---
title: "Tulle — $536K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/tulle"
last_updated: "2026-08-09T08:04:56.693Z"
locale: en
meta:
  description: "Niche score 48/100 · $536K/yr market · 1.1M searches/yr · $13.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $536K/yr market · 1.1M searches/yr · $13.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Tulle — $536K/yr Amazon US Niche (2026) - Flapen"
---

# **tulle**

**Skip it**

Strong incumbent ratings (4.6★) — this niche doesn't clear our bar today.

Market size 61Growth 39Conversion 45Competition 50Returns 33Price range 83Avg price 59Brand share 55Review moat 50Quality gap 24

**Price range**

**Great****$3.30–$79.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$536K**

$536K/yr · 1.1M searches

**Avg price**

**Good****$13.07**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****1,510.12**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+11.0%**

90-day search growth — must beat 0% to launch

**Returns**

**Okay****4.3%**

return rate — above 5% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, tulle is a $536K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Oct. Verdict: Skip it — 48/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **tulle market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**50K–60K**</dd><dd>avg 2,000–2,500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$654K–$784K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#609**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**96%**</dd>

<dt>**Sponsored**</dt><dd>**92%**</dd>

<dt>**Out of stock**</dt><dd>**2.3%**</dd>

<dt>**Avg brand age**</dt><dd>**40 months**</dd>

<dt>**Avg seller age**</dt><dd>**175 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**20**

**Top-5 brand share**

**72%**

Top 20: 100%

**Top-5 click share**

**55%**

Top 20: 93%

**Open market**

**22%**

- Aegero21% - Ableme Deco19% - Miegecha13% - Expo International10% - IONTACH9% - Grainear7%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +11.0% search growth over the last 90 days.

35K25KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.8×

[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/tulle/trend)

## **Top tulle search terms**

- **tulle fabric**343K/yr+34.4%1.9% conv. - **tulle**318K/yr-5.2%2.0% conv. - **tulle ribbon**129K/yr+1.2%2.7% conv. - **white tulle**79K/yr+20.4%7.7% conv. - **tulle fabric by the yard**55K/yr+0.2%1.8% conv. - **white tulle fabric**40K/yr+28.2%6.6% conv. - **tulle roll**24K/yr+68.2%2.4% conv. - **tull**30K/yr-37.4%0.6% conv. - **glitter tulle**21K/yr-10.8%0.3% conv. - **tulle ribbon for gift wrapping**20K/yr-16.8%4.8% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/tulle/search-terms)

