---
title: "Trend — whipped soap base - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/whipped-soap-base/trend"
last_updated: "2026-08-09T15:15:10.927Z"
locale: en
meta:
  description: "Niche score 45/100 · $67K/yr market · 52K searches/yr · $26.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $67K/yr market · 52K searches/yr · $26.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — whipped soap base - Flapen"
---

# **whipped soap base**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 52Conversion 58Competition 2Returns 83Price range 95Avg price 95Brand share 0Review moat 91Quality gap 58

**Avg price**

**Incredible****$26.42**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$19.59–$49.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****173.17**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+22.5%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$67K**

$67K/yr · 52K searches

**Competition**

**Bad****97%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")

## Trend