---
title: "Worbla — $68K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/worbla"
last_updated: "2026-08-09T08:06:10.274Z"
locale: en
meta:
description: "Niche score 39/100 · $68K/yr market · 92K searches/yr · $31.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $68K/yr market · 92K searches/yr · $31.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Worbla — $68K/yr Amazon US Niche (2026) - Flapen"
---
# **worbla**
**Skip it**
Brand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Market size 17Growth 22Conversion 30Competition 33Returns 73Price range 77Avg price 95Brand share 16Review moat 75Quality gap 37
**Avg price**
**Incredible****$31.33**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.75–$115.71**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****502.9**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-6.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$68K**
$68K/yr · 92K searches
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, worbla is a $68K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jul–Aug–Sep–Dec. Verdict: Skip it — 39/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **worbla market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$94K–$125K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#492**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**14**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 100%
**Open market**
**4%**
- Worbla49% - Micro-Mark18% - Polvtor17% - KINLINK7% - worbla4% - KAITELA3% - Open — no brand owns it (3 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.
8K6KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug, Sep, Dec · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/worbla/trend)
## **Top worbla search terms**
- **worbla**64K/yr-5.4%3.0% conv. - **worbla thermoplastic**8K/yr+34.5%2.9% conv. - **warbla moldable plastic sheet**5K/yr-18.3%3.3% conv. - **warbla**6K/yr-17.3%1.8% conv. - **worbla thermoplastic sheet**10K/yr-50.7%4.5% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/worbla/search-terms)
## **Top worbla products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$7K15%$10K20%$14K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Micro-Mark MTP Moldable Thermoplastic Medium 9.8 x 14.5 Sheet**Micro-Mark**$21.63**4.2★91 rev](https://www.amazon.com/dp/B08234FHJG) [2**6 Pack Black Plastic Sheet 8x12x0.04 in Flexible High Tensile Plastic Sheets Black Plastic Panel for DIY Materials Handicrafts Home Decoration**Polvtor**$6.75**4.5★902 rev](https://www.amazon.com/dp/B0CCMNPWGW) [3**Worblas Finest Art Original - Single Sheet - at Least 8x8 in. Thermoplastic for Cosplay Costume Design Jewelry and More!**Worbla**$17.90**4.8★148 rev](https://www.amazon.com/dp/B07CKB7HP8) [4**Worbla 3 Pack Combo - 2 Classic 1 Black - 10 x 9.25 Inch Per Sheet - Cosplay Finest Art Thermoplastic Black**Worbla**$38.28**4.7★150 rev](https://www.amazon.com/dp/B01MT8KK4R) [5**Worbla Finest Art Thermoplastic Sheets - Medium**Worbla**$42.41**5.0★9 rev](https://www.amazon.com/dp/B07WJSQ4PS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Plastic Sheet 8 x 12 x 0.04 White PVC Board Flexible Moldable Impact Strength and High Tensile 1/25 Thick (1mm) for Crafts Materials Home Decor and Handicrafts Abs Plastic Sheets 6 Pack**KINLINK**$7.02**673 rev2y ago](https://www.amazon.com/dp/B0D5HF358X) [**BENECREAT 2 Sheets Thermoplastic Sheet 2 Sizes Moldable Plastic Heat Formable Plastic Sheet for Finest Art Cosplay Costume Props Costume Design Craft 2mm Thick**BENECREAT**$13.08**6 rev2y ago](https://www.amazon.com/dp/B0CNGQ3VQH) [**KAITELA Pack of 10 ABS Plastic Sheet 12 x 16 x 0.060 Thick Black Moldable Flexible Thermoplastic Panel 1/16 Thick (1.5mm) for Craft Projects Robotics Competitions - Textured & Smooth Surface**KAITELA**$29.12**220 rev2y ago](https://www.amazon.com/dp/B0D3DFRNMG) [**KAITELA ABS Plastic Sheet 12 x 16 x 1/8 Thick (3mm) Black Rigid Thermoplastic Sheet Moldable