## **Top tulle products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$54K20%$107K30%$161K40%$214K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Christmas Craft Supplies (White)](https://m.media-amazon.com/images/I/41SNuBqSRLL.jpg)**White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Christmas Craft Supplies (White)**Aegero**$7.18**4.7★969 rev](https://www.amazon.com/dp/B0D2ZGLJZ3) [2![Tulle Rolls 6 by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirts Wedding Baby Shower Crafts Decorations Party Supplies (White)](https://m.media-amazon.com/images/I/41JnFtVAJhL.jpg)**Tulle Rolls 6 by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirts Wedding Baby Shower Crafts Decorations Party Supplies (White)**Miegecha**$8.59**4.6★1,346 rev](https://www.amazon.com/dp/B094QL79J7) [3![White Tulle Fabric Rolls 54 Inch by 10 Yards (30 ft) Tulle Ribbon for Wedding Party Decoration Sheer Fabric Spool Bolt Ceiling Decor Tutu Skirt Christmas Gift Wrapping Soft & Drape (White)](https://m.media-amazon.com/images/I/41I+M5oQ4ML.jpg)**White Tulle Fabric Rolls 54 Inch by 10 Yards (30 ft) Tulle Ribbon for Wedding Party Decoration Sheer Fabric Spool Bolt Ceiling Decor Tutu Skirt Christmas Gift Wrapping Soft & Drape (White)**Ableme Deco**$9.86**4.7★2,314 rev](https://www.amazon.com/dp/B0BBVFPGHS) [4![White Tulle Fabric Roll Spool Bolt (54 Inch by 40 Yards) Large Tulle Wedding Party Decoration Tutu Skirt Table Runner Gift Wrapping Bridal Shower Soft & Drape (White)](https://m.media-amazon.com/images/I/41tZPRLRa9L.jpg)**White Tulle Fabric Roll Spool Bolt (54 Inch by 40 Yards) Large Tulle Wedding Party Decoration Tutu Skirt Table Runner Gift Wrapping Bridal Shower Soft & Drape (White)**Ableme Deco**$18.66**4.7★2,314 rev](https://www.amazon.com/dp/B09P7GN1LG) [5![IONTACH White Tulle Fabric Rolls 54 Inch by 40 Yards Fabric Tulle Bolt for Wedding Christmas Decorations DIY White Tutu Baby Shower Table Skirt Ceiling Decor Birthday Party Craft Supplies](https://m.media-amazon.com/images/I/41DUyCIf38L.jpg)**IONTACH White Tulle Fabric Rolls 54 Inch by 40 Yards Fabric Tulle Bolt for Wedding Christmas Decorations DIY White Tutu Baby Shower Table Skirt Ceiling Decor Birthday Party Craft Supplies**IONTACH**$18.68**4.7★1,067 rev](https://www.amazon.com/dp/B09PDTD9TT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SiinvdaBZX White Tulle Fabric Roll 54 Inch x 3 Yards Soft Drape Tulle Netting Fabric for DIY Craft Tutu Skirt Bridal Veil Wedding Party Table Skirt Ceiling Decor](https://m.media-amazon.com/images/I/31BrvpBx1NL.jpg)**SiinvdaBZX White Tulle Fabric Roll 54 Inch x 3 Yards Soft Drape Tulle Netting Fabric for DIY Craft Tutu Skirt Bridal Veil Wedding Party Table Skirt Ceiling Decor**SiinvdaBZX**$6.89**132 rev1y ago](https://www.amazon.com/dp/B0DXTF8KQP) [![VACVELT Sheer Organza Fabric by The Yard 60 Inch Wide White Organza Fabric Bolt Bridal Sheer Tulle Fabric Silk Organza Fabric Roll for Wedding Party Decorations Backdrop Curtain (1 Yard)](https://m.media-amazon.com/images/I/21jd-fQ4tGL.jpg)**VACVELT Sheer Organza Fabric by The Yard 60 Inch Wide White Organza Fabric Bolt Bridal Sheer Tulle Fabric Silk Organza Fabric Roll for Wedding Party Decorations Backdrop Curtain (1 Yard)**VACVELT**$5.39**348 rev1y ago](https://www.amazon.com/dp/B0DXKRD3GP) [![Entisn Glitter Tulle Fabric 1 Yard x 60 Inch Wide Tulle Bolt Pink Tulle Netting with Iridescent Sequin Soft Sparkly Tulle Fabric Bulk for Bridal Veil Wedding Decoration Tutu Skirt Gift Wrap](https://m.media-amazon.com/images/I/5145yw12SsL.jpg)**Entisn Glitter Tulle Fabric 1 Yard x 60 Inch Wide Tulle Bolt Pink Tulle Netting with Iridescent Sequin Soft Sparkly Tulle Fabric Bulk for Bridal Veil Wedding Decoration Tutu Skirt Gift Wrap**Entisn**$5.61**236 rev1y ago](https://www.amazon.com/dp/B0DQT8SYKN) [![White Tulle Fabric Roll 6 Inch X 100 Yards (300ft) Mesh Tulle Ribbon for Gift Wrapping Tutus Wedding Party Decorations DIY Crafts](https://m.media-amazon.com/images/I/31UumBU8LtL.jpg)**White Tulle Fabric Roll 6 Inch X 100 Yards (300ft) Mesh Tulle Ribbon for Gift Wrapping Tutus Wedding Party Decorations DIY Crafts**Grainear**$7.12**681 rev1y ago](https://www.amazon.com/dp/B0DQVF5PFH) [![White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Christmas Craft Supplies (White)](https://m.media-amazon.com/images/I/41SNuBqSRLL.jpg)**White Tulle Fabric Rolls 6 Inch by 100 Yards (300 feet) Tulle Roll Spool Fabric for DIY Tutu Skirt Baby Shower Birthday Party Wedding Decorations Christmas Craft Supplies (White)**Aegero**$7.18**969 rev2y ago](https://www.amazon.com/dp/B0D2ZGLJZ3)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Costume Tutu Skirt Tutus for Women Teens Ballet Skirts Classic 5 Layers Athletic Tutus](https://m.media-amazon.com/images/I/416G5gglDrL.jpg)**Costume Tutu Skirt Tutus for Women Teens Ballet Skirts Classic 5 Layers Athletic Tutus**HIWIND**$10.17**4.5★**▲ 345%**](https://www.amazon.com/dp/B0951942YT) [![Valentina Textile Inc. Petticoat Hard Net Fabric Stiff Tulle Mesh Can-Can Net Wrap-Around Mesh(50 Yard White)](https://m.media-amazon.com/images/I/51BmrLDay1L.jpg)**Valentina Textile Inc. Petticoat Hard Net Fabric Stiff Tulle Mesh Can-Can Net Wrap-Around Mesh(50 Yard White)**V VALENTINA TEXTILE INC.**$79.89**3.5★**▲ 343%**](https://www.amazon.com/dp/B0B1J9BDZX) [![Expo International Decorative Matte Tulle Roll/Spool of 6 Inch x 25 Yards (Pack of 1) Polyester-Made Tulle Fabric Matte Finish Lightweight Versatile Washable Easy-to-Use Ultra Marine](https://m.media-amazon.com/images/I/41O0BKieReL.jpg)**Expo International Decorative Matte Tulle Roll/Spool of 6 Inch x 25 Yards (Pack of 1) Polyester-Made Tulle Fabric Matte Finish Lightweight Versatile Washable Easy-to-Use Ultra Marine**Expo International**$3.37**4.7★**▲ 196%**](https://www.amazon.com/dp/B0CZP654Z3) [![SiinvdaBZX White Tulle Fabric Roll 54 Inch x 3 Yards Soft Drape Tulle Netting Fabric for DIY Craft Tutu Skirt Bridal Veil Wedding Party Table Skirt Ceiling Decor](https://m.media-amazon.com/images/I/31BrvpBx1NL.jpg)**SiinvdaBZX White Tulle Fabric Roll 54 Inch x 3 Yards Soft Drape Tulle Netting Fabric for DIY Craft Tutu Skirt Bridal Veil Wedding Party Table Skirt Ceiling Decor**SiinvdaBZX**$6.89**4.7★**▲ 153%**](https://www.amazon.com/dp/B0DXTF8KQP) [![VACVELT Sheer Organza Fabric by The Yard 60 Inch Wide White Organza Fabric Bolt Bridal Sheer Tulle Fabric Silk Organza Fabric Roll for Wedding Party Decorations Backdrop Curtain (1 Yard)](https://m.media-amazon.com/images/I/21jd-fQ4tGL.jpg)**VACVELT Sheer Organza Fabric by The Yard 60 Inch Wide White Organza Fabric Bolt Bridal Sheer Tulle Fabric Silk Organza Fabric Roll for Wedding Party Decorations Backdrop Curtain (1 Yard)**VACVELT**$5.39**4.4★**▲ 109%**](https://www.amazon.com/dp/B0DXKRD3GP)

