---
title: "2018 Toyota Camry Cabin Air Filter — $198K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/automotive/2018-toyota-camry-cabin-air-filter"
last_updated: "2026-08-09T12:23:25.964Z"
locale: en
meta:
description: "Niche score 55/100 · $198K/yr market · 152K searches/yr · $15.37 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $198K/yr market · 152K searches/yr · $15.37 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:title": "2018 Toyota Camry Cabin Air Filter — $198K/yr Amazon US Niche (2026) - Flapen"
---
# **2018 toyota camry cabin air filter**
**Worth a look**
Shows low returns (1.1%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Market size 39Growth 68Conversion 81Competition 50Returns 93Price range 76Avg price 76Brand share 31Review moat 22Quality gap 21
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$15.37**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.44–$39.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+48.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$198K**
$198K/yr · 152K searches
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****8,727.9**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, 2018 toyota camry cabin air filter is a $198K/yr Amazon United States market (152K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 55/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2018 toyota camry cabin air filter market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **$192K–$231K**
- units × avg price
- **Conversion rate**
- **8.5%**
- **Avg BSR**
- **#94**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **142 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**51**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 93%
**Open market**
**11%**
- Puroma33% - Carory21% - EPAuto20% - Bosch10% - SPEARHEAD3% - TOYOTA BOSHOKU2% - Open — no brand owns it (11 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +48.2% search growth over the last 90 days.
4K3KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/automotive/2018-toyota-camry-cabin-air-filter/trend)
## **Top 2018 toyota camry cabin air filter search terms**
- **rav4 cabin air filter**18K/yr+22.3%8.0% conv. - **toyota cabin air filter**13K/yr+20.2%4.4% conv. - **toyota rav4 cabin air filter**13K/yr+57.3%7.1% conv. - **toyota corolla cabin air filter**11K/yr+44.6%5.3% conv. - **toyota sienna cabin air filter**7K/yr+81.8%6.3% conv. - **2024 toyota rav4 cabin air filter**6K/yr+78.9%6.6% conv. - **toyota camry cabin air filter**8K/yr+32.1%6.9% conv. - **2018 toyota camry cabin air filter**7K/yr+44.6%10.8% conv. - **2012 toyota camry cabin air filter**6K/yr+66.0%8.9% conv. - **87139-58010**5K/yr+51.1%5.0% conv. [**All search terms **](https://flapen.com/research/us/automotive/2018-toyota-camry-cabin-air-filter/search-terms)
## **Top 2018 toyota camry cabin air filter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$8K8%$16K12%$24K16%$32K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**EPAuto CP157 (CF12157) Cabin Air Filter Replacement for Toyota Camry Corolla RAV4 Prius Highlander Sienna Lexus RX NX ES Subaru Outback Crosstrek Mazda CX-9 - Fits 2016-2025**EPAuto**$12.54**4.8★6,901 rev](https://www.amazon.com/dp/B083XL4RFR) [2**CARORY Cabin Air Filter w/Activated Carbon for Toyota Camry Corolla RAV4 Prius Highlander Sienna Venza Crown Lexus ES350 ES300h NX250 RX350 RX450h Subaru Outback Mazda CX9 and More**Carory**$7.48**4.7★680 rev](https://www.amazon.com/dp/B0D9HJPSS5) [3**Puroma 2 Pack Cabin Air Filter with Activated Carbon Replacement for CP157 CF12157 Select Lexus Mazda Subaru and Toyota Avalon Camry Corolla Highlander Prius RAV4 Sienna Venza**Puroma**$15.23**4.8★4,445 rev](https://www.amazon.com/dp/B0BGHWBNLS) [4**Puroma Cabin Air Filter with Activated Carbon Compatible with CP285 CF10285 Toyota Camry RAV4 Highlander Corolla Sienna Tundra Prius 4Runner Subaru Outback Lexus Scion Land Rover Jaguar**Puroma**$9.57**4.7★14,397 rev](https://www.amazon.com/dp/B07VHMX2NT) [5**Puroma 1 Pack Cabin Air Filter with Activated Carbon Replacement for CP157 CF12157 Select Lexus Mazda Subaru and Toyota Avalon Camry Corolla Highlander Prius RAV4 Sienna Venza**Puroma**$9.61**4.8★4,445 rev](https://www.amazon.com/dp/B0CC93R2QZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ryvclim Engine Air Filter&Cabin Air Filter Combo Fits Toyota Camry 18-24 RAV4 19-25 Highlander 20-25 Avalon 19-22(Excludes Hybrid)/RX350 23-25 NX250 NX350 22-25 ES350 19-25**ryvclim**$23.15**63 rev8mo ago](https://www.amazon.com/dp/B0FXWBXT64) [**Kootek Cabin Air Filter with Activated Carbon Fits CP285 CF10285 Compatible with Toyota