---
title: "Small Hole Punch — $136K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/small-hole-punch"
last_updated: "2026-08-09T10:41:57.065Z"
locale: en
meta:
description: "Niche score 46/100 · $136K/yr market · 234K searches/yr · $7.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $136K/yr market · 234K searches/yr · $7.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Small Hole Punch — $136K/yr Amazon US Niche (2026) - Flapen"
---
# **small hole punch**
**Skip it**
Prices mostly outside the sweet spot ($4.25–$12.74) — this niche doesn't clear our bar today.
Market size 30Growth 21Conversion 78Competition 50Returns 73Price range 0Avg price 21Brand share 79Review moat 74Quality gap 33
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Conversion**
**Great****7.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****525.83**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$136K**
$136K/yr · 234K searches
**Growth**
**Bad****-7.0%**
90-day search growth — must beat 0% to launch
**Avg price**
**Bad****$7.51**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$4.25–$12.74**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, small hole punch is a $136K/yr Amazon United States market (234K searches/yr). The top 5 brands hold 56% of demand. Verdict: Skip it — 46/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **small hole punch market data**
- **Units sold / yr**
- **20K–25K**
- avg 500–750/product
- **Revenue / yr**
- **$150K–$188K**
- units × avg price
- **Conversion rate**
- **7.7%**
- **Avg BSR**
- **#155**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▲rising
**Sellers**
**27**
**Top-5 brand share**
**56%**
Top 20: 98%
**Top-5 click share**
**55%**
Top 20: 96%
**Open market**
**38%**
- CheeMuii16% - yuntop13% - XIAOXGXF12% - CNTVO7% - Meibatu7% - Boszoiu6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.
5K3KSpike '24Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/small-hole-punch/trend)
## **Top small hole punch search terms**
- **small hole punch**74K/yr-2.8%10.1% conv. - **mini hole punch**47K/yr-7.2%6.6% conv. - **small hole puncher**28K/yr-5.4%7.8% conv. - **tiny hole punch**22K/yr+14.0%8.4% conv. - **mini hole puncher**25K/yr-20.1%5.0% conv. - **small hole puncher for tags**11K/yr-18.5%12.1% conv. - **tiny hole puncher**7K/yr-18.1%6.8% conv. - **hole punch small**5K/yr-6.7%10.8% conv. - **tiny hole puncher for tags**4K/yr-4.0%11.8% conv. - **micro hole punch**4K/yr-10.5%6.0% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/small-hole-punch/search-terms)
## **Top small hole punch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$7K10%$14K15%$20K20%$27K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CheeMuii 3 Pieces Metal Handheld Paper Punch Single-Hole Tag Punch Set with Plastic Handle for Circle Holes for DIY Craft Tag**CheeMuii**$12.74**4.6★1,444 rev](https://www.amazon.com/dp/B09G9ZGGPH) [2**Handheld Hole Paper Punch Puncher for Craft Paper Tags Clothing Ticket DIY Scrapbook Tool with Pink Soft Handheld Grip (Small Circle 1/16 inch)**yuntop**$6.58**4.6★1,158 rev](https://www.amazon.com/dp/B098QDV2NP) [3**XIAOXGXF 1/4 and 1/8 Inch Small Single Hole Punch Paper Hole Puncher Mini Hole Puncher for DIY Craft Paper Tags (Silver)**XIAOXGXF**$5.83**4.6★215 rev](https://www.amazon.com/dp/B0CN6XG8BX) [4**CNTVO Single Hole Punch 2 Pcs 1/4 and 1/8 Hole Puncher with Pink Soft Grip for Home Office and Classroom Handheld Circle Small Hole Paper Punch for Crafts Scrapbooks Tags Tickets**CNTVO**$8.93**4.2★220 