---
title: "255/35/20 — $65K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/255-35-20"
last_updated: "2026-08-09T07:45:55.089Z"
locale: en
meta:
description: "Niche score 48/100 · $65K/yr market · 36K searches/yr · $165.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $65K/yr market · 36K searches/yr · $165.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "255/35/20 — $65K/yr Amazon US Niche (2026) - Flapen"
---
# **255/35/20**
**Skip it**
Prices mostly outside the sweet spot ($75.83–$405.53) — this niche doesn't clear our bar today.
Market size 16Growth 42Conversion 14Competition 69Returns 100Price range 7Avg price 53Brand share 75Review moat 69Quality gap 33
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****748.08**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$165.20**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+13.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$65K**
$65K/yr · 36K searches
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$75.83–$405.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 255/35/20 is a $65K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 48/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **255/35/20 market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$83K–$124K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#1,375**
- **Page quality**
- **0%**
- **Prime**
- **54%**
- **Sponsored**
- **77%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**19 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**60%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 94%
**Open market**
**33%**
- Fullway26% - Landspider9% - Falken9% - Landgolden8% - Lexani7% - Goodyear7%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +13.4% search growth over the last 90 days.
1K600Spike '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Apr, May, Jun · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/automotive/255-35-20/trend)
## **Top 255/35/20 search terms**
- **255/35/20**16K/yr-4.8%1.3% conv. - **255/35r20**9K/yr+46.2%1.3% conv. - **255 35 20**7K/yr+3.8%1.4% conv. - **255/35r20 tires**4K/yr+35.8%0.3% conv. [**All search terms **](https://flapen.com/research/us/automotive/255-35-20/search-terms)
## **Top 255/35/20 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3K8%$5K12%$8K16%$10K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fullway HP108 All-Season Passenger Car High Performance Radial Tire-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$92.31**4.5★13,514 rev](https://www.amazon.com/dp/B089YV7FCD) [2**Ironman iMove Gen 2 A/S 255/35R20 97W XL**Falken**$98.09**5.0★8 rev](https://www.amazon.com/dp/B07LBF1WQ4) [3**Lexani LX-Twenty all_ Season Radial Tire-245/35ZR20 95W**Lexani**$75.83**4.6★860 rev](https://www.amazon.com/dp/B01FX5MQV2) [4**Landgolden LG27 All-Season Passenger Car High Performance Radial Tire-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Landgolden**$89.44**4.6★1,274 rev](https://www.amazon.com/dp/B0BGJ89DZZ) [5**Goodyear Eagle Exhilarate All-Season Radial Tire 255/35ZR20 Set of 1**Goodyear**$133.67**4.4★17 rev](https://www.amazon.com/dp/B095P9VPZ3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Set of 4 (FOUR) Landgolden LG27 All-Season Passenger Car High Performance Radial Tires-255/35R20 255/35ZR20 255/35/20 255/35-20 97W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Landgolden**$362.98**1 rev7mo ago](https://www.amazon.com/dp/B0G3XS46C8) [![Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20 XL 97W Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Y0MMnGOgL.jpg)**Set of 4 (Four) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20 XL 97W Dual Tread Design for Sports Cars & Luxury Sedans\[TIRE ONLY\]**TRAVELSTAR**$405.53**60 rev10mo ago](https://www.amazon.com/dp/B0FPF24FRR) [**Aplus Pro Racing 255/35ZR20 97W XL Racing Tire**Aplus**$86.92**269 rev10mo ago](https://www.amazon.com/dp/B0FN82Z5RS) [**Delinte DS2 Dynamx Sport 2 255/35R20XL 97W Tire**Delinte**$96.97**0 rev11mo ago](https://www.amazon.com/dp/B0FL2Z38R6) [![Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Ng-R0Ev4L.jpg)**Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans\[TIRE ONLY\]**TRAVELSTAR**$205.99**54 rev1y ago](https://www.amazon.com/dp/B0F32DNYFV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Delinte DS2 Dynamx Sport 2 255/35R20XL 97W Tire**Delinte**$96.97**0.0★**▲ 195%**](https://www.amazon.com/dp/B0FL2Z38R6) [**Goodyear Eagle Exhilarate All-Season Radial Tire 255/35ZR20 Set of 1**Goodyear**$133.67**4.4★**▲ 155%**](https://www.amazon.com/dp/B095P9VPZ3) [![Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans[TIRE ONLY]](https://m.media-amazon.com/images/I/41Ng-R0Ev4L.jpg)**Set of 2 (Two) Travelstar Ecosport GT Ultra High-Performance 255/35R20 All Season Passenger Tire Set 255/35/20 255/35ZR20XL 97W XL Dual Tread Design for Sports Cars & Luxury Sedans\[TIRE ONLY\]**TRAVELSTAR**$205.99**4.6★**▲ 123%**](https://www.amazon.com/dp/B0F32DNYFV) [**Summit Ultramax HP Touring 255/35R20 97W XL Passenger Tire**SUMMIT**$94.60**4.4★**▲ 82%**](https://www.amazon.com/dp/B0B9V5PRCQ) [**Ironman iMove Gen 2 A/S 255/35R20 97W XL**Falken**$98.09**5.0★**▲ 59%**](https://www.amazon.com/dp/B07LBF1WQ4)
**~~View all trending →~~**
## **What buyers say about 255/35/20**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**43%
*“It's a real good quality tire”*
**Wheel Quality**20%
*“Great tires”*
**Value For Money**12%
*“Worth it”*
**Advertised Vs Actual Product**7%
*“As described and got them 2 days early”*
**Size-Overall**6%
*“these fit perfect”*
**Friction**4%
*“Good tire”*
**Product Condition**2%
*“New”*
**Ease Of Cleaning**2%
*“Clean”*
**Durability**2%
*“durable”*
**Adhesion/Stickiness**2%
*“sticky”*
### **What buyers complain about **
**Quality-Overall**37%
*“Performance was subpar, noticeable lack of traction in both dry and wet conditions;”*
**Advertised Vs Actual Product**20%
*“Did not come as advertised”*
**Size-Overall**20%
*“Went wider on my type R this size the inner tire is not riding on the edge/ side wall like stick tire size did”*
**Durability**17%
*“were bald only after three months”*
**Friction**7%
*“Performance was subpar, noticeable lack of traction in both dry and wet conditions;”*
### **Top return reasons **
**Size-Overall**68%
**Compatibility-Overall**9%
**Assembly/Installation**7%
**Durability**5%
**Advertised Vs Actual Product**5%
**Functionality-Overall**2%
**Value For Money**2%
**Product Condition**2%
## **Common questions**
- **Is 255/35/20 profitable to sell on Amazon United States?**
- The niche generates $65K/yr across 26 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the 255/35/20 niche?**
- 19 brands and 30 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in 255/35/20?**
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 0.0%.
- **When does demand for 255/35/20 peak?**
- Demand peaks in Apr–May–Jun; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the 255/35/20 niche?**
- Listings span $75.83–$405.53; the average listing price is $165.20 (sweet spot $15–$100). The average incumbent carries 748 reviews — the moat a new listing must climb.
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