---
title: "Summer Ribbon — $27K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/summer-ribbon"
last_updated: "2026-08-09T11:44:55.654Z"
locale: en
meta:
description: "Niche score 53/100 · $27K/yr market · 75K searches/yr · $12.44 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $27K/yr market · 75K searches/yr · $12.44 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Summer Ribbon — $27K/yr Amazon US Niche (2026) - Flapen"
---
# **summer ribbon**
**Worth a look**
Shows no brand lock-in (top 5 brands take 37% of clicks), but a small market ($27K/yr) keeps it on the watch list.
Market size 7Growth 41Conversion 36Competition 90Returns 78Price range 39Avg price 54Brand share 95Review moat 88Quality gap 19
**Brand share**
**Incredible****37%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****25%**
top-5 click share — an open shelf
**Review moat**
**Great****248.03**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$12.44**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+13.2%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$2.81–$22.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$27K**
$27K/yr · 75K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, summer ribbon is a $27K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 53/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **summer ribbon market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$31K**
- units × avg price
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#1,322**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **79%**
- **Out of stock**
- **8.9%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **188 days**
## **Competition & brand share**
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
**Brands**
**44 **▼falling
**Sellers**
**51**
**Top-5 brand share**
**37%**
Top 20: 82%
**Top-5 click share**
**25%**
Top 20: 62%
**Open market**
**58%**
- JarThenaAMCS11% - Whaline9% - Ribbli7% - Estivaux6% - Craig Bachman5% - FYSUIMU5%
## **Demand & seasonality**
Weekly Amazon search volume, last 54 weeks — +13.2% search growth over the last 90 days.
3K2KSpike '25Black Friday '25Holiday '25Spike '26 seasonJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 62.9×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/summer-ribbon/trend)
## **Top summer ribbon search terms**
- **summer ribbon**28K/yr+297.5%2.9% conv. - **summer wired ribbon**9K/yr+58.5%1.3% conv. - **summer ribbon wired**7K/yr+54.0%1.8% conv. - **floral wired ribbon**12K/yr-33.5%1.1% conv. - **spring ribbon for wreaths**11K/yr-83.8%1.1% conv. - **spring wired ribbon for wreaths**7K/yr-90.3%1.6% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/summer-ribbon/search-terms)
## **Top summer ribbon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5314%$1K6%$2K8%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Whaline 4 Rolls Summer Wired Ribbons 24 Yards Flip Flop Sunshine Stripe Fabric Ribbon for Beach Party Wreath Bow DIY Craft Wrapping 2.5 Inch**Whaline**$15.09**4.8★46 rev](https://www.amazon.com/dp/B0C2YRNKKZ) [2**JarThenaAMCS 3 Roll Boho Sun Grosgrain Ribbon Summer Sunshine Print Fabric Ribbon for Back to School Classroom Birthday Wreath Bow Craft Gift Wrap Party Decor 15 Yards**JarThenaAMCS**$10.24**4.7★230 rev](https://www.amazon.com/dp/B0D3FV8PPG) [3**G2PLUS Colored 262 Feet Raffia Paper Ribbon 6 Colored Packing Paper String Perfect for Gift Wrapping and DIY Decoration (Pink)**G2PLUS**$8.24**4.6★767 rev](https://www.amazon.com/dp/B07RYKRRSD) [4**6 PCS Summer Fruit Ribbons for Crafting 3/8 Width Grosgrain Ribbon Colorful Watermelon Lemon Craft Ribbons for Baby Shower Birthday Sewing DIY Crafts Supplies**Estivaux**$7.86**4.3★7 rev](https://www.amazon.com/dp/B0F1D29PYN) [5**Chunful 12 Rolls Summer Wired Edge Ribbon 2 Inch x 60 Yards Summer Hawaii Beach Print Grosgrain Ribbon for Gift Wrapping Hair Bow Sewing Wreath Party Supplies 12 Styles**Chunful**$22.90**4.5★65 rev](https://www.amazon.com/dp/B0GKMHJJ4V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**6 Rolls Summer Wired Edge Ribbons 24 Yards 2.5 in Flip Flop Sunshine Stripe Patterns Gift Wrapping Ribbon for Beach Themed DIY Crafts Bow Wreath Summer Party Decorations**GvoyTiuue**$15.20**7 rev2mo ago](https://www.amazon.com/dp/B0GYLNZ9TH) [**Chunful 12 Rolls Summer Wired Edge Ribbon 2 Inch x 60 Yards Summer Hawaii Beach Print Grosgrain Ribbon for Gift Wrapping Hair Bow Sewing Wreath Party Supplies 12 Styles**Chunful**$22.90**65 rev5mo ago](https://www.amazon.com/dp/B0GKMHJJ4V) [**Spring Summer Blue Floral Wired Ribbon Retro Yellow Blue Flower Ribbon for Bow Wreath Making DIY Gift Wrapping Holiday Wedding Birthday Party Decorations 3 Rolls 2.5Inch 12 Yards (Blue)**Hevricly**$14.48**11 rev6mo ago](https://www.amazon.com/dp/B0GHP8YH5T) [**Vincreem 12 Rolls Memorial Day