---
title: "2023 Nissan Rogue Floor Mats — $47K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/2023-nissan-rogue-floor-mats"
last_updated: "2026-08-09T11:18:35.086Z"
locale: en
meta:
description: "Niche score 39/100 · $47K/yr market · 26K searches/yr · $87.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $47K/yr market · 26K searches/yr · $87.26 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "2023 Nissan Rogue Floor Mats — $47K/yr Amazon US Niche (2026) - Flapen"
---
# **2023 nissan rogue floor mats**
**Skip it**
A small market ($47K/yr) — this niche doesn't clear our bar today.
Market size 12Growth 19Conversion 27Competition 57Returns 33Price range 50Avg price 80Brand share 81Review moat 25Quality gap 42
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$87.26**
avg listing price — sweet spot $15–$100
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$19.51–$181.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****4,515.16**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-12.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$47K**
$47K/yr · 26K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 2023 nissan rogue floor mats is a $47K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Mar. Verdict: Skip it — 39/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2023 nissan rogue floor mats market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$65K–$87K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#638**
- **Page quality**
- **0%**
- **Prime**
- **84%**
- **Sponsored**
- **100%**
- **Out of stock**
- **10.3%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **225 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**29 **▲rising
**Sellers**
**50**
**Top-5 brand share**
**54%**
Top 20: 92%
**Top-5 click share**
**51%**
Top 20: 88%
**Open market**
**41%**
- KARPAL16% - CMVT Auto12% - GALVAGNITE11% - Nordstrand9% - JOULARISE6% - CreekT5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.5% search growth over the last 90 days.
900700Spike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/automotive/2023-nissan-rogue-floor-mats/trend)
## **Top 2023 nissan rogue floor mats search terms**
- **2023 nissan rogue floor mats**16K/yr-11.2%2.9% conv. - **2021 nissan rogue floor mats**7K/yr-16.3%2.1% conv. - **nissan rogue 2023 floor mats**3K/yr-10.9%2.6% conv. [**All search terms **](https://flapen.com/research/us/automotive/2023-nissan-rogue-floor-mats/search-terms)
## **Top 2023 nissan rogue floor mats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$6K16%$8K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KARPAL Floor Mats for Nissan Rogue 2021-2025 2026 (Not for Sport) TPE Rubber All Weather Protection Floor Liners Nissan Rogue Accessories Car Mats Front & 2nd Row & Cargo Liner**KARPAL**$83.11**4.8★689 rev](https://www.amazon.com/dp/B0DMSTN7BG) [2**TPE Automotive Floor Mats & Cargo Liner Custom for 2021-2026 Nissan Rogue (Not for Sport) All Weather Cover Protection Waterproof Black Floor Liner Front & Rear Row Full Set Car Mats 4PCS**CMVT Auto**$89.12**4.8★780 rev](https://www.amazon.com/dp/B0DXKYPGK9) [3**GALVAGNITE Floor Mats Set for Nissan Rogue 2026 2025 2024-2021 Accessories Full Coverage All Weather Floor Mats Cargo Mat with Backrest Protectors & Door Sill Guards (Not for Sport)**GALVAGNITE**$113.59**4.7★311 rev](https://www.amazon.com/dp/B0DLB2ZX31) [4**Floor Mats for Nissan Rogue - Custom Fit for 2021-2026 Nissan Rogue - Front & 2nd Row Set of 4 - Rubber Anti-Slip Back - 30oz Carpet Mat Heavy Duty - All Weather Car Liner Floormats**Nordstrand**$37.57**3.7★23 rev](https://www.amazon.com/dp/B0FFTHLLT6) [5**JOULARISE Floor Mats Set for Nissan Rogue 2021-2025 2026 (Not fit Sport) All Weather TPE Backrest Mat Trunk Mat Cargo Liner Door Sill Guards Accessories(for Nissan Rogue | 2021-2026)**JOULARISE**$111.42**4.5★112 rev](https://www.amazon.com/dp/B0FY619QP5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TTX LIGHTING Rubber Floor Mats Custom Fit for Nissan Rogue 2021-2026 (Not for Sport) All Weather Anti-Slip Waterproof Floor Liners Black**TTX LIGHTING**$49.17**13 rev6mo ago](https://www.amazon.com/dp/B0GCRZ8MHN) [**JOULARISE Floor Mats Set for Nissan Rogue 2021-2025 2026 (Not fit Sport) All Weather TPE Backrest Mat Trunk Mat Cargo Liner Door Sill Guards Accessories(for Nissan Rogue | 2021-2026)**JOULARISE**$111.42**112 