---
title: "265/65r17 — $186K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/265-65r17"
last_updated: "2026-08-09T13:31:43.767Z"
locale: en
meta:
description: "Niche score 54/100 · $186K/yr market. Prices mostly outside the sweet spot ($100.71–$600.56) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $186K/yr market. Prices mostly outside the sweet spot ($100.71–$600.56) keeps it on the watch list. Data updated Jul 2026."
"og:title": "265/65r17 — $186K/yr Amazon US Niche (2026) - Flapen"
---
# **265/65r17**
**Worth a look**
Shows low returns (0.2%), but prices mostly outside the sweet spot ($100.71–$600.56) keeps it on the watch list.
Market size 37Growth 30Conversion 8Competition 94Returns 99Price range 0Avg price 44Brand share 95Review moat 85Quality gap 35
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Incredible****38%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****21%**
top-5 click share — an open shelf
**Review moat**
**Great****291.29**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$212.52**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$186K**
$186K/yr · 137K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+3.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$100.71–$600.56**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 265/65r17 is a $186K/yr Amazon United States market (137K searches/yr). The top 5 brands hold 38% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **265/65r17 market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$319K–$425K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#1,366**
- **Page quality**
- **0%**
- **Prime**
- **69%**
- **Sponsored**
- **43%**
- **Out of stock**
- **9.7%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
**Brands**
**34 **▼falling
**Sellers**
**47**
**Top-5 brand share**
**38%**
Top 20: 87%
**Top-5 click share**
**21%**
Top 20: 63%
**Open market**
**57%**
- Accelera10% - Forceum10% - CROSSWIND7% - VENOM POWER6% - Aplus5% - Atturo4%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +3.8% search growth over the last 90 days.
3K2KPrime Day '25Spike '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/automotive/265-65r17/trend)
## **Top 265/65r17 search terms**
- **265/65r17**62K/yr+1.2%0.5% conv. - **265 65 17 tires**18K/yr-2.3%0.5% conv. - **265/65r17 tires**10K/yr+22.1%0.2% conv. - **265/65/17 all terrain tires**9K/yr+4.7%0.4% conv. - **265/65/17**9K/yr+9.9%0.7% conv. - **275/65r17**7K/yr+16.4%0.0% conv. - **265/65r17 all terrain tires**8K/yr-23.5%0.5% conv. - **275/65r17 tires**4K/yr+18.1%0.0% conv. - **all terrain 265/65r17**4K/yr+13.8%0.2% conv. - **265 65 17**4K/yr+19.5%0.4% conv. [**All search terms **](https://flapen.com/research/us/automotive/265-65r17/search-terms)
## **Top 265/65r17 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$7K6%$11K8%$15K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Venom Power Terra Hunter X/T XT Truck/SUV All-Terrain Mud Off-Road Radial Tire-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall**VENOM POWER**$150.88**4.4★2,731 rev](https://www.amazon.com/dp/B0B1JJ536G) [2**ATTURO Trail Blade A/T All-Terrain Tire 265/65R17 112T**Atturo**$114.74**4.5★429 rev](https://www.amazon.com/dp/B01G7AEX04) [3**Set of 4 (FOUR) Forceum ATZ-R A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Forceum**$433.42**0.0★0 rev](https://www.amazon.com/dp/B0GZW51LFM) [4**Cosmo Tires El Tigre AT 265/65R17**Cosmo Tires**$108.59**4.6★324 rev](https://www.amazon.com/dp/B0BRD31W89) [5**Crosswind Trail Traxx All Terrain 265/65R17 116S XL Light Truck Tire**CROSSWIND**$124.35**4.7★14 rev](https://www.amazon.com/dp/B0DWT6Q64K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Set of 4 (FOUR) Forceum ATZ-R A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Forceum**$433.42**0 rev2mo ago](https://www.amazon.com/dp/B0GZW51LFM) [**Set of 4 (FOUR) Accelera Iota ST68 All-Season Truck/SUV Performance Radial Tires-265/65R17 265/65/17 265/65-17 116H Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA**Accelera**$394.94**1 