---
title: "Vellum Paper — $346K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/vellum-paper"
last_updated: "2026-08-09T09:53:51.393Z"
locale: en
meta:
description: "Niche score 42/100 · $346K/yr market · 526K searches/yr · $9.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $346K/yr market · 526K searches/yr · $9.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Vellum Paper — $346K/yr Amazon US Niche (2026) - Flapen"
---
# **vellum paper**
**Skip it**
Prices mostly outside the sweet spot ($5.55–$16.43) — this niche doesn't clear our bar today.
Market size 53Growth 23Conversion 72Competition 29Returns 91Price range 13Avg price 32Brand share 33Review moat 55Quality gap 18
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****6.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,313.06**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$346K**
$346K/yr · 526K searches
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****$9.84**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-4.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$5.55–$16.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, vellum paper is a $346K/yr Amazon United States market (526K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 42/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **vellum paper market data**
- **Units sold / yr**
- **30K–40K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$295K–$394K**
- units × avg price
- **Conversion rate**
- **6.7%**
- **Avg BSR**
- **#102**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**12**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**7%**
- Dowsabel29% - SuFly28% - cridoz10% - Goefun10% - MioLegend8% - Phinus7% - Open — no brand owns it (3 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.1% search growth over the last 90 days.
18K13KPrime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/vellum-paper/trend)
## **Top vellum paper search terms**
- **vellum paper**279K/yr-14.8%4.7% conv. - **vellum paper printable**37K/yr+78.0%6.8% conv. - **vellum**62K/yr-0.5%3.7% conv. - **translucent paper**22K/yr+1.4%2.7% conv. - **vellum paper 8.5 x 11**37K/yr-45.5%7.3% conv. - **velum paper 8.5 x 11**13K/yr+4.8%9.2% conv. - **translucent vellum paper**9K/yr+30.0%4.4% conv. - **printable vellum paper**10K/yr+12.2%6.3% conv. - **velum paper**10K/yr+19.6%4.6% conv. - **tracing paper for printer**5K/yr+67.6%4.9% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/vellum-paper/search-terms)
## **Top vellum paper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$35K20%$69K30%$104K40%$138K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Translucent Vellum Paper Dowsabel 68LBS 8.5 x 11 inches Printable Vellums for Card Overlays Invitations Belly Bands Envelope Lantern 50 Sheets**Dowsabel**$8.78**4.8★3,531 rev](https://www.amazon.com/dp/B08PF2PFX9) [2**Vellum Paper 8.5 x 11 Translucent Printable 100 Sheet100gsm/68lb Vellum Tracing Paper Translucent Vellum Paper for Invitation Greeting Cards Tracing Paper Pad for Drawing Sketching Writing**SuFly**$13.75**4.7★448 rev](https://www.amazon.com/dp/B0D6G1QJH6) [3**Tracing Paper 8.5x11 inch 100 Sheets Transparent Vellum Paper for Tracing Pads 38lb/60gsm Translucent Tracing Paper for Pencil Marker and InkTrace Images Sketch Preliminary Drawing Overlays.**SuFly**$7.92**4.8★2,699 rev](https://www.amazon.com/dp/B0BZMLT1JK) [4**Vellum Paper 8.5 x 11 Translucent Printable 100gsm/68lbs Vellum Tracing Paper Translucent Vellum Paper for Invitation Greeting Cards Tracing Paper Pad for Drawing Sketching Writing (30 Sheets)**MioLegend**$6.18**4.7★177 rev](https://www.amazon.com/dp/B0F9NVML2Y) [5**Translucent Vellum Paper 8.5 x 11 Goefun 100 Sheets Vellum Tracing Paper Printable for Invitations Card Overlays Belly Bands DIYs Sketching Drawing**Goefun**$13.63**4.7★250 rev](https://www.amazon.com/dp/B0CNCT97HV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Translucent Vellum Paper 8.5 x 11 Goefun Vellum Paper Printable 50 Sheets for Invitations Wedding Envelope Liners Belly Bands Sketching Tracing Drawing**Goefun**$8.44**250 rev3mo ago](https://www.amazon.com/dp/B0GVDSWYHP) [**Vellum Paper 8.5 x 11 Translucent Printable 100gsm/68lbs Vellum Tracing Paper Translucent Vellum Paper for