---
title: "2023 Kia Sportage Floor Mats — $121K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/2023-kia-sportage-floor-mats"
last_updated: "2026-08-09T08:17:01.269Z"
locale: en
meta:
description: "Niche score 46/100 · $121K/yr market · 39K searches/yr · $99.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $121K/yr market · 39K searches/yr · $99.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "2023 Kia Sportage Floor Mats — $121K/yr Amazon US Niche (2026) - Flapen"
---
# **2023 kia sportage floor mats**
**Skip it**
A deep review moat (4,116 avg reviews) — this niche doesn't clear our bar today.
Market size 28Growth 28Conversion 39Competition 74Returns 27Price range 46Avg price 75Brand share 84Review moat 25Quality gap 37
**Brand share**
**Great****51%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$99.25**
avg listing price — sweet spot $15–$100
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****$31.60–$179.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.1%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$121K**
$121K/yr · 39K searches
**Growth**
**Okay****+2.8%**
90-day search growth — must beat 0% to launch
**Returns**
**Okay****4.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****4,115.51**
avg incumbent reviews — the moat a new listing must climb
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, 2023 kia sportage floor mats is a $121K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Apr. Verdict: Skip it — 46/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2023 kia sportage floor mats market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$99K–$124K**
- units × avg price
- **Conversion rate**
- **3.1%**
- **Avg BSR**
- **#520**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **100%**
- **Out of stock**
- **15.2%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **217 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**28 **▲rising
**Sellers**
**39**
**Top-5 brand share**
**51%**
Top 20: 92%
**Top-5 click share**
**41%**
Top 20: 83%
**Open market**
**43%**
- KARPAL15% - GALVAGNITE11% - HAFIDI10% - AUXKO9% - Runine7% - JOULARISE6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.8% search growth over the last 90 days.
1K750Prime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/automotive/2023-kia-sportage-floor-mats/trend)
## **Top 2023 kia sportage floor mats search terms**
- **2026 kia sportage floor mats**15K/yr+11.9%2.6% conv. - **kia sportage 2026 floor mats**6K/yr+7.3%2.5% conv. - **2023 kia sportage floor mats**7K/yr-12.5%2.1% conv. - **kia sportage floor mats**6K/yr-3.7%1.3% conv. - **2025 kia sportage floor mats**5K/yr-3.6%3.3% conv. [**All search terms **](https://flapen.com/research/us/automotive/2023-kia-sportage-floor-mats/search-terms)
## **Top 2023 kia sportage floor mats products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5K8%$10K12%$15K16%$19K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KARPAL Floor Mats for 2026 2025 2024 2023 Kia Sportage Gasoline (Not Fit Hybrid & PHEV) TPE All Weather Custom Fit Floor Liners Car Mats Kia Sportage Accessories 1st & 2nd Row & Cargo Liner Full Set**KARPAL**$80.28**4.6★115 rev](https://www.amazon.com/dp/B0F82FCQ4W) [2**GALVAGNITE Floor Mats for Kia Sportage Gas 2023-2026 All Weather Floor Mats Trunk Cargo Liner with Backrest Protectors Accessories Full Coverage Set (Not fit Hybrid)**GALVAGNITE**$114.56**4.7★325 rev](https://www.amazon.com/dp/B0DL9YZ735) [3**Runine Floor Mats for Kia Sportage 2023-2026 (Not for Hybrid) All Weather Protection Custom Floor Mats Trunk Cargo and Car Windshield Cover Set for Kia Sportage Accessories Car Floor Liners Set**Runine**$115.86**4.6★151 rev](https://www.amazon.com/dp/B0FR16PDNY) [4**HAFIDI All Weather Floor Mats & Cargo Liner Set Custom for Kia Sportage 2026 (Not Hybrid) - Black**HAFIDI**$103.91**5.0★6 rev](https://www.amazon.com/dp/B0FS5RS4PK) [5**LUMWAY Floor Mats for 2023-2025 2026 Kia Sportage Gasoline TPE All Weather Durable Floor Liners Door Sill Guards for Kia Sportage Accessories**LUMWAY**$58.31**4.4★36 rev](https://www.amazon.com/dp/B0F3HVYDV4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GALVAGNITE Floor Mats for Kia Sportage Hybrid 2023-2026 All Weather Floor Mats Trunk Cargo Liner with Backrest Protectors and Door Sill Guards Accessories Full Coverage Set (Not Fit PHEV&Gas)**GALVAGNITE**$107.73**325 rev3mo ago](https://www.amazon.com/dp/B0GSQ273DM) [**JOULARISE Floor Mats for Kia Sportage Gas 2026 2025 2024 2023(Not Fit PHEV & Hybrid) All