rev2mo ago](https://www.amazon.com/dp/B0GZKZZQ3M) [**Set of 4 (FOUR) Accelera Omikron A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Accelera**$443.96**0 rev2mo ago](https://www.amazon.com/dp/B0GZKWPDHY) [**Set of 4 (FOUR) Aplus Shredder AT Truck/SUV A/T All-Terrain Off-Road Radial Tires-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall UTQG 660AA**Aplus**$460.08**1 rev5mo ago](https://www.amazon.com/dp/B0GKGSP6NQ) [**Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-265/65R17 265/65/17 265/65-17 112H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA**Aplus**$412.38**1 rev5mo ago](https://www.amazon.com/dp/B0GKGMWMPT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Set of 4 (FOUR) Accelera Omikron A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Accelera**$443.96**0.0★**▲ 286%**](https://www.amazon.com/dp/B0GZKWPDHY) [**Set of 4 (FOUR) Forceum ATZ-R A/T Truck/SUV All-Terrain Off-Road Radial Tires-265/65R17 265/65/17 265/65-17 112T Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Forceum**$433.42**0.0★**▲ 285%**](https://www.amazon.com/dp/B0GZW51LFM) [**Set of 4 (FOUR) Accelera Iota ST68 All-Season Truck/SUV Performance Radial Tires-265/65R17 265/65/17 265/65-17 116H Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA**Accelera**$394.94**5.0★**▲ 285%**](https://www.amazon.com/dp/B0GZKZZQ3M) [**Laufenn X Fit A/T Radial Tire - 265/65R17 112T**Laufenn**$100.71**4.0★**▲ 224%**](https://www.amazon.com/dp/B07W16W4DB) [**Crosswind Rugged Traxx All Terrain 265/65R17 112Q Light Truck Tire**CROSSWIND**$132.33**0.0★**▲ 193%**](https://www.amazon.com/dp/B0DWT4RCXJ)
**~~View all trending →~~**
## **What buyers say about 265/65r17**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**34%
*“Great tire for the price”*
**Wheel Quality**31%
*“Great tires”*
**Quality-Overall**20%
*“they perform wonderfully they look good”*
**Size-Overall**4%
*“Great fit”*
**Tread Pattern Pitch**2%
*“Great tread and price”*
**Advertised Vs Actual Product**2%
*“Just as expected”*
**Friction**2%
*“Aggressive, great traction on snow and in mud”*
**Fuel Efficiency**1%
*“Great for gas mileage”*
**Assembly/Installation**1%
*“the install went great”*
**Durability**1%
*“Quality durability and good price”*
### **What buyers complain about **
**Quality-Overall**20%
*“Good tires for the price the seller is really bad the post one piece”*
**Durability**20%
*“BROKEN BELT ON WEEK 3”*
**Maintenance And Repair**20%
*“have to repair cause the tire isnt tough enough to keep a rock from going through it”*
**Thickness**10%
*“determined the sidewalls are way to thin”*
**Fuel Efficiency**10%
*“No noticeable difference in gas mileage yet”*
**Size-Overall**5%
*“They're a little smaller than the factory tires”*
**Advertised Vs Actual Product**3%
*“They were a little aggressive than the pictures looked”*
### **Top return reasons **
**Size-Overall**73%
**Compatibility-Overall**8%
**Advertised Vs Actual Product**7%
**Value For Money**6%
**Quality-Overall**3%
**Functionality-Overall**2%
**Product Condition**0%
**Durability**0%
**Tread Pattern Pitch**0%
**Design-Overall**0%
## **Common questions**
- **Is 265/65r17 profitable to sell on Amazon United States?**
- The niche generates $186K/yr across 70 tracked products. 6 of 15 products launched in the last 360 days are still selling. 90-day search growth is +3.8%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the 265/65r17 niche?**
- 34 brands and 47 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 38% of demand.
- **What do buyers complain about in 265/65r17?**
- Top complaints mined from reviews: Quality-Overall, Durability, Maintenance And Repair. The return rate is 0.2%.
- **When does demand for 265/65r17 peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the 265/65r17 niche?**
- Listings span $100.71–$600.56; the average listing price is $212.52 (sweet spot $15–$100). The average incumbent carries 291 reviews — the moat a new listing must climb.
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