---
title: "Atv Tires — $2.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/atv-tires"
last_updated: "2026-08-09T21:51:48.371Z"
locale: en
meta:
  description: "Niche score 52/100 · $2.1M/yr market. Prices mostly outside the sweet spot ($65.36–$626.28) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $2.1M/yr market. Prices mostly outside the sweet spot ($65.36–$626.28) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Atv Tires — $2.1M/yr Amazon US Niche (2026) - Flapen"
---

# **atv tires**

**Worth a look**

Shows low returns (0.1%), but prices mostly outside the sweet spot ($65.36–$626.28) keeps it on the watch list.

Market size 95Growth 24Conversion 13Competition 71Returns 100Price range 6Avg price 40Brand share 51Review moat 58Quality gap 23

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****$2.1M**

$2.1M/yr · 860K searches

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****1,187.67**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$242.28**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-1.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$65.36–$626.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, atv tires is a $2.1M/yr Amazon United States market (860K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **atv tires market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**8K–10K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$1.9M–$2.4M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#43**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**10%**</dd>

<dt>**Sponsored**</dt><dd>**95%**</dd>

<dt>**Out of stock**</dt><dd>**3.3%**</dd>

<dt>**Avg brand age**</dt><dd>**63 months**</dd>

<dt>**Avg seller age**</dt><dd>**170 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▲rising

**Sellers**

**27**

**Top-5 brand share**

**74%**

Top 20: 100%

**Top-5 click share**

**42%**

Top 20: 78%

**Open market**

**20%**

- SUNF25% - MOTOOS16% - TUSK14% - REALLYCNC12% - MaxAuto8% - WANDA6%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -1.8% search growth over the last 90 days.

20K15KPrime Day '25Spike '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

[**Open Trend **](https://flapen.com/research/us/automotive/atv-tires/trend)

## **Top atv tires search terms**

- **atv tires**266K/yr-18.4%0.3% conv. - **utv tires**99K/yr+1.8%0.1% conv. - **25x8x12 atv tires**67K/yr+11.7%1.2% conv. - **25x10x12 atv tire**65K/yr+7.0%1.1% conv. - **four wheeler tires**40K/yr-3.8%0.2% conv. - **sunf tires**32K/yr+10.3%0.5% conv. - **atv mud tires**30K/yr-0.3%0.0% conv. - **25x10x12 atv tires**26K/yr+30.3%0.7% conv. - **atv tires 25x8-12 25x10-12**30K/yr-3.8%1.2% conv. - **4 wheeler tires**28K/yr-0.1%0.4% conv. [**All search terms **](https://flapen.com/research/us/automotive/atv-tires/search-terms)

