---
title: "205/65r16 — $242K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/205-65r16"
last_updated: "2026-08-09T08:41:27.597Z"
locale: en
meta:
description: "Niche score 50/100 · $242K/yr market. Prices mostly outside the sweet spot ($57.68–$303.32) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $242K/yr market. Prices mostly outside the sweet spot ($57.68–$303.32) keeps it on the watch list. Data updated Jul 2026."
"og:title": "205/65r16 — $242K/yr Amazon US Niche (2026) - Flapen"
---
# **205/65r16**
**Worth a look**
Shows low returns (0.1%), but prices mostly outside the sweet spot ($57.68–$303.32) keeps it on the watch list.
Market size 45Growth 35Conversion 19Competition 58Returns 99Price range 17Avg price 64Brand share 75Review moat 70Quality gap 19
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****711.93**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$133.01**
avg listing price — sweet spot $15–$100
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$242K**
$242K/yr · 123K searches
**Growth**
**Okay****+8.1%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$57.68–$303.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 205/65r16 is a $242K/yr Amazon United States market (123K searches/yr). The top 5 brands hold 60% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **205/65r16 market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$399K–$532K**
- units × avg price
- **Conversion rate**
- **1.5%**
- **Avg BSR**
- **#798**
- **Page quality**
- **0%**
- **Prime**
- **52%**
- **Sponsored**
- **76%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▲rising
**Sellers**
**30**
**Top-5 brand share**
**60%**
Top 20: 99%
**Top-5 click share**
**50%**
Top 20: 91%
**Open market**
**34%**
- Fullway20% - BlackHawk16% - Aplus10% - STARFIRE7% - Goodyear7% - Barkley7%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +8.1% search growth over the last 90 days.
3K2KBlack Friday '24Prime Day '25Spike '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/automotive/205-65r16/trend)
## **Top 205/65r16 search terms**
- **205/65r16**64K/yr+4.6%1.3% conv. - **205/65r16 tires**12K/yr+13.1%1.0% conv. - **205 65r16 tires**6K/yr+66.9%1.1% conv. - **205/65/16**7K/yr+40.3%2.3% conv. - **205 65 16 tires**5K/yr+48.1%1.7% conv. - **tires 205/65r16**7K/yr-4.7%1.8% conv. - **205/65r16 tires set of 4**4K/yr+3.9%1.1% conv. - **205 65 r16 tires**10K/yr-41.8%1.9% conv. - **205 65 16**4K/yr+23.2%1.4% conv. - **llantas 205 65 r16**4K/yr+27.1%1.3% conv. [**All search terms **](https://flapen.com/research/us/automotive/205-65r16/search-terms)
## **Top 205/65r16 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$10K8%$19K12%$29K16%$39K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BlackHawk Street-H HH11 UHP 205/65R16 95H Passenger Tire**BlackHawk**$63.01**4.7★124 rev](https://www.amazon.com/dp/B0BJPMH3SB) [2**Set of 4 (FOUR) Fullway PC369 All-Season Passenger Car Performance Radial Tires-205/65R16 205/65/16 205/65-16 95H Load Range SL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$270.40**4.7★183 rev](https://www.amazon.com/dp/B0C9MDR6B9) [3**Aplus Comfort HP Touring 205/65R16 95H Passenger Tire**Aplus**$57.68**4.7★141 rev](https://www.amazon.com/dp/B0FG7PTTGF) [4**Starfire Solarus AS All-Season 205/65R16 95H Tire**STARFIRE**$71.62**4.6★2,591 rev](https://www.amazon.com/dp/B07FRNNL61) [5**Barkley Everlast 205/65R16 95H All Season Tire UTQG 600AA / 50K Miles Warranty**Barkley**$64.07**5.0★2 rev](https://www.amazon.com/dp/B0GQPBYTYN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Barkley Everlast 205/65R16 95H All Season Tire UTQG 600AA / 50K Miles Warranty**Barkley**$64.07**2 rev4mo ago](https://www.amazon.com/dp/B0GQPBYTYN) [**Set of 4 (FOUR) Aplus Comfort HP Passenger Car All-Season Radial Tires-205/65R16 205/65/16 205/65-16 95H Load Range SL 4-Ply BSW Black Side Wall UTQG 560AA**Aplus**$265.78**4 rev5mo ago](https://www.amazon.com/dp/B0GKGKDZS9) [**Set of 4 (FOUR) Evoluxx Capricorn HP All-Season Passenger Car Performance Radial Tires-205/65R16 205/65/16 205/65-16 95H Load Range SL 4-Ply BSW Black Side Wall UTQG 700AA**Evoluxx**$279.35**0 rev5mo ago](https://www.amazon.com/dp/B0GJSSC1GC) [**Aplus Comfort HP Touring 205/65R16 95H Passenger Tire**Aplus**$57.68**141 rev1y ago](https://www.amazon.com/dp/B0FG7PTTGF) [**Set of 4 (Four) Travelstar UN99 All Season 205/65R16 95H All Season Radial Passenger Car Tire 205/65/16 - Includes Three-Year Road Hazard Warranty (Tire Only)**TRAVELSTAR**$283.03**308 rev1y ago](https://www.amazon.com/dp/B0F5B5MTT1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Set of 4 (FOUR) Evoluxx Capricorn HP All-Season Passenger Car Performance Radial Tires-205/65R16 205/65/16 205/65-16 95H Load Range SL 4-Ply BSW Black Side Wall UTQG 700AA**Evoluxx**$279.35**0.0★**▲ 287%**](https://www.amazon.com/dp/B0GJSSC1GC) [**Aplus Comfort HP Touring 205/65R16 95H Passenger Tire**Aplus**$57.68**4.7★**▲ 246%**](https://www.amazon.com/dp/B0FG7PTTGF) [**Barkley Everlast 205/65R16 95H All Season Tire UTQG 600AA / 50K Miles Warranty**Barkley**$64.07**5.0★**▲ 174%**](https://www.amazon.com/dp/B0GQPBYTYN) [**Set of 4 (FOUR) Aplus Comfort HP Passenger Car All-Season Radial Tires-205/65R16 205/65/16 205/65-16 95H Load Range SL 4-Ply BSW Black Side Wall UTQG 560AA**Aplus**$265.78**5.0★**▲ 135%**](https://www.amazon.com/dp/B0GKGKDZS9) [**Firestone FT140 All-Season Passenger Tire P205/65R16 94 H**Firestone**$96.66**4.5★**▲ 94%**](https://www.amazon.com/dp/B01A0R6FI8)
**~~View all trending →~~**
## **What buyers say about 205/65r16**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Wheel Quality**31%
*“Excellent Tires”*
**Quality-Overall**27%
*“Great quality tires”*
**Value For Money**18%
*“Great tire for the price”*
**Advertised Vs Actual Product**6%
*“they seem to be as advertised”*
**Tread Pattern Pitch**3%
*“were still reasonable as replacements for a 27 year old minivan that had dry rotted sidewalls were unsafe even though they had good tread”*
**Friction**2%
*“Excellent driving tire”*
**Grip**2%
*“provide very good grip on the pavement”*
**Ease Of Use**2%
*“As simple as that”*
**Product Condition**2%
*“Brand new and feels good so far when driving”*
**Comfort-Overall**2%
*“Very comfy”*
### **What buyers complain about **
**Quality-Overall**43%
*“Poor Quality Tires”*
**Durability**18%
*“they wear out abnormally fast”*
**Value For Money**10%
*“Was worried because of the price”*
**Product Condition**4%
*“Old”*
**Size-Overall**4%
*“Wrong size sent to me”*
**Thickness**4%
*“Thick thread”*
### **Top return reasons **
**Size-Overall**75%
**Compatibility-Overall**8%
**Value For Money**6%
**Advertised Vs Actual Product**4%
**Functionality-Overall**3%
**Quality-Overall**3%
**Product Condition**1%
**Tread Pattern Pitch**1%
**Durability**1%
**Assembly/Installation**0%
## **Common questions**
- **Is 205/65r16 profitable to sell on Amazon United States?**
- The niche generates $242K/yr across 29 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +8.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the 205/65r16 niche?**
- 21 brands and 30 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in 205/65r16?**
- Top complaints mined from reviews: Quality-Overall, Durability, Value For Money. The return rate is 0.1%.
- **When does demand for 205/65r16 peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the 205/65r16 niche?**
- Listings span $57.68–$303.32; the average listing price is $133.01 (sweet spot $15–$100). The average incumbent carries 712 reviews — the moat a new listing must climb.
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