---
title: "Red Feathers — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/arts-crafts-sewing/red-feathers"
last_updated: "2026-08-09T20:41:06.132Z"
locale: en
meta:
description: "Niche score 45/100 · $46K/yr market · 92K searches/yr · $9.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $46K/yr market · 92K searches/yr · $9.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Red Feathers — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **red feathers**
**Skip it**
A small market ($46K/yr) — this niche doesn't clear our bar today.
Market size 12Growth 17Conversion 60Competition 69Returns 21Price range 80Avg price 31Brand share 70Review moat 59Quality gap 67
**Price range**
**Great****$5.09–$58.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.2%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,127.8**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$9.68**
avg listing price — sweet spot $15–$100
**Returns**
**Bad****6.2%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-15.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$46K**
$46K/yr · 92K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, red feathers is a $46K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red feathers market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$58K–$77K**
- units × avg price
- **Conversion rate**
- **5.2%**
- **Avg BSR**
- **#67**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **2.7%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **220 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**24 **▲rising
**Sellers**
**26**
**Top-5 brand share**
**63%**
Top 20: 97%
**Top-5 click share**
**44%**
Top 20: 85%
**Open market**
**31%**
- Soarer17% - SOGUGOM17% - Ballinger12% - THARAHT9% - Holmgren8% - Larryhot6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.
5K3KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/us/arts-crafts-sewing/red-feathers/trend)
## **Top red feathers search terms**
- **red feathers**65K/yr-13.6%5.4% conv. - **red feather**19K/yr-3.3%3.7% conv. - **red feathers for crafts**8K/yr-48.7%7.3% conv. [**All search terms **](https://flapen.com/research/us/arts-crafts-sewing/red-feathers/search-terms)
## **Top red feathers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$6K16%$7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SOGUGOM Red 35g Feather Boas - 2 Yards Boa Feathers for Party Wedding Centerpieces Concert Costume and Christmas Tree(Red)**SOGUGOM**$6.43**3.7★636 rev](https://www.amazon.com/dp/B0DHGB77H4) [2**Soarer Red Craft Feathers Bulk - 300pcs 3-5inch Natural Feathers for Wedding Home Party Dream Catcher Supplies and DIY Crafts(Red)**Soarer**$6.81**4.5★2,597 rev](https://www.amazon.com/dp/B0CB8B9ZDY) [3**Ballinger Big Red Goose Feathers - 120Pcs 6-8inch Feathers Bulk for DIY Crafts Angel Wings Dream Catcher and Wedding Party Decor**Ballinger**$7.71**4.5★1,530 rev](https://www.amazon.com/dp/B0C9QQF3CJ) [4**Holmgren Red Craft Rooster Feathers - 200pcs 5-7inch Rooster Feather for Crafting Hats Jewelry Accessories and Wedding Home Party Decorations(Red)**Holmgren**$8.69**4.3★694 rev](https://www.amazon.com/dp/B0D95GF5N6) [5**Larryhot Red Craft Feathers Bulk - 240pcs 6 Style Mixed Natural Feathers for Wedding Home Party Dream Catcher Supplies and DIY Crafts (Red)**Larryhot**$9.64**4.6★609 rev](https://www.amazon.com/dp/B0BBRZNH3D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Soarer Red Turkey Feathers - 300pcs 3-5inch Feathers for DIY Crafts Wedding Home Party Decorations Dream Catcher Supplies(Red)**Soarer**$6.67**176 rev1y ago](https://www.amazon.com/dp/B0FCMNDZ39) [**SOGUGOM Red Rooster Tail Feathers - 200 pcs 5-7 inch Craft Bulk Feathers for Craft Projects Halloween Hats and Party(Red)**SOGUGOM**$6.99**293 rev1y ago](https://www.amazon.com/dp/B0DQ788BYQ) [**Daieeparty Red Turkey Feathers Trim Fringe 2Yard 4-6inch for Party Clothing DIY Sewing Craft Wedding Dress