---
title: "Search terms — sticks - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/sticks/search-terms"
last_updated: "2026-08-09T14:09:38.974Z"
locale: en
meta:
  description: "Niche score 40/100 · $178K/yr market · 514K searches/yr · $6.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · $178K/yr market · 514K searches/yr · $6.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — sticks - Flapen"
---

# **sticks**

**Skip it**

Prices mostly outside the sweet spot ($3.94–$12.39) — this niche doesn't clear our bar today.

Market size 36Growth 29Conversion 62Competition 46Returns 85Price range 0Avg price 18Brand share 46Review moat 24Quality gap 20

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****5.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$178K**

$178K/yr · 514K searches

**Growth**

**Okay****+3.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,538.5**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$6.34**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$3.94–$12.39**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms