---
title: "Products — scoring board - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/scoring-board/products"
last_updated: "2026-08-09T12:51:38.901Z"
locale: en
meta:
  description: "Niche score 49/100 · $184K/yr market · 213K searches/yr · $18.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $184K/yr market · 213K searches/yr · $18.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Products — scoring board - Flapen"
---

# **scoring board**

**Skip it**

Soft demand (-8.6% this quarter) — this niche doesn't clear our bar today.

Market size 37Growth 21Conversion 55Competition 58Returns 46Price range 82Avg price 84Brand share 59Review moat 67Quality gap 37

**Avg price**

**Great****$18.61**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.98–$52.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****813.76**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****3.3%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$184K**

$184K/yr · 213K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-8.6%**

90-day search growth — must beat 0% to launch

## Products