rev](https://www.amazon.com/dp/B0FXKQ65H3) [5**Meibatu 2 PCS Single Hole Punch 1/4 Inch and 1/8 Inch Hole Puncher with Pink Soft Grip Handle Handheld Small Circle Paper Punch for Crafts Scrapbooks Tags Tickets in Home Office Classroom**Meibatu**$6.27**4.8★51 rev](https://www.amazon.com/dp/B0GGQYMGR2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZASZO 2 Pcs Hole Punch 1/4 and 1/8 Hole Puncher with Blue Soft Grip for Crafts Scrapbooks Tags Tickets Handheld Circle Single Hole Punch for Home Office and Classroom**ZASZO**$7.91**69 rev4mo ago](https://www.amazon.com/dp/B0GD71W6NR) [**Vsvgmoq Single Hole Punch Set 2 Pcs 1/4&1/8 Inch Hole Puncher Single with Soft Grip Handle One Punch with Scrap Container 8 Sheets Capacity Fun Punch for Paper Crafts Scrapbooks Tags Tickets**Vsvgmoq**$5.83**62 rev5mo ago](https://www.amazon.com/dp/B0GKV2J9ZL) [**Meibatu 2 PCS Single Hole Punch 1/4 Inch and 1/8 Inch Hole Puncher with Pink Soft Grip Handle Handheld Small Circle Paper Punch for Crafts Scrapbooks Tags Tickets in Home Office Classroom**Meibatu**$6.27**51 rev5mo ago](https://www.amazon.com/dp/B0GGQYMGR2) [**Boszoiu 2 Pcs Single Hole Punch 1/4 and 1/8 Hole Puncher Single with Soft Pink Grip for Home Office Classroom Handheld Small Circle Paper Punch for Crafts Gift Tags Tickets Scrapbooks**Boszoiu**$6.00**54 rev6mo ago](https://www.amazon.com/dp/B0GDVLWWNM) [**CNTVO Single Hole Punch 2 Pcs 1/4 and 1/8 Hole Puncher with Pink Soft Grip for Home Office and Classroom Handheld Circle Small Hole Paper Punch for Crafts Scrapbooks Tags Tickets**CNTVO**$8.93**220 rev7mo ago](https://www.amazon.com/dp/B0FXKQ65H3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vsvgmoq Single Hole Punch Set 2 Pcs 1/4&1/8 Inch Hole Puncher Single with Soft Grip Handle One Punch with Scrap Container 8 Sheets Capacity Fun Punch for Paper Crafts Scrapbooks Tags Tickets**Vsvgmoq**$5.83**4.5★**▲ 249%**](https://www.amazon.com/dp/B0GKV2J9ZL) [**ZASZO 2 Pcs Hole Punch 1/4 and 1/8 Hole Puncher with Blue Soft Grip for Crafts Scrapbooks Tags Tickets Handheld Circle Single Hole Punch for Home Office and Classroom**ZASZO**$7.91**4.4★**▲ 242%**](https://www.amazon.com/dp/B0GD71W6NR) [**Meibatu 2 PCS Single Hole Punch 1/4 Inch and 1/8 Inch Hole Puncher with Pink Soft Grip Handle Handheld Small Circle Paper Punch for Crafts Scrapbooks Tags Tickets in Home Office Classroom**Meibatu**$6.27**4.8★**▲ 241%**](https://www.amazon.com/dp/B0GGQYMGR2) [**Boszoiu 2 Pcs Single Hole Punch 1/4 and 1/8 Hole Puncher Single with Soft Pink Grip for Home Office Classroom Handheld Small Circle Paper Punch for Crafts Gift Tags Tickets Scrapbooks**Boszoiu**$6.00**4.5★**▲ 199%**](https://www.amazon.com/dp/B0GDVLWWNM) [**3 PCS Single Hole Puncher Mini Hole Punch with 6 Sheet Capacity for ID Cards Chipboard Art Project Crafts Easy Punching**Tamaki**$6.90**4.6★**▲ 59%**](https://www.amazon.com/dp/B0FW3TLJVQ)
**~~View all trending →~~**
## **Common questions**
- **Is small hole punch profitable to sell on Amazon United States?**
- The niche generates $136K/yr across 24 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the small hole punch niche?**
- 22 brands and 27 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 56% of demand.
- **When does demand for small hole punch peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the small hole punch niche?**
- Listings span $4.25–$12.74; the average listing price is $7.51 (sweet spot $15–$100). The average incumbent carries 526 reviews — the moat a new listing must climb.
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