Weather TPE Trunk Mat Cargo Liner with Backrest Mats & Door Sill Guards Car Mat Accessories**JOULARISE**$105.90**412 rev4mo ago](https://www.amazon.com/dp/B0GQ2Z9M6Z) [**for Kia Sportage Floor Mats 2026 (Gas Only) (EX/SX/LX/X-Line) TPE Automotive All Weather Custom Car Floor Mats Cargo Liner for Kia Sportage Accessories 2026**ANKATA**$99.21**202 rev9mo ago](https://www.amazon.com/dp/B0FV84S2FX) [**ANBINGOFit for KIA Sportage Floor Mats Gas Only 2026 2027 for KIA Sportage Car Mat 2026 2027 All Weather Mats for Sportage TPE Car Matt Rugs for Sportage**ANBINGO**$110.57**2,658 rev9mo ago](https://www.amazon.com/dp/B0FS6GQJH8) [**HAFIDI All Weather Floor Mats & Cargo Liner Set Custom for Kia Sportage 2026 (Not Hybrid) - Black**HAFIDI**$103.91**6 rev9mo ago](https://www.amazon.com/dp/B0FS5RS4PK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GALVAGNITE Floor Mats for Kia Sportage Hybrid 2023-2026 All Weather Floor Mats Trunk Cargo Liner with Backrest Protectors and Door Sill Guards Accessories Full Coverage Set (Not Fit PHEV&Gas)**GALVAGNITE**$107.73**4.7★**▲ 213%**](https://www.amazon.com/dp/B0GSQ273DM) [**JOULARISE Floor Mats for Kia Sportage Gas 2026 2025 2024 2023(Not Fit PHEV & Hybrid) All Weather TPE Trunk Mat Cargo Liner with Backrest Mats & Door Sill Guards Car Mat Accessories**JOULARISE**$105.90**4.7★**▲ 213%**](https://www.amazon.com/dp/B0GQ2Z9M6Z) [**ANBINGOFit for KIA Sportage Floor Mats Gas Only 2026 2027 for KIA Sportage Car Mat 2026 2027 All Weather Mats for Sportage TPE Car Matt Rugs for Sportage**ANBINGO**$110.57**4.7★**▲ 168%**](https://www.amazon.com/dp/B0FS6GQJH8) [**SSESS TPE Floor Mats Set for Kia Sportage 2026 2025 2024 2023 All Weather TPE Custom Fit Floor Liners & Cargo Liner & Backrest Mats (Only Fit Gas Not Fit Hybrid)**ssess**$107.60**4.6★**▲ 111%**](https://www.amazon.com/dp/B0FQV453GW) [**YHTAUTO Automotive Floor Mats Compatible with Kia Sportage 2023-2025 2026 (Non-Hybrid) TPE Floor Liners All-Weather Protection Custom Fit 1st & 2nd Row Set of 3**YHTAUTO**$83.95**3.0★**▲ 99%**](https://www.amazon.com/dp/B0F6V4CYCR)
**~~View all trending →~~**
## **What buyers say about 2023 kia sportage floor mats**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**41%
*“Fit like a glove”*
**Quality-Overall**15%
*“The quality of the mats seems pretty good”*
**Value For Money**10%
*“Excellent value”*
**Ease Of Cleaning**4%
*“clean off easily”*
**Durability**4%
*“Very durable”*
**Advertised Vs Actual Product**3%
*“as advertised”*
**Material Quality**3%
*“Excellent material”*
**Assembly/Installation**2%
*“Easy install”*
**Strength**2%
*“Heavy duty”*
**Ease Of Use**1%
*“easy to work with”*
### **What buyers complain about **
**Size-Overall**31%
*“way too big”*
**Smell**16%
*“Bad chemical smell”*
**Compatibility-Overall**10%
*“Do not fit”*
**Quality-Overall**6%
*“But not as good as what I expected”*
**Thickness**2%
*“The material itself is pretty thick”*
**Grip**2%
*“not staying in place”*
**Advertised Vs Actual Product**1%
*“Misleading product description”*
**Flatness**1%
*“It looks like it will flatten out over time”*
**Material Quality**1%
*“Buyer beware - material is cheap, dangerous and overall terrible product”*
**Value For Money**1%
*“not worth the money”*
### **Top return reasons **
**Size-Overall**69%
**Compatibility-Overall**11%
**Advertised Vs Actual Product**3%
**Quality-Overall**2%
**Value For Money**2%
**Material Quality**2%
**Smell**2%
**Width**1%
**Thin**1%
**Functionality-Overall**1%
## **Common questions**
- **Is 2023 kia sportage floor mats profitable to sell on Amazon United States?**
- The niche generates $121K/yr across 37 tracked products. 10 of 18 products launched in the last 360 days are still selling. 90-day search growth is +2.8%. Flapen's verdict: Skip it (46/100).
- **How competitive is the 2023 kia sportage floor mats niche?**
- 28 brands and 39 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 51% of demand.
- **What do buyers complain about in 2023 kia sportage floor mats?**
- Top complaints mined from reviews: Size-Overall, Smell, Compatibility-Overall. The return rate is 4.8%.
- **When does demand for 2023 kia sportage floor mats peak?**
- Demand peaks in Apr; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the 2023 kia sportage floor mats niche?**
- Listings span $31.60–$179.49; the average listing price is $99.25 (sweet spot $15–$100). The average incumbent carries 4,116 reviews — the moat a new listing must climb.
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