---
title: "Search terms — rub on transfers - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/rub-on-transfers/search-terms"
last_updated: "2026-08-09T16:19:56.424Z"
locale: en
meta:
  description: "Niche score 54/100 · $105K/yr market · 1.2M searches/yr · $10.62 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $105K/yr market · 1.2M searches/yr · $10.62 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — rub on transfers - Flapen"
---

# **rub on transfers**

**Worth a look**

Shows a fragmented shelf (top 5 take 21% of clicks), but weak search conversion (0.8%) keeps it on the watch list.

Market size 26Growth 16Conversion 10Competition 94Returns 84Price range 46Avg price 38Brand share 92Review moat 85Quality gap 62

**Competition**

**Great****21%**

top-5 click share — an open shelf

**Brand share**

**Great****43%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****296.98**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$4.03–$24.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$10.62**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$105K**

$105K/yr · 1.2M searches

**Growth**

**Bad****-17.4%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms