---
title: "285/70r17 — $657K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/285-70r17"
last_updated: "2026-08-09T13:32:08.780Z"
locale: en
meta:
description: "Niche score 55/100 · $657K/yr market. Prices mostly outside the sweet spot ($131.68–$836.87) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $657K/yr market. Prices mostly outside the sweet spot ($131.68–$836.87) keeps it on the watch list. Data updated Jul 2026."
"og:title": "285/70r17 — $657K/yr Amazon US Niche (2026) - Flapen"
---
# **285/70r17**
**Worth a look**
Shows low returns (0.6%), but prices mostly outside the sweet spot ($131.68–$836.87) keeps it on the watch list.
Market size 67Growth 23Conversion 4Competition 89Returns 97Price range 0Avg price 24Brand share 92Review moat 88Quality gap 32
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****43%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Review moat**
**Great****249.55**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$657K**
$657K/yr · 547K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$342.82**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-3.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$131.68–$836.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 285/70r17 is a $657K/yr Amazon United States market (547K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **285/70r17 market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$1.0M–$1.4M**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#1,004**
- **Page quality**
- **0%**
- **Prime**
- **60%**
- **Sponsored**
- **58%**
- **Out of stock**
- **3.4%**
- **Avg brand age**
- **64 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**33 **▼falling
**Sellers**
**69**
**Top-5 brand share**
**43%**
Top 20: 93%
**Top-5 click share**
**26%**
Top 20: 66%
**Open market**
**51%**
- Evoluxx11% - Finalist9% - CROSSWIND9% - Landspider8% - BFGoodrich6% - Milestar6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.4% search growth over the last 90 days.
13K8KPrime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/automotive/285-70r17/trend)
## **Top 285/70r17 search terms**
- **285/70r17**261K/yr-6.0%0.3% conv. - **285/75r17**65K/yr-2.6%0.1% conv. - **285/70r17 all terrain tires**29K/yr-23.6%0.3% conv. - **285/70/17**21K/yr+13.2%0.2% conv. - **285 70 17 tires**17K/yr+20.5%0.4% conv. - **lt285/70r17**17K/yr+10.7%0.4% conv. - **285/70/17 tire**18K/yr-8.3%0.2% conv. - **285 70 17**22K/yr-14.7%0.2% conv. - **285/75r17 tires**7K/yr+115.3%0.1% conv. - **285/70/17 all terrain tires**12K/yr-10.8%0.3% conv. [**All search terms **](https://flapen.com/research/us/automotive/285-70r17/search-terms)
## **Top 285/70r17 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$13K4%$26K6%$39K8%$53K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Set of 4 (FOUR) Landspider Wildtraxx R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118S Load Range E LRE 10-Ply BSW Black Side Wall**Landspider**$731.85**3.8★4 rev](https://www.amazon.com/dp/B0GCF92XGP) [2**Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-285/70R17 285/70/17 285/70-17 116T Load Range SL 4-Ply OWL Outlined White Letters**Evoluxx**$583.16**5.0★4 rev](https://www.amazon.com/dp/B0GJSMX6YB) [3**Milestar Patagonia A/T R 285/70R17 117T**Milestar**$158.34**4.5★1,104 rev](https://www.amazon.com/dp/B07RH2T7J6) [4**Set of 4 (FOUR) Finalist Terreno M/T LT285/70R17 121/118Q 10 Ply Load Range E SUV Light Truck Mud Terrain Tires 285/70R17 MT-Includes 3-Year Road Hazard Warranty (Tire Only)**Finalist**$768.34**4.4★62 rev](https://www.amazon.com/dp/B0FMJTYN26) [5**Crosswind Trail Traxx All Terrain 285/70R17 116T Light Truck Tire**CROSSWIND**$149.50**3.9★6 rev](https://www.amazon.com/dp/B0DWT7XDRQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-285/70R17 285/70/17 285/70-17 116T Load Range SL 4-Ply OWL Outlined White Letters**Evoluxx**$583.16**4 rev5mo ago](https://www.amazon.com/dp/B0GJSMX6YB) [**Set of 4 (FOUR) Evoluxx Rotator M/T Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118Q Load Range E LRE 10-Ply BSW Black Side Wall**Evoluxx**$691.57**3 rev5mo ago](https://www.amazon.com/dp/B0GJSSLKBX) [**Set of 4 (FOUR) Landspider Wildtraxx R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118S Load Range E LRE 10-Ply BSW Black Side Wall**Landspider**$731.85**4 rev6mo ago](https://www.amazon.com/dp/B0GCF92XGP) [**Aplus Shredder MT M/T Mud Off-Road Light Truck Radial Tire-LT285/70R17 285/70/17 285/70-17 126/123Q Load Range E LRE 10-Ply BSW Black Side Wall**Aplus**$181.62**63 rev7mo ago](https://www.amazon.com/dp/B0G2SRK4YT) [**Prinx HiCountry A/T2 All Terrain LT285/70R17 126/123S E Light Truck Tire**Prinx**$167.91**3 rev8mo ago](https://www.amazon.com/dp/B0FWD4K33S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Set of 4 (FOUR) Crosswind by LingLong M/T Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118Q Load Range E LRE 10-Ply BSW Black Side Wall**CROSSWIND**$705.07**4.2★**▲ 271%**](https://www.amazon.com/dp/B07XJXBBTT) [**Set of 4 (FOUR) Evoluxx Rotator M/T Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118Q Load Range E LRE 10-Ply BSW Black Side Wall**Evoluxx**$691.57**5.0★**▲ 248%**](https://www.amazon.com/dp/B0GJSSLKBX) [**Set of 4 (FOUR) Landspider Wildtraxx R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118S Load Range E LRE 10-Ply BSW Black Side Wall**Landspider**$731.85**3.8★**▲ 246%**](https://www.amazon.com/dp/B0GCF92XGP) [**Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-285/70R17 285/70/17 285/70-17 116T Load Range SL 4-Ply OWL Outlined White Letters**Evoluxx**$583.16**5.0★**▲ 184%**](https://www.amazon.com/dp/B0GJSMX6YB) [**Aplus Shredder MT M/T Mud Off-Road Light Truck Radial Tire-LT285/70R17 285/70/17 285/70-17 126/123Q Load Range E LRE 10-Ply BSW Black Side Wall**Aplus**$181.62**4.4★**▲ 128%**](https://www.amazon.com/dp/B0G2SRK4YT)
**~~View all trending →~~**
## **What buyers say about 285/70r17**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Wheel Quality**30%
*“Great wheels great price for them”*
**Quality-Overall**24%
*“Good affordable quality”*
**Value For Money**18%
*“Great bang for your buck”*
**Friction**8%
*“Plenty of traction when you need it”*
**Size-Overall**5%
*“Right size”*
**Advertised Vs Actual Product**5%
*“just as advertised”*
**Tread Pattern Pitch**4%
*“the tread is still good”*
**Durability**2%
*“Very balanced and seem durable”*
**Grip**1%
*“Handle very good and low noise”*
**Assembly/Installation**1%
*“install through Amazon”*
### **What buyers complain about **
**Durability**36%
*“They don't last”*
**Friction**14%
*“compromises traction on road”*
**Quality-Overall**14%
*“Crappy product and now I have to pay to ship back”*
**Maintenance And Repair**7%
*“Now I'm replacing the other two as well because I don't trust them”*
**Assembly/Installation**5%
*“Mounted a bit difficult”*
### **Top return reasons **
**Size-Overall**69%
**Advertised Vs Actual Product**11%
**Value For Money**6%
**Functionality-Overall**4%
**Compatibility-Overall**3%
**Strength**2%
**Assembly/Installation**2%
**Quality-Overall**1%
**Maintenance And Repair**1%
**Ease Of Cleaning**1%
## **Common questions**
- **Is 285/70r17 profitable to sell on Amazon United States?**
- The niche generates $657K/yr across 67 tracked products. 9 of 14 products launched in the last 360 days are still selling. 90-day search growth is -3.4%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the 285/70r17 niche?**
- 33 brands and 69 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 43% of demand.
- **What do buyers complain about in 285/70r17?**
- Top complaints mined from reviews: Durability, Friction, Quality-Overall. The return rate is 0.6%.
- **When does demand for 285/70r17 peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the 285/70r17 niche?**
- Listings span $131.68–$836.87; the average listing price is $342.82 (sweet spot $15–$100). The average incumbent carries 250 reviews — the moat a new listing must climb.
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