Decoration Natural Fluffy Turkey Feather Trim**Daieeparty**$7.55**281 rev1y ago](https://www.amazon.com/dp/B0DLNSGGG2) [**SOGUGOM Red 35g Feather Boas - 2 Yards Boa Feathers for Party Wedding Centerpieces Concert Costume and Christmas Tree(Red)**SOGUGOM**$6.43**636 rev1y ago](https://www.amazon.com/dp/B0DHGB77H4) [**Ballinger Red Ostrich Feathers Bulk - 24Pcs 8-10inch Feathers for Crafts Party Centerpieces Wedding and Home Decor**Ballinger**$8.09**4,539 rev1y ago](https://www.amazon.com/dp/B0DHH1MY9G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SOGUGOM Red 35g Feather Boas - 2 Yards Boa Feathers for Party Wedding Centerpieces Concert Costume and Christmas Tree(Red)**SOGUGOM**$6.43**3.7★**▲ 329%**](https://www.amazon.com/dp/B0DHGB77H4) [**Piokio 20pcs Natural Red Ostrich Feathers 10-12 inch (25-30cm) Bulk Feathers for Wedding Party Centerpieces Home Decoration and DIY Clothing Gatsby Decorations**Piokio**$12.91**4.4★**▲ 106%**](https://www.amazon.com/dp/B07RLMFTYS) [**50pcs 4-6 Inches Fluffy Turkey Marabou Red Feathers for Crafts Dreamcatcher Fringe Trim Colored Feathers Accessories Pack**wanruida**$5.79**4.3★**▲ 92%**](https://www.amazon.com/dp/B0CYT525JH) [**MAOFENG Chandelle Turkey Feather Boa 1.64 Yards 30g for Halloween Dancing Wedding Party DIY Craft Costume Decoration Feather Boa Red**MAOFENG**$6.34**3.4★**▲ 82%**](https://www.amazon.com/dp/B0D625ZDKJ) [**Ballinger Red Ostrich Feathers Bulk - 24Pcs 8-10inch Feathers for Crafts Party Centerpieces Wedding and Home Decor**Ballinger**$8.09**4.4★**▲ 80%**](https://www.amazon.com/dp/B0DHH1MY9G)
**~~View all trending →~~**
## **What buyers say about red feathers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**19%
*“well made”*
**Advertised Vs Actual Product**15%
*“As advertised”*
**Value For Money**14%
*“These were an excellent value for the money- perfect thickness for the centerpieces”*
**Color**14%
*“They were pretty”*
**Size-Overall**13%
*“Perfect fit”*
**Length**5%
*“long enough”*
**Strength**5%
*“are sturdy for what I needed”*
**Shape/Style**4%
*“still looks great styled”*
**Design-Overall**4%
*“Beautifully made”*
**Thickness**3%
*“These were an excellent value for the money- perfect thickness for the centerpieces”*
### **What buyers complain about **
**Size-Overall**18%
*“A bit shorter than expected”*
**Assembly/Installation**12%
*“Not easy to put together”*
**Fluffiness**12%
*“Nice feathers not as long out fluffy that i was expecting”*
**Quality-Overall**12%
*“Very cheap”*
**Thickness**12%
*“Flaky feathers”*
**Durability**8%
*“Fell apart instantly”*
**Advertised Vs Actual Product**8%
*“They were no where near as full as the picture depicts”*
**Value For Money**4%
*“Not worth the money”*
**Strength**4%
*“Poorly put together very flimsy”*
**Color**4%
*“Also, the black and red are not consistent whereas some are more so darker on the ends and theyre not easy to keep straight”*
### **Top return reasons **
**Size-Overall**40%
**Color**15%
**Advertised Vs Actual Product**13%
**Quality-Overall**7%
**Value For Money**6%
**Thin**5%
**Strength**2%
**Functionality-Overall**2%
**Display Colors**1%
**Durability**1%
## **Common questions**
- **Is red feathers profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 35 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the red feathers niche?**
- 24 brands and 26 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in red feathers?**
- Top complaints mined from reviews: Size-Overall, Assembly/Installation, Fluffiness. The return rate is 6.2% — above our launch gate.
- **When does demand for red feathers peak?**
- Demand peaks in Oct–Nov; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the red feathers niche?**
- Listings span $5.09–$58.42; the average listing price is $9.68 (sweet spot $15–$100). The average incumbent carries 1,128 reviews — the moat a new listing must climb.
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