---
title: "tooth gem kit — $1.3M/yr Amazon United States Niche, Score 61/100 - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/tooth-gem-kit"
last_updated: "2026-07-20T20:19:14.182Z"
locale: en
meta:
description: "tooth gem kit shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "tooth gem kit shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "tooth gem kit — $1.3M/yr Amazon United States Niche, Score 61/100 - Flapen"
---
# **tooth gem kit**
**Worth a look**
Shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 82Growth 20Conversion 39Competition 33Returns 91Price range 76Avg price 84Brand share 60Review moat 86Quality gap 95
**Quality gap**
**Incredible****4.0★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.2%**
return rate — above 6% kills the launch gate
**Review moat**
**Great****279.3**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$18.43**
avg listing price — sweet spot $15–$100
**Market size**
**Great****$1.3M**
$1.3M/yr · 2.2M searches
**Price range**
**Great****$7.08–$40.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****3.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****65%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-9.6%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, tooth gem kit is a $1.3M/yr Amazon United States market (2.2M searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jul. Verdict: Worth a look — 61/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **60K–80K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$1.1M–$1.5M**
- units × avg price
- **Launch success**
- **40%**
- 2 of 5 new (360d)
- **Conversion rate**
- **3.1%**
- **Avg BSR**
- **#315**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **83%**
- **Out of stock**
- **20.5%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **137 days**
## **Competition**
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **—flat
**Sellers**
**20**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**65%**
Top 20: 97%
**Open market**
**22%**
- Luretrap16% - DAZZLEBRITE16% - CiikDux15% - Loeland13% - Gemzeez9% - Generic9%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -9.6% search growth over the last 90 days.
60K40KHoliday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/tooth-gem-kit/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$51K8%$101K12%$152K16%$202K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CiikDux DIY Tooth Jewelry Kit - 770 Crystals 12 Shapes Bedazzle Gems Teeth Jewelry Starter Set**CiikDux**$14.57**4.3★589 rev](https://www.amazon.com/dp/B0D5JDD8MB) [2**Luretrap Y2K Trendy 30 Pieces Crystal Tooth Gem Kit - Unleash Your Sparkly Smile NTGK-24462**Luretrap**$12.48**4.0★695 rev](https://www.amazon.com/dp/B0D11LFFNX) [3**DAZZLEBRITE Tooth Gem Kit Tooth Gems Kit for Teeth Beginners Starter Crystals Teeth Gem Jewelry for Women Men Bedazzling Gems Kits with Pickup Tools.**DAZZLEBRITE**$14.53**4.1★80 rev](https://www.amazon.com/dp/B0FY2XZ8G8) [4**Loeland Tooth Gem Kit DIY Crystals Jewelry Kit Teeth Gems Set Professional Fashionable Tooth Gems Starter Set**Loeland**$10.45**3.8★765 rev](https://www.amazon.com/dp/B0CN6XHLKB) [5**Gemzeez Original DIY Tooth Gemz Starter Kit Temporary Cosmetic Crystal Gems for a Sparkling Smile Easy At-Home Application**Gemzeez**$38.58**4.0★1,704 rev](https://www.amazon.com/dp/B08PCSP517)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Luretrap Y2K Aesthetic Tooth Gem Kit | 30 Premium Crystal Pieces | Insta-Worthy Sparkle Collection | Slay-Worthy Fashion Accessories | Luxe Tooth Candy Starter Set**Luretrap**$26.16**129 rev4mo ago](https://www.amazon.com/dp/B0GQ9FV5D2) [**DAZZLEBRITE Tooth Gem Kit Tooth Gems Kit for Teeth Beginners Starter Crystals Teeth Gem Jewelry for Women Men Bedazzling Gems Kits with Pickup Tools.