtration**18%

**Advertised Vs Actual Product**7%

**Compatibility-Overall**7%

**Defective Material/Parts**2%

**Value For Money**2%

**Quality-Overall**2%

**Leak-Proof**1%

**Fuel Efficiency**1%

**Assembly/Installation**1%

## **Common questions**

<dl>

<dt>**Is briggs and stratton fuel filter profitable to sell on Amazon United States?**</dt><dd>The niche generates $30K/yr across 17 tracked products. 90-day search growth is +71.4%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the briggs and stratton fuel filter niche?**</dt><dd>9 brands and 44 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 91% of demand.</dd>

<dt>**What do buyers complain about in briggs and stratton fuel filter?**</dt><dd>Top complaints mined from reviews: Filtration, Leak-Proof, Size-Overall. The return rate is 0.9%.</dd>

<dt>**When does demand for briggs and stratton fuel filter peak?**</dt><dd>Demand peaks in Apr–May–Jun; the busiest month runs 6.5× the quietest.</dd>

<dt>**What does it cost to enter the briggs and stratton fuel filter niche?**</dt><dd>Listings span $5.66–$18.24; the average listing price is $9.50 (sweet spot $15–$100). The average incumbent carries 729 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Automotive**

- 72 [**brake bleeder kit**](https://flapen.com/research/us/automotive/brake-bleeder-kit)$2.2M/yr+8.2%**Launch it**- 72 [**gas can pump**](https://flapen.com/research/us/automotive/gas-can-pump)$1.7M/yr+20.1%**Launch it**- 72 [**dewalt hedge trimmer**](https://flapen.com/research/us/automotive/dewalt-hedge-trimmer)$1.6M/yr+158.2%**Launch it**- 72 [**iron eraser**](https://flapen.com/research/us/automotive/iron-eraser)$107K/yr>1,000%**Worth a look**- 72 [**marine fuel line**](https://flapen.com/research/us/automotive/marine-fuel-line)$198K/yr+104.3%**Worth a look**- 72 [**garden hose filter**](https://flapen.com/research/us/automotive/garden-hose-filter)$729K/yr+110.7%**Worth a look**[**All Automotive niches **](https://flapen.com/research/us/automotive)