---
title: "215/60r17 — $177K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/215-60r17"
last_updated: "2026-08-09T09:50:34.223Z"
locale: en
meta:
description: "Niche score 46/100 · $177K/yr market · 70K searches/yr · $148.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $177K/yr market · 70K searches/yr · $148.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "215/60r17 — $177K/yr Amazon US Niche (2026) - Flapen"
---
# **215/60r17**
**Skip it**
Prices mostly outside the sweet spot ($69.25–$348.43) — this niche doesn't clear our bar today.
Market size 36Growth 30Conversion 21Competition 61Returns 100Price range 11Avg price 59Brand share 55Review moat 77Quality gap 24
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****452.55**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****$148.05**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****$177K**
$177K/yr · 70K searches
**Growth**
**Okay****+3.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$69.25–$348.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 215/60r17 is a $177K/yr Amazon United States market (70K searches/yr). The top 5 brands hold 72% of demand. Verdict: Skip it — 46/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **215/60r17 market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$222K–$296K**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#796**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **68%**
- **Out of stock**
- **1.5%**
- **Avg brand age**
- **65 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**21**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 98%
**Open market**
**23%**
- Fullway28% - Evoluxx20% - Aplus9% - TRAVELSTAR9% - STARFIRE6% - HANKOOK5%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +3.6% search growth over the last 90 days.
2K1KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/automotive/215-60r17/trend)
## **Top 215/60r17 search terms**
- **215/60r17**28K/yr+0.7%1.1% conv. - **215/60r17 tires**10K/yr+33.5%1.1% conv. - **21560r17 tires**9K/yr-5.8%0.6% conv. - **215 60 17**5K/yr+40.6%0.7% conv. - **215 60 17 tires**5K/yr-10.2%1.2% conv. - **215/60/17**4K/yr-1.8%1.1% conv. - **215/60r17 tires set of 4**4K/yr-35.3%0.8% conv. - **215 60 r17**4K/yr+0.8%0.6% conv. [**All search terms **](https://flapen.com/research/us/automotive/215-60r17/search-terms)
## **Top 215/60r17 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$9K10%$18K15%$26K20%$35K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Set of 4 (FOUR) Fullway PC369 All-Season Passenger Car Performance Radial Tires-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$304.68**4.6★121 rev](https://www.amazon.com/dp/B0C9MDF76Y) [2**Evoluxx Capricorn HP All-Season Passenger Car Performance Radial Tire-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 700AA**Evoluxx**$71.57**4.6★779 rev](https://www.amazon.com/dp/B0BCWPH6QW) [3**Set of 4 (Four) Travelstar UN99 All Season 215/60R17 96H All Season Radial Passenger Car Tire 215/60/17 - Includes Three-Year Road Hazard Warranty (Tire Only)**TRAVELSTAR**$332.59**4.6★308 rev](https://www.amazon.com/dp/B0F5B7LN8R) [4**Set of 2 (TWO) Fullway PC369 All-Season Passenger Car Performance Radial Tires-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$152.87**4.6★51 rev](https://www.amazon.com/dp/B0C9MG1PPB) [5**Set of 4 (FOUR) Aplus Performax SUV/CUV Passenger Car All-Season Highway Radial Tires-215/60R17 215/60/17 215/60-17 96V Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA**Aplus**$291.39**5.0★2 rev](https://www.amazon.com/dp/B0GKG1B17K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Set of 4 (FOUR) Aplus Performax SUV/CUV Passenger Car All-Season Highway Radial Tires-215/60R17 215/60/17 215/60-17 96V Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA**Aplus**$291.39**2 rev5mo ago](https://www.amazon.com/dp/B0GKG1B17K) [**Set of 4 (FOUR) Evoluxx Capricorn 4X4 HP All-Season Passenger Car Performance Radial Tires-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA**Evoluxx**$294.57**1 rev5mo ago](https://www.amazon.com/dp/B0GJT2SSFM) [**Set of 2 (TWO) Evoluxx Capricorn 4X4 HP All-Season Passenger Car Performance Radial Tires-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA**Evoluxx**$148.49**4 rev5mo ago](https://www.amazon.com/dp/B0GJT2PSR4) [**Lionhart Imara H/T Highway 215/60R17 96H Light Truck Tire**Lionhart**$69.25**2 rev11mo ago](https://www.amazon.com/dp/B0FJ2CHBS7) [**Aplus Performax SUV/CUV Highway 215/60R17 96V Passenger Tire**Aplus**$72.10**41 rev1y ago](https://www.amazon.com/dp/B0FKBH6BXZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lionhart Imara H/T Highway 215/60R17 96H Light Truck Tire**Lionhart**$69.25**5.0★**▲ 264%**](https://www.amazon.com/dp/B0FJ2CHBS7) [**Set of 4 (FOUR) Evoluxx Capricorn 4X4 HP All-Season Passenger Car Performance Radial Tires-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA**Evoluxx**$294.57**5.0★**▲ 195%**](https://www.amazon.com/dp/B0GJT2SSFM) [**Set of 4 (FOUR) Aplus Performax SUV/CUV Passenger Car All-Season Highway Radial Tires-215/60R17 215/60/17 215/60-17 96V Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA**Aplus**$291.39**5.0★**▲ 184%**](https://www.amazon.com/dp/B0GKG1B17K) [**Evoluxx Capricorn HP All-Season Passenger Car Performance Radial Tire-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 700AA**Evoluxx**$71.57**4.6★**▲ 175%**](https://www.amazon.com/dp/B0BCWPH6QW) [**Set of 2 (TWO) Evoluxx Capricorn 4X4 HP All-Season Passenger Car Performance Radial Tires-215/60R17 215/60/17 215/60-17 96H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA**Evoluxx**$148.49**4.2★**▲ 151%**](https://www.amazon.com/dp/B0GJT2PSR4)
**~~View all trending →~~**
## **What buyers say about 215/60r17**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Wheel Quality**30%
*“Great tires”*
**Value For Money**23%
*“Great value”*
**Quality-Overall**17%
*“Very good quality”*
**Size-Overall**11%
*“fit great”*
**Advertised Vs Actual Product**5%
*“As described”*
**Functionality-Overall**3%
*“Have no problems”*
**Durability**3%
*“For the price and durability, I probably will buy then again”*
**Assembly/Installation**2%
*“Installation was easy”*
**Tread Pattern Pitch**2%
*“The tread seems good quality”*
**Grip**1%
*“They also provide good grip on the road”*
### **What buyers complain about **
**Durability**33%
*“Not expecting them to last over 2 years”*
**Size-Overall**17%
*“just the wrong size from what I intended to ordee”*
**Quality-Overall**17%
*“I've seen other reviews that say these are hard to balance due to poor quality”*
### **Top return reasons **
**Size-Overall**79%
**Compatibility-Overall**7%
**Value For Money**5%
**Advertised Vs Actual Product**4%
**Quality-Overall**3%
**Functionality-Overall**2%
**Thin**1%
## **Common questions**
- **Is 215/60r17 profitable to sell on Amazon United States?**
- The niche generates $177K/yr across 22 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +3.6%. Flapen's verdict: Skip it (46/100).
- **How competitive is the 215/60r17 niche?**
- 14 brands and 21 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in 215/60r17?**
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 0.1%.
- **When does demand for 215/60r17 peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the 215/60r17 niche?**
- Listings span $69.25–$348.43; the average listing price is $148.05 (sweet spot $15–$100). The average incumbent carries 453 reviews — the moat a new listing must climb.
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