Summer Wired Edge Ribbon for Wreaths 2 Inch x 60 Yards Red White and Blue Star Print Grosgrain Ribbon Summer Crafts for Memorial Day Party Supplies 12 Styles**Vincreem**$19.91**239 rev6mo ago](https://www.amazon.com/dp/B0GGQD7QHP) [**YKW 2 Rolls Summer Flip Flop Burlap Ribbon - 2.5 x 5 Yards Each Blue Polka Dots & Bright Flip Flops Durable Wired Edge Ideal for DIY Crafts Party Decor Gift Wrapping Weddings**YKW**$9.30**6 rev11mo ago](https://www.amazon.com/dp/B0FGK5RX5L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**6 Rolls Summer Wired Edge Ribbons 24 Yards 2.5 in Flip Flop Sunshine Stripe Patterns Gift Wrapping Ribbon for Beach Themed DIY Crafts Bow Wreath Summer Party Decorations**GvoyTiuue**$15.20**5.0★**▲ 80%**](https://www.amazon.com/dp/B0GYLNZ9TH) [**Ribbli Yellow and White Gingham Ribbon 100% Polyester Woven Edge 3/8 Inch x 10 Yard Plaid Ribbon Use for Gift Wrapping Party Decoration**Ribbli**$6.84**4.8★**▲ 79%**](https://www.amazon.com/dp/B08QZCZH3T) [**4 Rolls 40 Yards Fruit Ribbon 3/8 Inch Wide Avocado Cherry Strawberry Pineapple Pattern Trims Printed Grosgrain Ribbons for Spring Summer Wreaths Gift Wrapping Home Decor DIY Crafts Supplies**BOKFJBP**$7.20**4.6★**▲ 66%**](https://www.amazon.com/dp/B0D7VSRR3W) [**QingHan Grosgrain Ribbons for Crafts Gifts Wrapping 3/8 Boutique Polka Dot Fabric Ribbon 40yd (20 x 2yd)**QingHan**$6.80**4.6★**▲ 66%**](https://www.amazon.com/dp/B01N8W0Z45) [**Chunful 12 Rolls Summer Wired Edge Ribbon 2 Inch x 60 Yards Summer Hawaii Beach Print Grosgrain Ribbon for Gift Wrapping Hair Bow Sewing Wreath Party Supplies 12 Styles**Chunful**$22.90**4.5★**▲ 65%**](https://www.amazon.com/dp/B0GKMHJJ4V)
**~~View all trending →~~**
## **What buyers say about summer ribbon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**24%
*“Beautiful colors”*
**Quality-Overall**19%
*“the craftsmanship is excellent”*
**Value For Money**7%
*“Good price”*
**Embellishment/Embroidery Quality**6%
*“This ribbon is super cute”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Design-Overall**6%
*“All of the designs are attractive”*
**Ease Of Use**3%
*“Easy to use”*
**Size-Overall**3%
*“this fits the vibe perfectly”*
**Fun/Entertainment Experience**3%
*“Summer fun”*
**Gifting Purpose**2%
*“as decoration, and adorning gifts”*
### **What buyers complain about **
**Quality-Overall**12%
*“Very low quality for the price”*
**Size-Overall**11%
*“Also Each roll is so small”*
**Color**11%
*“I got four types of ribbon, mostly dark”*
**Smell**10%
*“Terrible odor”*
**Advertised Vs Actual Product**8%
*“Pictures are PURPOSELY Deceiving”*
**Value For Money**8%
*“because the price jumped even higher”*
**Thickness**4%
*“Thin”*
**Material Quality**4%
*“the red plaid ribbon is actually a plastic burlap material”*
**Maintenance And Repair**3%
*“Had to repair myself”*
**Thin**3%
*“Thin”*
### **Top return reasons **
**Size-Overall**24%
**Color**15%
**Advertised Vs Actual Product**14%
**Quality-Overall**12%
**Thin**6%
**Value For Money**6%
**Display Colors**5%
**Material Quality**5%
**Thickness**2%
**Functionality-Overall**1%
## **Common questions**
- **Is summer ribbon profitable to sell on Amazon United States?**
- The niche generates $27K/yr across 77 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is +13.2%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the summer ribbon niche?**
- 44 brands and 51 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 37% of demand.
- **What do buyers complain about in summer ribbon?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Color. The return rate is 1.9%.
- **When does demand for summer ribbon peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 62.9× the quietest.
- **What does it cost to enter the summer ribbon niche?**
- Listings span $2.81–$22.90; the average listing price is $12.44 (sweet spot $15–$100). The average incumbent carries 248 reviews — the moat a new listing must climb.
## **Related niches in Arts, Crafts & Sewing**
- 67 [**halloween fabric**](https://flapen.com/research/us/arts-crafts-sewing/halloween-fabric)$80K/yr+204.4%**Worth a look**- 67 [**cyanotype kit**](https://flapen.com/research/us/arts-crafts-sewing/cyanotype-kit)$505K/yr+129.8%**Worth a look**- 68 [**bracelet making kit**](https://flapen.com/research/us/arts-crafts-sewing/bracelet-making-kit)$8.1M/yr+22.4%**Launch it**- 68 [**graduation cap decorations**](https://flapen.com/research/us/arts-crafts-sewing/graduation-cap-decorations)$229K/yr+425.9%**Worth a look**- 68 [**foam cutter**](https://flapen.com/research/us/arts-crafts-sewing/foam-cutter)$2.1M/yr+3.7%**Launch it**- 68 [**window markers**](https://flapen.com/research/us/arts-crafts-sewing/window-markers)$1.3M/yr+132.8%**Launch it**[**All Arts, Crafts & Sewing niches **](https://flapen.com/research/us/arts-crafts-sewing)