rev8mo ago](https://www.amazon.com/dp/B0FY619QP5) [**SSESS TPE Floor Mats Set for Nissan Rogue 2026 2025 2024 2023 2022 2021 All Weather TPE Custom Fit Floor Liners & Cargo Liner & Backrest Mats (Not for Sport)**ssess**$119.29**184 rev10mo ago](https://www.amazon.com/dp/B0FQV4HR4H) [**Floor Mats for Nissan Rogue - Custom Fit for 2021-2026 Nissan Rogue - Front & 2nd Row Set of 4 - Rubber Anti-Slip Back - 30oz Carpet Mat Heavy Duty - All Weather Car Liner Floormats**Nordstrand**$37.57**23 rev1y ago](https://www.amazon.com/dp/B0FFTHLLT6) [**LUMWAY Floor Mats Fit for 2021-2025 2026 Nissan Rogue (Not for Select/Sport Models) TPE All Weather Durable Floor Liners Door Sill Guards for Nissan Rogue S SV SL Dark Armor Rock Platinum Accessories**LUMWAY**$59.83**57 rev1y ago](https://www.amazon.com/dp/B0F3HZQ3G8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TTX LIGHTING Rubber Floor Mats Custom Fit for Nissan Rogue 2021-2026 (Not for Sport) All Weather Anti-Slip Waterproof Floor Liners Black**TTX LIGHTING**$49.17**4.0★**▲ 207%**](https://www.amazon.com/dp/B0GCRZ8MHN) [**Floor Mats with Cargo Liners for Nissan Rogue 2026 2025 2024 2023 2022 2021 Full Set All Weather Trunk Back Seat Cover Protector Backrest Rubber Carpet Car Interior Accessories Not for Select/Sport**Papimats**$96.96**4.6★**▲ 117%**](https://www.amazon.com/dp/B0D6314XNJ) [**JOULARISE Floor Mats Set for Nissan Rogue 2021-2025 2026 (Not fit Sport) All Weather TPE Backrest Mat Trunk Mat Cargo Liner Door Sill Guards Accessories(for Nissan Rogue | 2021-2026)**JOULARISE**$111.42**4.5★**▲ 84%**](https://www.amazon.com/dp/B0FY619QP5) [**T TGBROS Floor Mats for Nissan Rogue 2021-2026 All Weather Protection TPE 2 Rows Floor Liners Custom Fit for Nissan Rogue Accessories Car Mats Non-Slip Black(Not for Sport)**T TGBROS**$70.39**4.5★**▲ 67%**](https://www.amazon.com/dp/B09B3XC9CL) [**CAR PASS Heavy Rubber Car Floor Mats Deep Waterproof Car Mats All Weather Universal Trim-to Fit Automotive Floor Mats for Car SUV Truck Van Durable Floor Liners Solid Black**CAR PASS**$31.60**4.3★**▲ 66%**](https://www.amazon.com/dp/B0DRY4ZRYN)
**~~View all trending →~~**
## **What buyers say about 2023 nissan rogue floor mats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**41%
*“Fit like a glove”*
**Quality-Overall**14%
*“A very versatile option of very good quality”*
**Value For Money**12%
*“Reasonable price”*
**Ease Of Cleaning**4%
*“easy clean ups”*
**Advertised Vs Actual Product**4%
*“Just as described”*
**Durability**3%
*“Very durable”*
**Assembly/Installation**3%
*“The design and easy assemble”*
**Material Quality**2%
*“Excellent material”*
**Strength**2%
*“Strong and good”*
**Thickness**1%
*“The mats are good quality, theyre thick and they really do look nice”*
### **What buyers complain about **
**Size-Overall**29%
*“way too big”*
**Smell**11%
*“Bad chemical smell”*
**Quality-Overall**9%
*“Bad quality”*
**Compatibility-Overall**6%
*“Do not fit”*
**Thickness**3%
*“The material itself is pretty thick”*
**Material Quality**2%
*“Not Good Quality Material”*
**Grip**2%
*“not staying in place”*
**Durability**2%
*“They aren't very durable”*
**Strength**1%
*“To flimsy”*
**Flatness**1%
*“They will not even lay flat”*
### **Top return reasons **
**Size-Overall**67%
**Compatibility-Overall**9%
**Material Quality**4%
**Advertised Vs Actual Product**3%
**Quality-Overall**3%
**Value For Money**2%
**Smell**1%
**Thin**1%
**Width**1%
**Color**1%
## **Common questions**
- **Is 2023 nissan rogue floor mats profitable to sell on Amazon United States?**
- The niche generates $47K/yr across 32 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -12.5%. Flapen's verdict: Skip it (39/100).
- **How competitive is the 2023 nissan rogue floor mats niche?**
- 29 brands and 50 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in 2023 nissan rogue floor mats?**
- Top complaints mined from reviews: Size-Overall, Smell, Quality-Overall. The return rate is 4.3%.
- **When does demand for 2023 nissan rogue floor mats peak?**
- Demand peaks in Mar; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the 2023 nissan rogue floor mats niche?**
- Listings span $19.51–$181.72; the average listing price is $87.26 (sweet spot $15–$100). The average incumbent carries 4,515 reviews — the moat a new listing must climb.
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