Invitation Greeting Cards Tracing Paper Pad for Drawing Sketching Writing (30 Sheets)**MioLegend**$6.18**177 rev1y ago](https://www.amazon.com/dp/B0F9NVML2Y) [**70 Pcs Colored Vellum Translucent Paper 8.5 x 11 inches Tracing Vellum Paper for Greeting Card Invitation Overlays Sketching Crafting Scrapbooking Journaling Lanterns Making**cridoz**$14.98**745 rev1y ago](https://www.amazon.com/dp/B0DY4JJCN4) [**Vellum Paper 8.5 x 11 Translucent Printable 100 Sheet100gsm/68lb Vellum Tracing Paper Translucent Vellum Paper for Invitation Greeting Cards Tracing Paper Pad for Drawing Sketching Writing**SuFly**$13.75**448 rev1y ago](https://www.amazon.com/dp/B0D6G1QJH6) [**Phinus 72 Sheets Translucent Vellum Paper 8.5 x 11 Printable Vellum Jackets Vellum Paper for Invitations Tracing Paper for Drawing Sketching Invitation Belly Bands Gift Box Liners White**Phinus**$6.68**218 rev2y ago](https://www.amazon.com/dp/B0D3HB9SNM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Translucent Vellum Paper 8.5 x 11 Goefun Vellum Paper Printable 50 Sheets for Invitations Wedding Envelope Liners Belly Bands Sketching Tracing Drawing**Goefun**$8.44**4.7★**▲ 291%**](https://www.amazon.com/dp/B0GVDSWYHP) [**WeLiu Vellum Paper 8.5 x 11 Translucent Printable 65 Sheets for Tracing 50LBS/73GSM**WeLiu**$7.29**4.6★**▲ 61%**](https://www.amazon.com/dp/B088PCFYPM) [**Translucent Vellum Paper 8.5 x 11 Goefun 100 Sheets Vellum Tracing Paper Printable for Invitations Card Overlays Belly Bands DIYs Sketching Drawing**Goefun**$13.63**4.7★**▲ 43%**](https://www.amazon.com/dp/B0CNCT97HV) [**Vellum Paper 5x7 Pre-Folded - Goefun 120 Sheets Vellum Jackets for 5x7 Invitations 115GSM Translucent Paper for Invitations Wraps Greeting Cards Envelope Liners Wedding Baby Shower**Goefun**$16.43**4.7★**▲ 40%**](https://www.amazon.com/dp/B0CNCS7FVD) [**Tracing Paper 8.5x11 inch 100 Sheets Transparent Vellum Paper for Tracing Pads 38lb/60gsm Translucent Tracing Paper for Pencil Marker and InkTrace Images Sketch Preliminary Drawing Overlays.**SuFly**$7.92**4.8★**▲ 28%**](https://www.amazon.com/dp/B0BZMLT1JK)
**~~View all trending →~~**
## **What buyers say about vellum paper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**25%
*“Good quality for crafting”*
**Print Quality**14%
*“Perfect for printing”*
**Advertised Vs Actual Product**14%
*“As advertised”*
**Color**8%
*“I love the colors”*
**Ease Of Use**7%
*“Easy to use”*
**Value For Money**6%
*“Great Value”*
**Thickness**5%
*“Good thickness for my project”*
**Strength**3%
*“It is sturdy”*
**Design-Overall**3%
*“Elegant”*
**Durability**2%
*“Durable and bleed through is not a problem”*
### **What buyers complain about **
**Thickness**22%
*“The paper is very thick”*
**Print Quality**15%
*“Won't print”*
**Advertised Vs Actual Product**11%
*“Beware this seller is Misleading”*
**Ease Of Use**8%
*“It took a little trial”*
**Compatibility-Overall**6%
*“Not compatible with inkjet printers”*
**Instructions/User Manual/Troubleshooting**4%
*“there were no instructions”*
**Value For Money**4%
*“It could have been cheaper”*
**Jamming/Clogging**4%
*“it almost always jammed in mine”*
**Color**3%
*“Dull colors”*
**Material Quality**1%
*“Changed quality of materials”*
### **Top return reasons **
**Size-Overall**23%
**Value For Money**12%
**Functionality-Overall**11%
**Advertised Vs Actual Product**11%
**Thin**7%
**Print Quality**7%
**Compatibility-Overall**5%
**Thickness**3%
**Color**2%
**Jamming/Clogging**2%
## **Common questions**
- **Is vellum paper profitable to sell on Amazon United States?**
- The niche generates $346K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.1%. Flapen's verdict: Skip it (42/100).
- **How competitive is the vellum paper niche?**
- 9 brands and 12 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in vellum paper?**
- Top complaints mined from reviews: Thickness, Print Quality, Advertised Vs Actual Product. The return rate is 1.2%.
- **When does demand for vellum paper peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the vellum paper niche?**
- Listings span $5.55–$16.43; the average listing price is $9.84 (sweet spot $15–$100). The average incumbent carries 1,313 reviews — the moat a new listing must climb.
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