## **Top atv tires products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$104K10%$208K15%$312K20%$417K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Set of 4 SunF Power.I ATV UTV all-terrain Tires 25x8-12 Front & 25x10-12 Rear 6 PR Tubeless A033](https://m.media-amazon.com/images/I/51xfQv3ok1L.jpg)**Set of 4 SunF Power.I ATV UTV all-terrain Tires 25x8-12 Front & 25x10-12 Rear 6 PR Tubeless A033**SUNF**$279.76**4.8★8,603 rev](https://www.amazon.com/dp/B01GU9YWY4) [2![MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Tread Tubeless Set of 4](https://m.media-amazon.com/images/I/41jCL24ks9L.jpg)**MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Tread Tubeless Set of 4**MOTOOS**$239.29**4.0★191 rev](https://www.amazon.com/dp/B0GLH9FW7H) [3![Tusk Mud Force ATV Tire Set 25x8-12 Front & 25x10-12 Rear Durable Off-Road Quad Tires Set of 4](https://m.media-amazon.com/images/I/417MgcDbbyL.jpg)**Tusk Mud Force ATV Tire Set 25x8-12 Front & 25x10-12 Rear Durable Off-Road Quad Tires Set of 4**TUSK**$280.64**4.8★141 rev](https://www.amazon.com/dp/B0CWPV7TPN) [4![MaxAuto Set of 4 UTV ATV Tires 25x8-12 Front & 25X10-12 Rear Tire 6PR Tubeless Four Wheeler Tires All Terrain Tire 25x8x12 Sport Mud-Tires 25x10x12 Off Road Tire 4 Pack in 2 Packages](https://m.media-amazon.com/images/I/5166ciIIk1L.jpg)**MaxAuto Set of 4 UTV ATV Tires 25x8-12 Front & 25X10-12 Rear Tire 6PR Tubeless Four Wheeler Tires All Terrain Tire 25x8x12 Sport Mud-Tires 25x10x12 Off Road Tire 4 Pack in 2 Packages**MaxAuto**$265.80**4.6★164 rev](https://www.amazon.com/dp/B0F29P2JXL) [5![FORERUNNER 25x8-12 ATV Tires All Terrain (Pack of 2 Tubeless)](https://m.media-amazon.com/images/I/411qNBLGQaL.jpg)**FORERUNNER 25x8-12 ATV Tires All Terrain (Pack of 2 Tubeless)**REALLYCNC**$111.15**4.8★489 rev](https://www.amazon.com/dp/B0D3TD1J7D)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Set of 2 FORERUNNER 25X10-12 ATV Tires 6PR Tubeless UTV Tires All-terrain Tires](https://m.media-amazon.com/images/I/511QMuEvySL.jpg)**Set of 2 FORERUNNER 25X10-12 ATV Tires 6PR Tubeless UTV Tires All-terrain Tires**Forerunner**$129.69**30 rev4mo ago](https://www.amazon.com/dp/B0GRBXR99P) [![MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Tread Tubeless Set of 4](https://m.media-amazon.com/images/I/41jCL24ks9L.jpg)**MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Tread Tubeless Set of 4**MOTOOS**$239.29**191 rev5mo ago](https://www.amazon.com/dp/B0GLH9FW7H) [![MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Big Horn Tread Tubeless Set of 4](https://m.media-amazon.com/images/I/41HWJSuXZDL.jpg)**MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Big Horn Tread Tubeless Set of 4**MOTOOS**$224.73**26 rev5mo ago](https://www.amazon.com/dp/B0GLHSB4BH) [![RUNIX ATV UTV Radial Tires RUNIX TerraVance 25X8R12 Front 25X10R12 Rare Set of 4 Radial Tire All Terrain 6PR Tubeless 25X8-12 25X10-12](https://m.media-amazon.com/images/I/51jecYWJd+L.jpg)**RUNIX ATV UTV Radial Tires RUNIX TerraVance 25X8R12 Front 25X10R12 Rare Set of 4 Radial Tire All Terrain 6PR Tubeless 25X8-12 25X10-12**RUNIX**$417.47**96 rev1y ago](https://www.amazon.com/dp/B0F82Q1NHG) [![RUNIX ATV UTV Radial Tires RUNIX TerraVance 27X9R14 Front 27X11R14 Rare Set of 4 SXS Side by Side Radial Tire All Terrain 6PR Tubeless 27X9-14 27X11-14](https://m.media-amazon.com/images/I/51jecYWJd+L.jpg)**RUNIX ATV UTV Radial Tires RUNIX TerraVance 27X9R14 Front 27X11R14 Rare Set of 4 SXS Side by Side Radial Tire All Terrain 6PR Tubeless 27X9-14 27X11-14**RUNIX**$505.30**96 rev1y ago](https://www.amazon.com/dp/B0F831QCMC)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Tusk EMEX T-45 Intermediate/Hard Terrain Dirt Bike Tire 100/100x18 Motocross Off-Road Trail Enduro Knobby Tire](https://m.media-amazon.com/images/I/41t-T37ytvL.jpg)**Tusk EMEX T-45 Intermediate/Hard Terrain Dirt Bike Tire 100/100x18 Motocross Off-Road Trail Enduro Knobby Tire**TUSK**$65.36**4.8★**▲ 266%**](https://www.amazon.com/dp/B09SVPTMV3) [![Set of 2 FORERUNNER 25X10-12 ATV Tires 6PR Tubeless UTV Tires All-terrain Tires](https://m.media-amazon.com/images/I/511QMuEvySL.jpg)**Set of 2 FORERUNNER 25X10-12 ATV Tires 6PR Tubeless UTV Tires All-terrain Tires**Forerunner**$129.69**4.6★**▲ 226%**](https://www.amazon.com/dp/B0GRBXR99P) [![MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Big Horn Tread Tubeless Set of 4](https://m.media-amazon.com/images/I/41HWJSuXZDL.jpg)**MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Big Horn Tread Tubeless Set of 4**MOTOOS**$224.73**4.9★**▲ 177%**](https://www.amazon.com/dp/B0GLHSB4BH) [![MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Tread Tubeless Set of 4](https://m.media-amazon.com/images/I/41jCL24ks9L.jpg)**MOTOOS ATV/UTV Tires 25x8-12 Front & 25x10-12 Rear All-Terrain Mud Tires 25x8x12 & 25x10x12 6-Ply Non-Directional Tread Tubeless Set of 4**MOTOOS**$239.29**4.0★**▲ 128%**](https://www.amazon.com/dp/B0GLH9FW7H) [![MaxAuto AT25x10-12 ATV UTV Tires 25x10x12 All Terrain Sport ATV Tires for All Trail Tire 25 10 12 Mud Sand Off-Road Tire 6PR Tubeless 2 Pack](https://m.media-amazon.com/images/I/51vA5jfVyrL.jpg)**MaxAuto AT25x10-12 ATV UTV Tires 25x10x12 All Terrain Sport ATV Tires for All Trail Tire 25 10 12 Mud Sand Off-Road Tire 6PR Tubeless 2 Pack**MaxAuto**$152.34**4.6★**▲ 48%**](https://www.amazon.com/dp/B0F29R7MNM)