**~~View all trending →~~**

## **What buyers say about tulle**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“Great craft product”*

**Advertised Vs Actual Product**16%

*“Product as advertised”*

**Value For Money**12%

*“WORTH THE MONEY”*

**Color**7%

*“Lots of colors”*

**Ease Of Use**7%

*“Easy to use”*

**Material Quality**5%

*“Great material for Tambour embroidery”*

**Upholstery/Fabric Quality**4%

*“Fabric”*

**Size-Overall**4%

*“Perfect size”*

**Design-Overall**3%

*“Its easy to cut, holds shape well for bows and decor, and worked great for party decorations and craft projects”*

**Gifting Purpose**2%

*“Used this for christmas gifts so cute”*

### **What buyers complain about **

**Quality-Overall**21%

*“cheaply made”*

**Smell**17%

*“Odd smell”*

**Thickness**14%

*“Thin”*

**Size-Overall**7%

*“it is pretty short if you were looking for something longer”*

**Strength**4%

*“flimsy”*

**Brightness/Shine/Glow**4%

*“it didnt have the shine or the flexibility”*

**Advertised Vs Actual Product**4%

*“Wrong description”*

**Functionality-Overall**4%

*“it didnt work out”*

**Thin**4%

*“A little thin”*

**Color**2%

*“I need more colors”*

### **Top return reasons **

**Size-Overall**25%

**Material Quality**18%

**Color**12%

**Thin**9%

**Value For Money**8%

**Advertised Vs Actual Product**5%

**Length**4%

**Quality-Overall**3%

**Waist Fit**3%

**Functionality-Overall**2%

## **Common questions**

<dl>

<dt>**Is tulle profitable to sell on Amazon United States?**</dt><dd>The niche generates $536K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.0%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the tulle niche?**</dt><dd>15 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 72% of demand.</dd>

<dt>**What do buyers complain about in tulle?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Smell, Thickness. The return rate is 4.3%.</dd>

<dt>**When does demand for tulle peak?**</dt><dd>Demand peaks in Oct; the busiest month runs 1.8× the quietest.</dd>

<dt>**What does it cost to enter the tulle niche?**</dt><dd>Listings span $3.30–$79.89; the average listing price is $13.07 (sweet spot $15–$100). The average incumbent carries 1,510 reviews — the moat a new listing must climb.</dd>

</dl>

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