---
title: "Scrubby Yarn — $91K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/scrubby-yarn"
last_updated: "2026-08-09T10:41:07.210Z"
locale: en
meta:
description: "Niche score 50/100 · $91K/yr market · 238K searches/yr · $17.24 avg price. Soft demand (-15.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $91K/yr market · 238K searches/yr · $17.24 avg price. Soft demand (-15.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Scrubby Yarn — $91K/yr Amazon US Niche (2026) - Flapen"
---
# **scrubby yarn**
**Worth a look**
Shows a fragmented shelf (top 5 take 26% of clicks), but soft demand (-15.4% this quarter) keeps it on the watch list.
Market size 23Growth 17Conversion 28Competition 89Returns 85Price range 75Avg price 81Brand share 46Review moat 67Quality gap 32
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$17.24**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.98–$41.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****823.61**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$91K**
$91K/yr · 238K searches
**Growth**
**Bad****-15.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, scrubby yarn is a $91K/yr Amazon United States market (238K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov. Verdict: Worth a look — 50/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **scrubby yarn market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$103K–$138K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#962**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **63%**
- **Out of stock**
- **8.2%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **147 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**21 **▼falling
**Sellers**
**51**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**26%**
Top 20: 62%
**Open market**
**18%**
- Red Heart38% - BambooMN13% - Timgle13% - Amylove8% - Lion Brand Yarn6% - Coopay5% - Open — no brand owns it (15 brands, 18%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.
7K5KBlack Friday '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/scrubby-yarn/trend)
## **Top scrubby yarn search terms**
- **scrubby yarn**116K/yr-7.9%1.8% conv. - **red heart scrubby yarn**28K/yr-19.6%2.1% conv. - **scrubby yarn clearance**26K/yr-38.2%2.4% conv. - **scrubby yarn for dishcloths**22K/yr-26.1%2.5% conv. - **stitch soak scrub yarn**9K/yr+12.4%1.6% conv. - **scrub yarn**11K/yr-31.9%1.3% conv. - **red heart scrubby yarn clearance**6K/yr-4.4%2.5% conv. - **scrubbie yarn**7K/yr-15.2%2.2% conv. - **scrubbing yarn**4K/yr-0.5%2.2% conv. - **yarn for scrubbies**5K/yr+3.6%2.1% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/scrubby-yarn/search-terms)
## **Top scrubby yarn products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$4K6%$5K8%$7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RED HEART Scrubby Yarn Capri**Red Heart**$9.13**4.7★3,967 rev](https://www.amazon.com/dp/B01CUMWWK6) [2**Coopay Scrubby Yarn for Dishcloths - 12 Skeins of 50g/1.76oz - 109 Yards - Polyester Sparkle Yarn for Crocheting & Knitting Multicolor Scrubby Yarn with Step-by-Step Video Tutorials for Dishcloths**Coopay**$20.65**4.1★14 rev](https://www.amazon.com/dp/B0G6Z4QDZ7) [3**Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Retro)**Timgle**$19.75**4.4★202 rev](https://www.amazon.com/dp/B0FR4ZWLDT) [4**JubileeYarn Spongy Dish Yarn Shades of Green 50g/Skein 4 Skeins**BambooMN**$16.95**4.7★594 rev](https://www.amazon.com/dp/B0CFBGY7GH) [5**Red Heart Scrubby Candy Yarn - 3 Pack of 85g/3oz - Polyester - 4 Medium (Worsted) - 78 Yards - Knitting/Crochet**Red Heart**$14.73**4.8★999 rev](https://www.amazon.com/dp/B09VYKL7TM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Coopay Scrubby Yarn for Dishcloths - 12 Skeins of 50g/1.76oz - 109 Yards - Polyester Sparkle Yarn for Crocheting & Knitting Multicolor Scrubby Yarn with Step-by-Step Video Tutorials for Dishcloths**Coopay**$20.65**14 rev6mo ago](https://www.amazon.com/dp/B0G6Z4QDZ7) [**Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Retro)**Timgle**$19.75**202 rev9mo ago](https://www.amazon.com/dp/B0FR4ZWLDT) [**20 Skeins Scrubby Yarn for Dishcloths Multi-Colored Polyester Rainbow Crochet Soft Crochet Yarn Kit for Knitting Weaving Crochet Craft Project 328 Ft/ 109 Yard Each**Meyeyaia**$26.76**14 rev11mo ago](https://www.amazon.com/dp/B0FLQ8T5LY) [**Polyester Dish Scrubby Yarn Sparkle Bright String Gritty Texture 3.53oz 218Yards Versatile & Durable Thread for Crocheting Knitting Dishcloths Craft DIY Project-Candy**Yusarinl**$8.00**51 rev1y ago](https://www.amazon.com/dp/B0FFN9KXZY) [**Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Elegant)**Timgle**$17.07**202 rev1y ago](https://www.amazon.com/dp/B0DGPZ6XBW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**RED HEART Scrubby Yarn Waves**Red Heart**$9.21**4.7★**▲ 304%**](https://www.amazon.com/dp/B01CUMWWJW) [**JubileeYarn Scrubby Dish Yarn - 50g/Skein Dishcloth Polyester - Neutral Tones - 4 Skeins**BambooMN**$14.99**4.5★**▲ 297%**](https://www.amazon.com/dp/B0D8BY3N6M) [**Red Heart Scrubby Jelly Yarn - 3 Pack of 85g/3oz - Polyester - 4 Medium (Worsted) - 78 Yards - Knitting/Crochet**Red Heart**$16.89**4.8★**▲ 222%**](https://www.amazon.com/dp/B09VYJS6K7) [**Coopay Scrubby Yarn for Dishcloths - 12 Skeins of 50g/1.76oz - 109 Yards - Polyester Sparkle Yarn for Crocheting & Knitting Multicolor Scrubby Yarn with Step-by-Step Video Tutorials for Dishcloths**Coopay**$20.65**4.1★**▲ 210%**](https://www.amazon.com/dp/B0G6Z4QDZ7) [**Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Retro)**Timgle**$19.75**4.4★**▲ 172%**](https://www.amazon.com/dp/B0FR4ZWLDT)
**~~View all trending →~~**
## **What buyers say about scrubby yarn**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**22%
*“The colors are bright”*
**Quality-Overall**9%
*“I am pleased with the variety”*
**Upholstery/Fabric Quality**7%
*“Very nice quality of yarn”*
**Ease Of Cleaning**7%
*“Makes good scrubby”*
**Ease Of Use**7%
*“Easy to use”*
**Value For Money**6%
*“Good Value”*
**Soft Feel**6%
*“Very soft and easy to work with”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Material Quality**4%
*“The material feels durable and slightly textured, which makes the scrubbies effective for cleaning dishes without scratching surfaces”*
**Efficiency**4%
*“Works great”*
### **What buyers complain about **
**Thickness**11%
*“Thin yarn”*
**Ease Of Use**10%
*“Not easy to crochet with”*
**Size-Overall**6%
*“I do wish the rolls were larger”*
**Quality-Overall**6%
*“Poor Quality”*
**Instructions/User Manual/Troubleshooting**5%
*“No instructions on the label”*
**Material Quality**5%
*“I wish it was a little stronger with more plastic”*
**Allergies**4%
*“Please do not use this on your skin”*
**Value For Money**3%
*“The list price is ridiculously high”*
**Hard Feel**3%
*“Its too rough”*
**Stretchability/Expandability/Elasticity**3%
*“Too stretchy”*
### **Top return reasons **
**Thin**18%
**Color**16%
**Material Quality**15%
**Size-Overall**14%
**Advertised Vs Actual Product**13%
**Thickness**5%
**Hard Feel**3%
**Quality-Overall**3%
**Functionality-Overall**3%
**Value For Money**2%
## **Common questions**
- **Is scrubby yarn profitable to sell on Amazon United States?**
- The niche generates $91K/yr across 70 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the scrubby yarn niche?**
- 21 brands and 51 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in scrubby yarn?**
- Top complaints mined from reviews: Thickness, Ease Of Use, Size-Overall. The return rate is 1.5%.
- **When does demand for scrubby yarn peak?**
- Demand peaks in Nov; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the scrubby yarn niche?**
- Listings span $5.98–$41.86; the average listing price is $17.24 (sweet spot $15–$100). The average incumbent carries 824 reviews — the moat a new listing must climb.
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