Plastic Panel for Crafts DIY Projects - Textured & Smooth Finish Pack of 2**KAITELA**$18.58**400 rev2y ago](https://www.amazon.com/dp/B0CDW3W7YQ) [**6 Pack Black Plastic Sheet 8x12x0.04 in Flexible High Tensile Plastic Sheets Black Plastic Panel for DIY Materials Handicrafts Home Decoration**Polvtor**$6.75**902 rev2y ago](https://www.amazon.com/dp/B0CCMNPWGW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KAITELA ABS Plastic Sheet 12 x 16 x 1/8 Thick (3mm) Black Rigid Thermoplastic Sheet Moldable Plastic Panel for Crafts DIY Projects - Textured & Smooth Finish Pack of 2**KAITELA**$18.58**4.7★**▲ 253%**](https://www.amazon.com/dp/B0CDW3W7YQ) [**500g Cosplay Foam Clay Lightweight Sculpting Foam Air Dry Clay for Cosplay and Costumes Moldable Foam Clay for Intricate Designs Cutting or Rotary Tool Sanding or Shaping (White)**LabZhang**$16.67**4.6★**▲ 161%**](https://www.amazon.com/dp/B0B6PNVZDK) [**Moldable Cosplay Foam Clay (White) High Density and Hiqh Quality for Intricate Designs | Air Dries to Perfection for Cutting with a Knife or Rotary Tool Sanding or Shaping**CALPALMY**$13.07**4.5★**▲ 157%**](https://www.amazon.com/dp/B082NVM6NR) [**WORBLA 3 PACK COMBO - 2 Classic 1 Transparant - at least 9x9 Inch Per Sheet - COSPLAY - Worblas Finest Art Thermoplastic**worbla**$36.27**4.5★**▲ 103%**](https://www.amazon.com/dp/B072M21Q6Z) [**Worblas Finest Art Original - Single Sheet - at Least 8x8 in. Thermoplastic for Cosplay Costume Design Jewelry and More!**Worbla**$17.90**4.8★**▲ 90%**](https://www.amazon.com/dp/B07CKB7HP8)
**~~View all trending →~~**
## **What buyers say about worbla**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Great product just as described”*
**Advertised Vs Actual Product**12%
*“Worked for what i wanted”*
**Ease Of Use**11%
*“Easy to use”*
**Material Quality**9%
*“Crafty Material”*
**Design-Overall**4%
*“Perfect for any kind of crafting needs”*
**Quick Drying**4%
*“To dry faster”*
**Fun/Entertainment Experience**4%
*“Very fun”*
**Adhesion/Stickiness**4%
*“it adhered perfectly”*
**Size-Overall**3%
*“Perfect value and is accurate to the size listed”*
**Strength**2%
*“It's strong, versatile and great for home projects and crafts”*
### **What buyers complain about **
**Heating**14%
*“Do not heat these to the same level of kydex or Boltaron”*
**Advertised Vs Actual Product**12%
*“False advertising”*
**Thickness**11%
*“it is difficult to do due is too thin”*
**Material Quality**7%
*“I've overheated 1 sheet not knowing that this is the wrong material”*
**Quality-Overall**5%
*“Dissatisfied: Quality Control Failure”*
**Defective Material/Parts**5%
*“The entire object caved it”*
**Smell**5%
*“smell to high heaven”*
**Ease Of Use**5%
*“I cant even use it”*
**Adhesion/Stickiness**4%
*“Realistically it is PP -polypropylene plastic that not possible to glue permanently”*
**Flexibility**3%
*“not flexible, will crack instead of flex”*
### **Top return reasons **
**Material Quality**18%
**Size-Overall**18%
**Advertised Vs Actual Product**11%
**Thickness**10%
**Thin**10%
**Flexibility**5%
**Value For Money**5%
**Functionality-Overall**4%
**Color**4%
**Quality-Overall**2%
## **Common questions**
- **Is worbla profitable to sell on Amazon United States?**
- The niche generates $68K/yr across 20 tracked products. 90-day search growth is -6.7%. Flapen's verdict: Skip it (39/100).
- **How competitive is the worbla niche?**
- 9 brands and 14 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in worbla?**
- Top complaints mined from reviews: Heating, Advertised Vs Actual Product, Thickness. The return rate is 2.1%.
- **When does demand for worbla peak?**
- Demand peaks in Jul–Aug–Sep–Dec; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the worbla niche?**
- Listings span $6.75–$115.71; the average listing price is $31.33 (sweet spot $15–$100). The average incumbent carries 503 reviews — the moat a new listing must climb.
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