**~~View all trending →~~**

## **What buyers say about atv tires**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Wheel Quality**26%

*“Great tires”*

**Quality-Overall**20%

*“Great product and affordable”*

**Value For Money**19%

*“Great value”*

**Size-Overall**9%

*“Fit well”*

**Tread Pattern Pitch**7%

*“Good tires great tread”*

**Friction**6%

*“Traction and ride”*

**Advertised Vs Actual Product**4%

*“The description was accurate”*

**Grip**2%

*“Grip is perfect”*

**Durability**2%

*“Durable”*

**Assembly/Installation**1%

*“Easy to install”*

### **What buyers complain about **

**Quality-Overall**19%

*“Poor quality tires”*

**Durability**19%

*“Cracking after a year”*

**Size-Overall**15%

*“A lot shorter than original”*

**Weight Heavy**6%

*“Little heavier than I thought”*

**Value For Money**5%

*“All this purchase has been is a $270 nightmare”*

**Assembly/Installation**4%

*“Challenging to set bead”*

**Maintenance And Repair**4%

*“they already need replacement”*

**Advertised Vs Actual Product**3%

*“The description doesnt tell you”*

**Friction**2%

*“Terrifying shake”*

**Grip**2%

*“Im sure theyre not like the real high end tire grip”*

### **Top return reasons **

**Size-Overall**80%

**Advertised Vs Actual Product**6%

**Compatibility-Overall**3%

**Functionality-Overall**2%

**Value For Money**2%

**Product Condition**2%

**Maintenance And Repair**1%

**Tread Pattern Pitch**1%

**Weight Heavy**1%

**Assembly/Installation**1%

## **Common questions**

<dl>

<dt>**Is atv tires profitable to sell on Amazon United States?**</dt><dd>The niche generates $2.1M/yr across 39 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is -1.8%. Flapen's verdict: Worth a look (52/100).</dd>

<dt>**How competitive is the atv tires niche?**</dt><dd>16 brands and 27 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 74% of demand.</dd>

<dt>**What do buyers complain about in atv tires?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 0.1%.</dd>

<dt>**When does demand for atv tires peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.3× the quietest.</dd>

<dt>**What does it cost to enter the atv tires niche?**</dt><dd>Listings span $65.36–$626.28; the average listing price is $242.28 (sweet spot $15–$100). The average incumbent carries 1,188 reviews — the moat a new listing must climb.</dd>

</dl>

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