**DAZZLEBRITE**$14.53**80 rev8mo ago](https://www.amazon.com/dp/B0FY2XZ8G8) [**DAZZLEBRITE Tooth Gem Kit 24 Grids Bedazzling Gems Kit Beginners Starter Crystals Teeth Gem Jewelry for Women Men with Pickup Tools**DAZZLEBRITE**$14.58**80 rev8mo ago](https://www.amazon.com/dp/B0FY2NPCD7) [**YAFIYGI 480Pcs Tooth Gems Kit with Crystals and Diamantes Diamond Toothgem Jewels for Use Silver Long Lasting Teeth Gem Kits with Star Designs and Ornaments(Without Glue)**YAFIYGI**$11.71**8 rev10mo ago](https://www.amazon.com/dp/B0FQ5921YV) [**Fiorland Tooth Gem Kit DIY Crystals Jewelry Kit Teeth Gems Set 2025 New Professional Fashionable Y2k Tooth Gems for Teeth Fun at Home Use (White)**Fiorland**$10.68**13 rev12mo ago](https://www.amazon.com/dp/B0FH2LFBTC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WATRZ 920 Teeth Gem Kit Tooth Gems for Teeth DIY Crystals 6 Shapes with 600 Round Crystals 8 of Alloy Parts Multicolor Butterfly Love for Girls Harmless**WATRZ**$24.22**3.7★**▲ 290%**](https://www.amazon.com/dp/B0G4CQZTC8) [**Luretrap Y2K Aesthetic Tooth Gem Kit | 30 Premium Crystal Pieces | Insta-Worthy Sparkle Collection | Slay-Worthy Fashion Accessories | Luxe Tooth Candy Starter Set**Luretrap**$26.16**4.0★**▲ 290%**](https://www.amazon.com/dp/B0GQ9FV5D2) [**Tooth Gems for Teeth 20 Count 2.2mm Silk Shimmer Dental Crystals Tooth Jewelry for Smile Decoration Tooth Gem Kit Refill Supplies for DIY & Professional Use LaserGlow**Laser Glow**$40.89**4.0★**▲ 278%**](https://www.amazon.com/dp/B0DSK43LDT) [**DAZZLEBRITE Tooth Gem Kit Tooth Gems Kit for Teeth Beginners Starter Crystals Teeth Gem Jewelry for Women Men Bedazzling Gems Kits with Pickup Tools.**DAZZLEBRITE**$14.53**4.1★**▲ 256%**](https://www.amazon.com/dp/B0FY2XZ8G8) [**DAZZLEBRITE Tooth Gem Kit 24 Grids Bedazzling Gems Kit Beginners Starter Crystals Teeth Gem Jewelry for Women Men with Pickup Tools**DAZZLEBRITE**$14.58**4.1★**▲ 168%**](https://www.amazon.com/dp/B0FY2NPCD7)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**19%
*“Easy to apply”*
**Adhesion/Stickiness**10%
*“stick really well”*
**Quality-Overall**9%
*“She says quality is good and decent instructions”*
**Value For Money**9%
*“Worth it”*
**Brightness/Shine/Glow**8%
*“have good shine”*
**Fun/Entertainment Experience**6%
*“Super fun”*
**Durability**6%
*“They dont break or peel off easy”*
**Design-Overall**4%
*“Cute designs”*
**Instructions/User Manual/Troubleshooting**4%
*“Nice clear instructions”*
**Size-Overall**2%
*“perfect size”*
### **What buyers complain about **
**Adhesion/Stickiness**32%
*“The glue doesnt work”*
**Durability**22%
*“Fell off same day”*
**Quality-Overall**5%
*“Cheap”*
**Advertised Vs Actual Product**4%
*“Doesnt come with what is advertised”*
**Value For Money**4%
*“Personally idc its a bit cheap”*
**Ease Of Use**2%
*“not very easy to use”*
**Size-Overall**2%
*“gems are big in size”*
**Smell**1%
*“The glue smelled like gel nail polish”*
**Natural Resource Wastage**1%
*“Waste”*
**Color**1%
*“stars included on different colors”*
### **Top return reasons **
**Adhesion/Stickiness**43%
**Functionality-Overall**12%
**Durability**9%
**Advertised Vs Actual Product**7%
**Defective Material/Parts**6%
**Size-Overall**6%
**Quality-Overall**5%
**Value For Money**3%
**Smell**2%
**Product Condition**1%
## **Common questions**
- **Is tooth gem kit profitable to sell on Amazon United States?**
- The niche generates $1.3M/yr across 23 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -9.6%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the tooth gem kit niche?**
- 17 brands and 20 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in tooth gem kit?**
- Top complaints mined from reviews: Adhesion/Stickiness, Durability, Quality-Overall. The return rate is 1.2%.
- **When does demand for tooth gem kit peak?**
- Demand peaks in Jul; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the tooth gem kit niche?**
- Listings span $7.08–$40.89; the average listing price is $18.43 (sweet spot $15–$100). The average incumbent carries 279 reviews — the moat a new listing must climb.
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