Camry Sienna Subaru Outback Scion Tundra 4Runner RAV4 Corolla Highlander Jaguar Lexus**Kootek**$8.09**4,124 rev9mo ago](https://www.amazon.com/dp/B0FS5QFWLW) [**Toyota Boshoku (TB) Cabin Air Filter Engineered as Direct Replacement of 87139-58010 Fits 2018-2024 Toyota Camry 2.5L GAS; 2018-2026 Camry 2.5L HYBRID; 2016-2022 Lexus RX350 3.5L GAS**TOYOTA BOSHOKU**$21.73**18 rev9mo ago](https://www.amazon.com/dp/B0FR4MD42M) [**SEZFOM Cabin Air Filter for Toyota RAV4 Camry Corolla Highlander Sienna Prius Avalon(2018-2025) Lexus RX NX ES UX Dual layer Air Filter Replacement with Activated Carbon**Sezfom**$18.41**112 rev10mo ago](https://www.amazon.com/dp/B0FMFWVYN6) [**2 Pack Cabin Air Filter w/Activated Carbon for Toyota Camry Corolla RAV4 Prius Highlander Sienna Venza Crown Lexus ES350 ES300h NX250 RX350 RX450h Subaru Outback Mazda CX9 and More**Carory**$12.49**54 rev11mo ago](https://www.amazon.com/dp/B0FLK2V9NV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**RVgolf Engine+Cabin Air Filters Fit for Avalon 19-22 Camry 18-22 Highlander 20-26 RAV4 19-25 ES350 19-25 (Not Fit Hybrid) Engine Air Filter Replace Cabin Air Filter Accessories# CA12377 CF12157**RVgolf**$25.21**4.5★**▲ 93%**](https://www.amazon.com/dp/B0DJQTTHBT) [**2 Pack Cabin Air Filter w/Activated Carbon for Toyota Camry Corolla RAV4 Prius Highlander Sienna Venza Crown Lexus ES350 ES300h NX250 RX350 RX450h Subaru Outback Mazda CX9 and More**Carory**$12.49**4.5★**▲ 90%**](https://www.amazon.com/dp/B0FLK2V9NV) [**CARORY 2 Pack Cabin Air Filter w/Activated Carbon for Toyota Camry Corolla RAV4 Highlander Lexus RX350 NX300 GX460 Subaru Legacy Outback Jaguar F-Pace Land Rover Discovery and More**Carory**$11.99**4.7★**▲ 82%**](https://www.amazon.com/dp/B0FLJY7TSF) [**Ryvclim Engine Air Filter&Cabin Air Filter Combo Fits Toyota Camry 18-24 RAV4 19-25 Highlander 20-25 Avalon 19-22(Excludes Hybrid)/RX350 23-25 NX250 NX350 22-25 ES350 19-25**ryvclim**$23.15**4.2★**▲ 79%**](https://www.amazon.com/dp/B0FXWBXT64) [**Kootek Cabin Air Filter with Activated Carbon Fits CP285 CF10285 Compatible with Toyota Camry Sienna Subaru Outback Scion Tundra 4Runner RAV4 Corolla Highlander Jaguar Lexus**Kootek**$8.09**4.7★**▲ 50%**](https://www.amazon.com/dp/B0FS5QFWLW)
**~~View all trending →~~**
## **What buyers say about 2018 toyota camry cabin air filter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**35%
*“Fit like a glove”*
**Quality-Overall**15%
*“Excellent build quality”*
**Value For Money**13%
*“Excellent value”*
**Filtration**11%
*“Good air filter”*
**Assembly/Installation**9%
*“ez to install”*
**Advertised Vs Actual Product**5%
*“Works as expected”*
**Efficiency**3%
*“Works well for a lot less”*
**Ease Of Use**2%
*“Easy to use”*
**Smell**2%
*“the smell is very subtle which is perfect”*
**Maintenance And Repair**0%
*“Great for DIY servicing”*
### **What buyers complain about **
**Size-Overall**17%
*“Too small”*
**Compatibility-Overall**17%
*“not compatible at all”*
**Filtration**15%
*“Completely the wrong filter”*
**Smell**10%
*“Foul smell”*
**Advertised Vs Actual Product**4%
*“Inaccurate description”*
**Quality-Overall**4%
*“Junk quality, just go to the parts store”*
**Strength**2%
*“easy to break”*
**Value For Money**2%
*“Trying to save money by ordering this on Amazon ended up costing me around $50 total”*
**Assembly/Installation**1%
*“I couldnt install it”*
**Noise Level**1%
*“Too eazy”*
### **Top return reasons **
**Size-Overall**52%
**Compatibility-Overall**23%
**Filtration**10%
**Value For Money**4%
**Advertised Vs Actual Product**2%
**Defective Material/Parts**1%
**Product Condition**1%
**Quality-Overall**1%
**Assembly/Installation**1%
**Thickness**1%
## **Common questions**
- **Is 2018 toyota camry cabin air filter profitable to sell on Amazon United States?**
- The niche generates $198K/yr across 29 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is +48.2%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the 2018 toyota camry cabin air filter niche?**
- 17 brands and 51 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in 2018 toyota camry cabin air filter?**
- Top complaints mined from reviews: Size-Overall, Compatibility-Overall, Filtration. The return rate is 1.1%.
- **When does demand for 2018 toyota camry cabin air filter peak?**
- Demand peaks in May–Jun; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the 2018 toyota camry cabin air filter niche?**
- Listings span $7.44–$39.93; the average listing price is $15.37 (sweet spot $15–$100). The average incumbent carries 8,728 reviews — the moat a new listing must climb.
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